7 Key Surveillance Trends for 2014

Author: John Honovich, Published on Apr 21, 2014

Here are the 7 key trends we see for the video surveillance market emerging in 2014:

  • Low cost camera manufacturer competitive shift
  • FLIR and Samsung aggressive expansion
  • 4K camera problems emerging
  • H.265 availability limited
  • Axis access control starts slow
  • Edge recording stumbling
  • Weak innovation will drag down growth

Overall, these trends combine to deliver the most challenging situation the video surveillance industry has faced in a more than a decade.

After reading the full report inside, members should be able to answer this 7 question quiz on 2014 surveillance trends.

**** *** *** * *** ****** ** *** *** *** video ************ ****** ******** ** ****:

  • *** **** ****** ************ *********** *****
  • **** *** ******* ********** *********
  • ** ****** ******** ********
  • *.*** ************ *******
  • **** ****** ******* ****** ****
  • **** ********* *********
  • **** ********** **** **** **** ******

*******, ***** ****** ******* ** ******* *** **** *********** ********* the ***** ************ ******** *** ***** ** * **** **** a ******.

***** ******* *** **** ****** ******, ******* ****** ** **** to****** **** * ************** **** ************ ******.

[***************]

Low **** ****** ************ *********** *****

*** **** ****** ************* *** ****** *** ******* ****** ** the ***** ************ ****** ** ****, ****** ** * *** factors:

  • *** ******** ** ** ***** ************ – ******** *** ***** HD / ** *******
  • *** **** ** * ‘*** *** *****’ ** ***** *********’ requirements
  • *** ********* ** ***** ******* ************* **** ******* *******
  • *** **** ******** ** ********* ******* *************

** ** ********** ************ **** *** ************* ** ************* ***** 720p *** ***** ********* *** *********** ** ***+ ****** *** analytic *********** ********** ******* *** ****** *** *********.

***** ******* *************, **** ************ *** *********, ** **** ** ***** ******* *** ********, *** ****** advantage ** ****. ***** ******* ****** ******** ** **** ‘******’ lines ** $*** - $*** *** ******, ***** *********** *** regularly ******* ** **** **** ***** ** **** ****. ****, the ******* *** ****** ****** *** ***** ******* ***** ******* is *********.

*********, ***** ******* ****** *** ***** ******, ** ******** ** respond. ****** **** *** ******** ***** ** *** ** **** end **** ********, ***** $*** *** ***** ****** ********* **** had ****** ********* **** *** **** ****. *** **** *******, or *****, **** *** *********, ****, *****, ***. **** *******, who **** * *** ***** *** *** ****** ****** ** a *** **** ***********, ** *** ********** ***** ********* *** buyers ******* *** ‘******’ **** *** ***** *******.

***-*** ******** ** ********* **** ********** ** ***** ‘******’ *** skepticism ****** ***** ***** *********. *******, ** *** ****** *********** migration ** ***** *** **** *********. ******* ***********, **** ** giving **** * ******** ** **** ******** ***** ***** ***** even ***** ****** ** *** **** * ***** *** ********* western *************.

** ****** *** **** ****** ************* ** **** ****** ****** down ************* **** *** **** * *****, ****** ******* **** gaining ******* ** ******* ************* ****** ** ******* **** ***** cuts *** *** ***** **** *******.

FLIR *** ******* ********** *********

*** *** **** ******* ************ ********** ** *** ************ ****** ***** *** are ****** **** **** *** *******. **** *** ********* ***** ********* brands **** * *** **** ***** ** ****** ***** ************ ****** share.

**** ** ************ ******* **********, ***** ******* ************** ** ******** *** ******* ****** **** ******* ****. **** ** ********* ******** *** ******** ****** ** **** ** *** ****** / *** *******, ********* ********** ***-** ** ****.

**** ********* *** ***** **** ** *** **** ********* **** successful ************ **** ******* ***** **** *** ******** ** **** large ********* **, ** **** ****, *********, ******* ** ****** and ***'* ****. *** **** ****** ****** *** ***** *** unit ***** *** ********* ******* ** ******* ** **** ******? Will ** ***** ****** ******* ** **** **** *********? *** next **** **** ****.

** ********, *******'* ********* **** ** ** ****** ***************. ******* has **** ****** ** ****** ************, ** **** ** ******** electronics / ******* (**** *********** *** *******) ***** **** **** into *** **** ******. *** ********** ** *** **** **** is **** ******* *** ****** ******* ***** ********** ********* *** both *** ** ******** *** ***** *******.

*** ******* ******** ******* ** ***** ****, **** ******* ******** *** feature ****, *** ** ******* ***** ******* (********** ******* *** ****** *****,******* ****** **-**** ******************* *********). ******* **** **** *******'* ******* ***** ** ********** *** they **** * ****** ** *** **** **** ******** ** Western *******. ** *** ***** *** ********* ****** ** ************ (such ** *****, *********, ***** *** ****), **** ** **** has **** ******** **** ** ********** ***** ** *********, ********** with *** *** ***** ****** ******* ** ******* ** ******.

4K ****** ******** *******

** *** ***** * **** **** (****) **** ****** * range ** ** *******, ** **** ************* ‘*********’ ** *** simply ‘******* **********’. **** ** ******* #* **, ******* ******** products, ********** ******** ** **********.

********, * ****** ** ********* ******** / *********** *** ****** to ******* ********* **:

  • **** *** ***** *********** – *** **** ******* ** **** pixels *** ******* ** ********** ****** ** ***** ********** / gain *******
  • ******* **** ************ ********* *** **** **** ****** ******** ** 4K **** *** ** ‘****’ ** ****** **, ** **** are, **** ** ***** *********
  • ** ‘****’ ***
  • ** ** ** **** ********* / ******* ***** **** *****
  • **** **** ********* **** ***** *******

**** ** ******* ** ***** ** *** ** **** / 2009. **** *** **** * *****, *** ** ***** ****** will ****** ** ******** *** ** *******. ** **** ***** that *** *** ********* ******, ** **** **** **** *** limitations.

H.265 ******* ************

*.*** **** **** ************ ** ** * **** **************, ********** ******* ******* *** **** ****** ********, ******* ************* could *** **** ** * ********* *** ******* ****** (*.*., ‘this *.*** ****** ***** **** *** ** **** **** *** X ******** ** ******* ** *******.’).

*** ******* ** **** **** ************,********, ** ******** *.***. ******** *** ******* ****** ******** *** * **-**-****** ******** that ******* ** ******* ***** *** ******** *** ** ***. This ***** *.*** ****** ********* ** *** ******* ************ ******.

******* **********, ***** ************* *** *** **** ‘********** *******’ *.*** or ****** ****** ***** ******** *******.  ** ******* **** **** do ** ** **** **** *** ******** ***** **** *** to **** ** **** ****.

Axis ****** ******* ****** ****

*** *** **** ** **** **** *** **** **** *** commencing *** **** ******************* **** **** *********** *** ******* ** ***** ***** **** ********** *** **** Entry ******* ********.

** ***, ******* ******** *** ******** ******* ***.  ****** *******, in *******, ***** ****** ** ********** **** ** ** ********** in ****-******** ***********. ****, ****’ ********, ***** ***** (*** **** **** *******), ******** ** *********** ************. *******, ****** ***, ***** ****** manufacturer ******** ** **-**** / ****-** ***’* ********, **** ** selling ******* ***** *********** ********, ******* *** ****** ******* ************* and ******** ***** ********* ** ******* **.

*******, **** *** * ******** ******** **** *** ***** *****, who **** ****** **** ** ***** **** ** ****** ******** to ***** ********. ****, **** *********** *** ****** ***** ** adopt **** *** ******* **** ******* ** ********** ***** ***** projects.

Edge ********* ********

**** ********* *** *** **** *** **** *** ***** *********** with**** ****** *********************’* *****, ********* **** ***** ********* ***** ******** ** ** ***** inside *** ******.

**** **** ****** **** *** **** ****. ** *** ***** key *******.

*****, *** *** **** ********* ** **** ********* *** ***** systems *** ******* ***********. **** ********* *** **** ***** ** eliminating *** **** *** **** ** ****** *** ******* ** a ********* ********. *******, **** *** **** ** *** **** camera ************* *** *** ******* **** *** ** ** **** for $*,*** ** **** (*** *** **** ** *** * channel $*** ***), **** ********* **** **** ********* **** ** al. ******* ** ****** ** ******* *** ***** ******* ** minimal ****.

********, ********** ******** **** **** ********* **** *******. **** ******* showcased ** *** **********: "**** **** ******* *** ****** ********* ** ********". **** ***** *** ******* ** ***** ********. * *** element ** ****** **** * ******* ** **** *********** ******** like ***** ****** ** ***-********.  **** ********* ********** ** ***** to ****** ** **** ********* ****** ** **** ***** ****** some ***** ** ***** **** ** **** ** **** **** an ******* ******* / ******* ******?

*******, *** ****** ************* **** ********* **** ***** *** **** edge ********* ********* *** ** ***** ****** ********* **** ******* Milestone *****. ******* ******* ************ *******, ******** ** ***********.

Weak ********** ***** **** ******

*******, ** *** ***** ****** **********, ****** *** ********** ** ******* the ************ ******** *******.

****** ********* ***** **** * *****:

  • ************* *********, *.*., *** ‘*******’ **** ****
  • ****** *********, *.*., ***** ***** **** ** ********* ***** ******
  • ******* ***** ** ********, *.*., ********** ************

** ***** *** *** ****** ** **** *** *** ******* economy ** ********** ** ****** ** ********, **** ********** ** certainly * ******** ******* ***** ************ ******. ******, **** ** the ******** ********* ** *** **** – **** **** *****, where *** ******* *** ******* **** *** **********, ****** ** the ***** **** ****** ** **, ************ *** ******* ******.

***, *** ******* ‘********’ ****** ** ***** **** *******, ***** will ********* ******** *** ************** ** ** ** ****** *** presents ******* ** *** ****** *** ************* ** **** ********* integrators *** *************. 

Test **** *********

**** ***** ******** **** ** **** ************ ******.

Comments (14)

John,

Is there any major area, where we can forsee innovation?(apart form the ones mentioned above)?Analog to IP was a major transition. Since there are no major innovations,would you suspect a downward-spiral from here on? Low-cost market is doing more bad than good IMHO.

Video analytics, as it has been for the past decade, remains the next big thing. If you started to see reliable, built-in video analytics, that worked out of the box, it could really change things - both for the 'premium' manufacturers (who would now have a clear differentiator) and the end users (who could use / justify purchasing more surveillance products).

When that is going to happen is still not clear to me and I do not see any immediate shift to that. See: The Next Big Thing

The next big thing will be the result of changes in the Telco world. Specifically I think there is a price war looming for bandwidth. Google is already firing the first shots with a $70 per month plan for 1,000 MPS up and down

Once bandwidth costs drop I can see a shift to hosted services including video and access control.

It is still 3-5 years away, but I believe you will see this become mainstream before 2020

Could be, but 3-5 years is still a long ways away.

On the other hand, look at what is going on with Netflix paying a premium to ISPs. Video surveillance is similar but worse because (1) it's upstream (where bandwidth is less) and (2) it's always on (rather than on demand, a few hours a day) and (3) it's multiple video streams (rather than 1 at a time). Even if the pipe is big enough, what are carriers going to charge when lots of people want to simultaneously and all day pump channels of video surveillance?

I think the video piece of hosted services will be part of a much larger trend. We've already seen it begin with companies like Salesforce and MS offering SWAAS and cloud apps like dropbox offering free storage.

Bandwidth will drop, as Google (and others) compete with ATT, Verizon and Comcast. The tipping point may be a combination of price and technology like H.265 (266, 267 etc) compression.

It seems the next logical progression as companies will look to reduce internal IT resources

Well this isn't confidence inspiring at all to read, but the sad part is its all true. As a young person in the industry this makes me want to consider changing industries.

Undisclosed C - to the contrary, Security / Loss Prevention technology is probably as recession proof as any industry I can think of. There will always be a need for it, regardless of the overall economy.

Perhaps your current company isn't reflective of this, but there are substantial opportunities in this field

The issue is the upside / max potential. If I wanted lifetime employment, I'd become a stevedore...

Undisclosed manufacturer pep talk... Awesome!

@Rukmini Wilson- Is that a sarcastic comment :)? Do you agree with what Undisclosed B says?

No sarcasm implied; the world could use a little more pep!

...probably as recession proof as any industry I can think of. There will always be a need for it, regardless of the overall economy.

Sarcasm would have been: Security: The world's second oldest profession?

But I refused to go there. ;)

John,

I would argue that those are not trends... Other than the two below, the rest of the items on the list are the implications of a trend.

  • Low cost camera manufacturer competitive shift
  • Weak innovation will drag down growth

For example:"FLIR and Samsung Aggressive Expansion" would fall under a trend "Large manufacturers deiversify product line" and would be an implication of that trend along with "Axis access control starts slow"

By definition, a trend is an outside force that effects the market as a whole, such as "9/11 terrorist attacks results a booming security industry for years to come"...

Sagy, I can see your point. I am not sure how finely or coarsely one wants to categorize trends, though.

My meta point is these are important issues / shifts in the industry that I believe many IPVM readers are interested in knowing more about / tracking their impact.

Fair enough. my main point is that it would be a long-shot to say that any specific company in our industry is"trend-setting".... trend reactive at best..

In contrast, Google, Apple, and Qualcomm can be considered trend setting ;)

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

UTC, Owner of Lenel, Acquires S2 on Sep 20, 2018
UTC now owns two of the biggest access control providers, one of integrator's most hated access control platforms, Lenel, and one of their...
Favorite Request-to-Exit (RTE) Manufacturers 2018 on Sep 19, 2018
Request To Exit devices like motion sensors and lock releasing push-buttons are a part of almost every access install, but who makes the equipment...
Vivotek 4MP Camera Tested (FD8379-HV) on Sep 13, 2018
Next in our series of updated 4MP testing, we bought and tested Vivotek's FD8379-HV, and entry level 4MP model claiming "top-notch quality video in...
Door Fundamentals For Access Control Guide on Sep 12, 2018
Assuming every door can be secured with either a maglock or an electric strike can be a painful assumption in the field. While those items can be...
Dahua Low-Cost 4MP Camera Tested (N44CL52) on Sep 10, 2018
4MP use continues to increase, especially in low-cost models, according to integrators in our 2018 Resolution Usage Statistics. We bought Dahua's...
Access Control Course Fall 2018 on Sep 06, 2018
Registration IS CLOSED ends this Thursday. Register now. If you are looking to strengthen your ability to design and deploy access systems or...
Hikvision Value Express IP Cameras Tested Poorly on Sep 05, 2018
Even lower cost Hikvision products? Their new Value Express line is marketed for applications where "budgets are limited and performance is...
Dell Launches IoT for Surveillance on Sep 05, 2018
Historically, Dell has been a PC and server provider (e.g., "Dude, you're getting a Dell") and widely used for surveillance storage. However, in...
Drain Wire For Access Control Reader Tutorial on Sep 04, 2018
An easy-to-miss cabling specification plays a key role in access control, yet it is commonly ignored. The drain wire offers protection for readers...
Directory Of 110+ Video Management Software (VMS) Suppliers on Aug 30, 2018
This directory provides a list of Video Management Software providers to help you see and research what options are available. Listing...

Most Recent Industry Reports

Avigilon Announces AI-Powered H5 Camera Development on Sep 19, 2018
Avigilon will be showcasing "next-generation AI" at next week's ASIS GSX. In an atypical move, the company is not actually releasing these...
Favorite Request-to-Exit (RTE) Manufacturers 2018 on Sep 19, 2018
Request To Exit devices like motion sensors and lock releasing push-buttons are a part of almost every access install, but who makes the equipment...
25% China Tariffs Finalized For 2019, 10% Start Now, Includes Select Video Surveillance on Sep 18, 2018
A surprise move: In July, when the most recent tariff round was first announced, the tariffs were only scheduled for 10%. However, now, the US...
Central Stations Face Off Against NFPA On Fire Monitoring on Sep 18, 2018
Central stations are facing off against the NFPA over what they call anti-competitive language in NFPA 72, the standard that covers fire alarms....
Chinese Government Praises Hikvision Following Xi Jinping on Sep 17, 2018
The Chinese government council responsible for managing China's state-owned companies praised Hikvision’s obedience to China’s authoritarian leader...
Amazon Ring Spotlight Cam Tested on Sep 17, 2018
Amazon's Ring has released their latest camera entry, the Spotlight Cam, which we bought and tested in our Consumer IP Camera Analytics...
European Mega Security Firm Verisure Pushing Security Fog on Sep 17, 2018
The European mega security firm Verisure (Securitas Direct), with a reported 2 million customers, is pushing security fog, as shown in this BBC...
IP Camera Cable Labeling Guide on Sep 14, 2018
Labeling cables can save a lot of money and headaches. While it is easy to overlook, taking time to label runs during installation significantly...
Favorite Intercom Manufacturers 2018 on Sep 14, 2018
Intercoms are certainly increasing in popularity, driven by the integration of video and IP networking. But who is the favorite? On the one side,...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact