This is an insightful observation from Vicon's CEO Eric Fullerton:
“Over the past couple of years, we have seen the functionality of complex megapixel cameras become integrated mainly onto chips. Chipset providers, such as Ambarella and Hisilicon, are able to deliver their customers megapixel and sophisticated camera functionality in silicon today. This means the camera industry has gone from innovating on the camera’s performance to being more like a camera OEM business.”
In this note, we examine this trend, compare / contrast it to the 'Chinesification' of the industry, and look at Fullerton's prediction for merging companies.