The BRS Labs IPO

By: John Honovich, Published on Aug 06, 2014

BRS Labs is IPOing.

Maybe. Probably Not.

*** **** ** ******.

*****. ******** ***.

[***************]

The ** *********

**** ******* **** * Fox ******** **** ** segment **** *** ***'* President. * ******* *****-***** conversation, ** *** ***, the *********** ********** ***, "When *** *** ***** public?" ** ***** ** responds, "** *** ***** to ** ****** ***** around *** ******. ** are **** ******* ***** the ****** ********* **** potential *******."

**'* * ******* ***** answer. ******* ******** ******* committing ** *********, ********* it **** ***** **** 'potential' *** ***** ********** like '****** *** ******'.

Doubling ****

**** ** **** *******.

**** **** ***, *** Labs ***** *** ** email ***** ******, "**************** ****** *** **** that ******* ** ***** public **** ****** ** interview ** *** ****".

**** *** **** ***, BRS **** ***** *** another ***** ***** ****** definitively, "**************** **** ******* **** Go ******," *********** *** same *****.

** **** **** ** hours, *** **** **** friendly ****** ***** * 'potential *******' ** ** official ************.

Details ** *** *** / *** *******

*** **** **** ** they *** *** ********* any *********** ***** ******** timing ** ********** ******* typically ********** **** **** (e.g., ** **).

*******, *** **** *** told *** ******* ******** News **** ***** ****** IPO **** ** ****** a **** **** *** (June **, ****), **** BRS ***'* *** ********** ******* **** ************ *** * *** headquarters. ***** * ****** of ******** ****** **** than * ****.

An *** ***** ** *****

*** **** *********** ** *********, **** ** **** have ******** **** **** 5 ***** ***. ** IPO ***** ***** **** to **** ***, * liquidity ***** **** **** been ******* *** ***** BRS **** ******* *** idea ** **** **** they***** ** ******** *** a ******* *******. **** *** *** happened.

*** ** ** ********* time, ** *** ***** market *** **** ** a **** ******* *****, with ******* *****. ******* of ****, ********* ***** likely ** **** ********* to * *******, ******* company. ** *** ******** observed,**** *** *** *** most **** ***** *** Dot-Com ******.

But ** ***** ** ****

********** ** *** ** stock ******, **** **** to ******* *********** ******* levels ($*** ******* ** more ** ****** ******). Also, ********* **** ** want ********** **** **** proven ****** ******** ** their **** *******. *** does *** *** ******.

*** ****, ******* **** proclamations, *** **** ********* with ******* **********. *** example,** ****, **** ******* ** be "******* ** **** $200 ******* ** *****" but ******* ********** ** obtained ****** **** $***,*** in ***** *** ****.

***** **** *** ***** exponential ****** *** **** so, ******** **** * sub $* ******* **** in ****, ****'* * long *** ** ** to *** ** *** revenue ****** ********* ***'*** typically ****.

****, ** *** **** year, *** **** *** pivoted **** **** *** former ********** ******** **** market ******* ************ **** / *** users *** ***** *******. This ********* *** **** as ********* ****** *** a **** ***** ****** of ******* / ********** in ***** *** *******.

Hold ** - *** ** ***?

*******, ** *** **** former *** **** *** Houston ******** *****:

"*** **** ** ***** exploring ********* ******* *** its ****** ********, ******* it ** * ****** public ********, ** ** IPO."

** ** ***** *** actually ** * '****' traditional, **** *** **** on *** *****, ***. They ***** ****** ** a ******* *** ** well.

Good ********* **** *******

******* ** *** **** happens, **** ** * good ******** ********* **** as ** **** ****** excited *** ****** *** concerns ***** *** **** struggles ** *** *******.

Update: *** *** ** ******

*** ************, *** **** has *** **** ****** and ** ** **** their ****** **** ** June **, ****. *******,*** **** ****** $** million ** ****** **** from *** **** ***** of ******* ******* *********.*** ******* ********* ** show ** ** * master ** ******* ***** from *** * *** 'investors' *** *** ***** yet ** ******* * liquidity *****.

Comments (9)

Well.. about Brazil it is a really bold claim... we have absolutelly no info about that project that was supposedly deployed here... especially if it was related to the world cup... We do know about every public surveillance projects in Brazil and BRS was never mentioned in any...

Does anyone know if there was any deployment in Brazil or was this just more BRS BS?

BRS laBS sure wanted us to believe that they were deployed before the games even started.

AISight is currently deployed and operational at the Integrated Management Center to provide enhanced security and emergency management operations in support of the upcoming 2014 Games taking place June 12th through July 13th, 2014.

And there was a need

The Brazilian government was expecting problems and prepared for anti-government protests in advance, opting to deploy video surveillance cameras for enhanced safety and security. Their decision had been to implement BRS Labs’ AISight platform, an advanced system with analytics software that uses Behavioral Recognition technology to provide proactive insights to identify potential threats sooner than they happen.

So what happened?

Unfortunately the tournament started with hundreds of protesters in Sao Paulo, vowing "There Will Be No Cup," as soccer-loving enthusiasts roamed the streets, prior to the game between Brazil and Croatia. The scene, with police officers firing tear gas at anti-World Cup protesters just hours before the opening match, was horrific, to say the least, for those spectators or fans awaiting kick-off in Sao Paulo stadium. Brazilian police clashed with about 200 protesters who are angry with the government overspending on the World Cup.

If they weren't actually deployed, it's too bad; maybe they could have helped prevent it. But if they were deployed, then apparently they couldn't anyway..

#bubblepoppingsoon

I wonder what exchange they will IPO on, but I really doubt they meet NASDAQ basic requirements.

OV 2.0....

Btw, the reference to BRS considering a direct public offering is .... strange.

Here's a interesting NY Times article about the type of companies doing direct public offerings.

Investors must be tired of management. IMHO, an indicator of a power struggle is when a CEO abrubtly quits without a replacement, yet remains Chairman of the Board!

Even if he's not really running the company anymore it looks better to wait till they have the new CEO on deck and announce at the same time if at all possible.

#bubblerisingso?

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