Top 2021 Video Surveillance Trends

By IPVM Team, Published Dec 03, 2020, 10:17am EST (Info+)

2020 has been a tumultuous year and it has shaken up many things, including the top trends for 2021 in video surveillance.

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170+ integrators answered IPVM on:

What do you think will be the top industry trend in 2021? Why?

AI has been a top trend for years and facial recognition did strongly in last year's results. However, both have changed here.

Inside this note, we examine the trends, including comparisons to previous years and a breakdown of US and International responses.

Key ******

*** ********* *** ****** *******:

  • ********* *** ** **** ***** ** just **** */* ** ********** *********, down ******* **** **** ****. *** the *** **** ** * ***, international *********** **** ************* **** ********** about ********* **** ** *********** *** moderately **** *******.
  • ***** *** ***** ******* ****** **** tied *** ****** *******, ********* **** under **% ****, **** *** ********* trends ********* ***** **% ********.
  • ***** *** ** ***, ** ******, COVID *** *** * ***** ** a **** ***'* ****** *******.
  • **** *********** ******* ******* **** ****** 20% ******* ** **** ** **** ~2% **** ****.
  • ************* ***** ******** ***** *% ** responses, *** ***** **** ** *** access ******* **** ********* ** ******** integrators.

AI ********* *** ******** / ******** ***************

*********** ***** *********, ********* **-***** *********, as *** *** ***** *** **** more **** *** ***** *****, *** at * ***** ****** **** ******** years. ****, ***** ********* **** #* internationally ** * ***** ******, ** was *** #* ***** ** *** US ****** *****-***** *********.

****** ******* ***** **** ****** ******* with **-***** ********* ******** **** ******, and ********* ************ ** *** ****/** cameras:

  • "***** *********, **** *** *********** ** AI ********* **** ***** *** ******, will ***** **** ** ****** **** mainstream ******* ****** ** *** *** 3rd ***** ******* *** *********"
  • "** - ******* *** ********** ************ - ********** *****, ****** ********, **** learning ************ *** *** ********** ** such * ***** **** ******** ******** can ** ******** ** *** ***** price"
  • "***** ********* ******* ** *** ******* learning. **** ** *** **** ******* way ** ********* ******** ******** ******* and ****** **** *******."
  • "** **** ******** ************ - **** make ******** ******** & ******** ** much **** ********* & *********"
  • "**** ******** ** ******* ********** ******** AI *********, ** ********** *** ***** solutions *******"
  • "******, ******* *********. ** ****** ****** standard ** **** ********* ******* * premium. **** ******* *** ************ *********"
  • "***** *********. *** **** ** ******** and ******* ***** ** **** ********** steps **** ******* **********"
  • "***** *********. **** *** *** ****** megapixels, *** ******* *** *** ******** smarter."
  • "********** ************. ** *** ******* **** cameras *** ** **** ********-****** *****"
  • "********** *********. ** ** ******** ************ good *** **** ** ******** ********** valuable."
  • "****** ***** ** ****** ********* - market ** ********* **** ** * lower ***** *****"
  • "** - ***** ******** **** ** be ********** ********* ******* ** ******."
  • "******* - **** ******** ***** ** the **** ** ****** ****"
  • "**-****** *********- **** ** **** *** real-world ********* *** ******"
  • "************ ** ******** ************ ***** **** cameras"
  • "****** **** ********* *** **********"
  • "**, ***** *********, *** *********"

***** ****** *********** *** *** **** common ******** ******** ** ****, ** only ******** * ******** ** ****:

  • "**** ***********, **. ******* *** *********** can ** **** **** ****** *** makes **** ******."
  • "****** *********** *** ***** ********* ********** will ******** ***** ******* ***** ** be *********"
  • "****** *********** *** **** *** ********** into ****** ******* ***** ** * lot ** ******** ** *****-**** ****** control"
  • "****** *********** ******** **** *********** ********* function. *** ** ******* *********"

**** ******* *** ******** ** **** seen **** ****** *********** *********, ********* cuts ************************** ******* ************ ******* ****** *********** and ********* ********** **** *****.

COVID ******** *** ********* ******

*****-******* ********* **** **** *** *** place **** ******* ***** **** ** and ************* ***********.

******** ******** ***** ******** ** ******* tracing, ****** ********, ********* ***** ****** control, ************** ***** ************** **** ***** ** ****:

  • "*********** ** ******* ******* ******* ***** analytics. ***** **** ** *** *** new ******* ******** ******* ** ***** more ******** *** *** **** ******** and ***** **** ** ***** ******** on ********** ****** ******* *******."
  • "********* ******** *** ***** ****** **** be **** ****'* ***** *** *********. This ** *** ** ***** **** of ********* *** *** ****** ** and ** **** ** **** ******** between *********"
  • "********* ****** ******* *** *********** **** thermal *** ******* ************* **** ***** need ** ** **** **** ********* to **** *** ****** *********"
  • "****** ****** ********* ********* ******* *** mask **********. ******* ** ********* *********** with ***** *** ******* ********"
  • "* ***** ****** **** ** *** biggest ***** ** ****. *** ** COVID-19 *** ****** ********* **** ** on *** ********'* **** ** *** next ***** ** ****"
  • "**** ********* ******* ** *** ******. For *******, ******* ***** **** ** card *******. *****"
  • "*********** *****... ****** ***** ** ***** anything **** *****-** *** ** *** already ******* ********* ******** *** **."
  • "***** ********* ********* **** **** ********* and ****** *******."
  • "***** ********* **** ** ****** ******** and "*****" *********"
  • "** *** ********* ********, *** ** the ********."
  • "******** ******* ** *******, *********(****** ********,*****, etc)"
  • "**** *********** ***** *** ******* ******* because ** *****"
  • "******** ** ** **** ******* ******* because ** *****"
  • "********* ***** *******. *****-** ** *** of *******"
  • "******* ******* *** *********** **********"

Cloud ****** *****

***** ********* **** ****** *** * 2nd ******** ****, *** **** ************ for *****-***** ****** ******* *** *****-******* video **** ****** ******:

  • "***** *****. * ***** ******* **** finally **** ** ********* *** **** will ***** ** *** **** ***********. That ****** ** ********* ***** ***'* be ***** ******* ****** **** **** of ** ********* ** *** ********."
  • "****'* *** ***** **** ********** ** VSaaS. **** *** ********** **** ******* created ** ****-**** * *** ** manufacturers *** ***** ** ** ****** in **** ********* **** **** **** previous *****."
  • "*****. *** ***** *** **** **** something ** *** ******* ***** *** much ******** ** *** ******** ***** to *** ***** ******** ** ******* about *** **** ********* *** ******** implementing"
  • "***** ****** ***** ***** *** *** based ******** *** *******, *********, *** access *******. **** ****** **** **** of *********, *** * *** ** becoming **** *** **** ** ***** we ****"
  • "***** ****** **********. ** *** ********* selling **% **** ****** *** ***** surveillance *** ********** **** ********** ** 70%"
  • "* ***** ***** **** ** **** of * **** ****** ****** ****** control. "*****" **** *** "*****" **** doesn't **** ** ** ***** ****"
  • "*****-***** ********* ******* ** *********** **-**** servers. * ******* ***-***** *** ********* to ********** *** ***** **** ******* from ***** ******* *****."
  • "***** ***** ** * *******...******* ******* in **** ********* **** ********* ********** and ******** ** ***********. ***** ** front ***** *** ** **** *******"
  • "***** ****** *** ******* ******** *** Access ******* *** *****. ** *** all ******* *** ******* *** **** recurring *******"
  • "********* *****-***** *********. ***** ** *** SMB ******, ****** ******* *** ********"
  • "*** ******** ***** ** ****** ** the *****. *'** ****** ** *** top * ****** ** ***** ********* and ***** ******* ******."
  • "***** ******* ********* **** ********** *********"

IPVM *******

*** ******* ** ***** **********:

  • **: ***** **** **** *** *********** of ** ** ********* *** ****** work ****** *********** *** ********, ** is ***** ********* ****** ** **** a *****, ** *** ********** *************, impact ** ***** ************. *******, ***** the ****** **** *****-** *** *** likelihood **** *****-** **** ***** **** business *** *** ***** **** ** 2021, ** ** *** ********** ***** major ** ******** *** ***** ************ in ****.
  • *****: ** *** * ******* ********** of ***** ******** ********** ************* ** 2021, ** (*) ****** **** ********* the ***** ** ***** *** (*) the ****** ** ******* ****** *** promotion ** ***** (*.*.,$** ******* *** *******,$** ******* *** ***,$** ******* *** *****). ***** ** * ******** **** of ***** ********* ******** *** ********* cloud ** ** ****** ***** ***** surveillance ** **** * ***** **** forward ** **** ****** ******** ** 2021.
  • *****-** *********: ***** *** ***** **** of **** ****** ******** ** **** meaningful ***** ** *****-** ********, ** expect **** ** ******* ** *********** for ******* ************ ********** **** *******.
  • ****** ***********: ****** *********** ********** ** 2021 *** ** ********* ******* ******* COVID-19 ********* *** ******** ******** **** masks **, *** ****** *********** ********* (ex-China) **** **** *** **** ***, with ********* *** ******* ****** *******, we ******* ****** *********** ***** ****, overall, ** *********.

Comments (20)

I agree that people are interested in "touchless entry" but what does that really mean? Using facial recognition or a mobile credential does not keep you from touching the actual door when you open it. I don't envision customers purchasing automatic door opening equipment and significantly increasing the cost per door on their systems.

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Related articles:

Hands-Free Bathroom Doors For Coronavirus Mitigation

Anyone Using This Anti-Germ $30 Door Opener?

It's an awkward situation. Automatic is expensive and manual is usually not ADA compliant.

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Yeah, I have seen those options. They could work for non-secure doors but I just can't see them being viable for most. I could be wrong, though!

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Touchless entry has been around for a long time- badge your access card to the reader. And you're right about touching the door to open....and cost of auto swing door openers being cost prohibitive- along with slow to react.

Perhaps a move back to brass handle hardware is more sensible- viruses last a lot less longer on brass than other materials currently used

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Thanks for the comment Glynn.

Re: brass handles, we covered the general claim in Anixter Pitches Allegion Anti-Germ Coatings, But Allegion Says Ineffective Against Coronavirus

The anti-bacterial properties of brass do not correlate to viruses, and even then it takes significant time for a brass handle to 'kill' germs between touches.

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Brian, take a look at this from Don Jo Hands Free Anti-Microbial Archives • Don-Jo Manufacturing Have some on order. Customer is just trying to do what they can.

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I believe what people (at least some of them) are trying to achieve with the "touchless entry" is to avoid the interaction between outer world's "dirty environment" and their own "clean environment". Unfortunately hands no longer belong to the "clean" one unless washed/sanitized. People are fine with opening doors and pressing buttons in general, however most (I hope so) will refrain from touching their phones or reaching in their pockets for access cards (and pulling them back) without having their hands disinfected first. So it seems to be fine, even without extra door automation, to touch all the doors and buttons on their way to the office, then wash/sanitize their hands before reaching to their "clean environment" - touching phones, keyboards, whatever.

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I don't envision customers purchasing automatic door opening equipment and significantly increasing the cost per door on their systems.

We have had several customers start purchasing openers for their main entry doors and bathrooms. When talking to our door subcontractor they have been super busy installing openers.

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Perspective from an end user in a large corporate scenario.

It takes me a long time to get a product approved for global deployment. A year is not an unreasonable estimate. Facial recognition technology doubles down on this problem because of data privacy issues [not necessarily doubling the time but certainly doubling the number of lawyers involved].

Any of our 750 offices may decide they want to deploy an automatic door opener and then come to me asking for 'touchless' authentication options that they can use with their new automatic door opener.

So, to be effective, my interest in touchless entry has to be a year ahead of the same interest level by a facility manager.

Returning to my crystal ball...

Bill

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$7.99 solves all your touchless entry and touchpad interaction innovation trend problems!

Now on to discussions actual technology innovation trends. :)

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Another snake oil solution...

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This product is amazing if you were the one who came up with it and selling millions of them! 😂

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A low tech service known as “private 911” could fuel rapid growth for another 2021 Video Surveillance trend. We now know police response will be slow, or no response, for millions of existing “deterrent” alarm customers. Private monitoring firms like ADT, Vivint, Rapid-Response, Lydia/COPS, Monitronics could substitute “private 911” to solve the problem, but expensive for the customer, which guarantees attrition. Or millions of customers can upgrade their site technology to the current generation remote-monitored 2-way interactive Video Surveillance for “verification” of emergency, thus qualify for the traditional 911 services. Unnecessary police response can be expensive too, so encouraged to do it right.

Source: Lee Jones; Support Services Group

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Spreading my wings here and not posting about Verkada.

Great article by the way.

I'm surprised that Face Recognition dropped sharply; I would be interested to see what's behind that. This may just be expected to come naturally with more moves towards edge processing on camera as opposed to server-based AI.Also, this tech won't work with masks all that well, no face, no recognition!

I'm all about cloud-based; sure, there is always a time for on-prem when you are doing systems monitored by humans on site.

Hot Topic Covid is no surprise; Great things could come from having to deal and adapt to this situation, People Counting, Touchless Entry are both technologies that can and should live on past Covid. Unlike thermal sensing for humans, We have already extensively tested this as not being reliable given current technology; I'm not sure what the benefits of this will be in the future as a useful tool to have in CCTV.

I said I wouldn't mention Verkada, but... Verkada and Cloud do go hand in hand.

Cloud is coming strong, and Verkada will see competition and indeed has with the likes of Rhombus, Cisco Meraki, even Arcules with cloud VMS and use your own cameras.

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Facial recognition dropped so much because of privacy concerns from customers and employees.

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I was really promoting face recognition this past spring but have stopped for the time being. One is I couldn't get any traction for the technology due to privacy concerns from customers and two who knows what legislation will bring in the next year or two.

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We also have no interest from clients about Face Rec because everyone is waiting to see what legislation is going to come.

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Exactly. Like the temp cameras I don't like to sell a product to a customer that is a fad, not reliable or possibly banned in the future. Makes the integrator look bad as though they didn't do any research at all.

Sure facial recognition may not get to the levels of other countries any time soon but the fact that some cities in the US already have legislation in place it's prudent to hold off for now.

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Privacy, Civil Rights Groups Plan Facial Recognition Offensive

Groups that support the use of facial recognition tools, on the other hand, say the technology is crucial for American control of artificial intelligence innovation. The Security Industry Association, which includes members that manufacture facial recognition tools, supports continued use of the technology by law enforcement agencies but backs measures that would increase transparency.

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just as in past years, integrator focus is on those technologies that solve their customers problems.

doing cool things with new tech is one thing. providing solutions to actual problems is another.

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