Ten million dollars plus is spent by manufacturers at every major trade show (e.g., ISC West, ASIS, IFSEC, Essen, etc.)
And the bigger booths routinely spend $200,000+, with the biggest $500,000+.
Where does all that money go?
In this report, we break it down:
- Booth Costs
- Carpet, Electrical and Internet costs
- Setup costs / labor / Teamsters
- Support Staff costs
- Giveaways and Sponsorships