Social Media Irrelevant to Security Professionals

Author: John Honovich, Published on Sep 02, 2009

While social media (twitter, facebook, etc.) receives a lot of mainstream media attention, social media is essentially irrelevant to the security market. While it may improve, I think it will be a slow and long process.

Integrator Goes Tweeting

To that end, Johnson Control's Twitter Contest does not look promising. JCI wants you to read their blog, get 4 keywords over 4 weeks and then 'tweet' those keywords to JCI's twitter account on September 21st. All to win $100 USD.

This is too much to ask for too few people who use social media. [Note: I see the irony that I found this on Twitter and am now sharing it here. However, this is the exception rather than the rule of social media use in the security market.]

Recommendations

If you are not using social media, you are not missing out on much (at least for security topics). If you are considering using social media for security, set your expectations low.

***** ****** ***** (*******, ********, ***.) ******** * *** ** mainstream ***** *********, ****** ***** ** *********** ********** ** *** security ******. ***** ** *** *******, * ***** ** **** be * **** *** **** *******.

Integrator **** ********

** **** ***,******* *******'* ******* *********** *** **** *********. *** ***** *** ** **** ***** blog, *** * ******** **** * ***** *** **** '*****' those ******** ** ***'* ******* ******* ** ********* ****. *** to *** $*** ***.

**** ** *** **** ** *** *** *** *** ****** who *** ****** *****. [****: * *** *** ***** **** I ***** **** ************ ** *** ******* ** ****. *******, **** ** *** exception ****** **** *** **** ** ****** ***** *** ** the ******** ******.]

***************

** *** *** *** ***** ****** *****, *** *** *** missing *** ** **** (** ***** *** ******** ******). ** you *** *********** ***** ****** ***** *** ********, *** **** expectations ***.

[***************]

****'* * ****** ******* ** ********:

  • ***** ***** *** *** - *** ***** ******** ******** ******** people ********* ***** *******. ** *** * ****** * **** been ******** *******, ******** *** *** ***** ******** ** ****. Plus, *** ****** *** ** *** ******* *** *******, ** people, ********* ******** ** *************, ***. **'* * ****** ******* group. * *** ** ******* * ** **** ** ***********/**** from ***** ****** *** **'* *******.
  • *****'* **** * ***** ** ******** ****** ******** ******; **** have ****** **.********** *** ** *** ****** **** *** ** *** **** 203 ******* **** *.* ***** *** **** *** *** ***** each ****.
  • **** *** ***** *** ****** **** ** ******** ******. ** Video ****** **** *** ***** *** *** *********** (***** ** quite ***** *** ***** ***** ***% **** **** *** *** feeds *** ***** ********). *********, ** ***** ****** *** **** paying *********** **** *********** ** *** *** ****.
**** ** *** ******** ********* ** ****** ** *** *********** - ***** ********* ** *** *********** *** ******* ********* ** average. * ** *** ***** ***** ******* *** **** ****** than ******** - **** ****** *** ***** ************ ************ **** than ******** ****** **.
*** **** ****** ***** ****/******* **** * **** ***** ** have ***** **********. *** ****** ** ***** ***** *** **** **** ***** a ***** ****** ** ******* *** **** ******* * ***** range ** ********* ******** ******. *** ********, ***** ***** ****** **** ******** **** *** ****** ********* **** *******, *********** *** ************. There *** ******* * ** ** ***** ******** ****** **** similar ****. *******, ****** ** **** ********, ********** *** ***** summaries **** ******** ***** ***. * *** ****** **** **** my ******* *** ******** ****. **** ** ***** *** ******** close ** **** * ******** ** ******** ***** *** ** least *** ********* *** * ******** ******.
*** **** **-**** ************** **** *** *** ******** ******** **, by ***, *-****. *** ********, *** ***** ********* ******** *** 50% ** ***** ******* (** ****) **** ***** *-**** ****** (they **** **,***+ *********** ******** **** *** **** ******). **** IP ***** ****** **** **** **** *,*** *-**** *********** ******** 15% ** *** ******* **** *-**** ***********.
** *** **** ** ******* ******** ******** ****** **-****, **** choice (** ***) ** ***** *** *** *-****. * ** not *** ******** ****** ***** ** *-**** *** ***** ** come.
Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports on Social Media

How Police Decide What Surveillance Images Get Released on Jan 27, 2014
Police are embracing social media to help solve crimes. Most departments have an email list of local media outlets they can send photos and video...
Social Media Integrated With Surveillance on May 21, 2013
Personal photos and videos played a major role identifying the Boston bombing suspects and will likely grow in importance. A new service, that...
Lying At Arecont Vision on Nov 27, 2012
File this under shocking not surprising in the least. A security blogger has caught Arecont in an obvious lie with their recent advertisement. In...
Finding Out When People Change Jobs on Nov 26, 2012
Want to know if a person has changed jobs? The most basic way is to check someone's LinkedIn profile or, if you are a contact, check your news...
ADT Under Attack on Nov 24, 2012
Security behemoth ADT is struggling to make the transition to social media and a world where customers can freely and publicly say what they...
Check Out This New Security Blog on Nov 24, 2012
Genuine security blogs, by real people, not marketing minions, are incredibly rare. And forget about personality or strong opinions. Unlike the...
Trend: Sharing Surveillance Video Via YouTube on Jul 14, 2012
An important, growing trend is police departments sharing surveillance video via YouTube, vastly increasing the reach and probability that the...
Manufacturers Failing at Customer Service on Jun 25, 2012
Historically, manufacturers reaped the benefits of abused customers powerless to fight back. Now, with the rise of social media, the tides are...
Worst Parent Ever Caught on Surveillance? on May 21, 2012
Some things are almost beyond comprehension - like this surveillance video. Take a look: What possessed this father to put his child in a...
IPVM Reader Statistics 2011 on Dec 22, 2011
This report breaks down how many people read IP Video Market in 2011, where they come from and how this has changed since last year. We had strong...

Most Recent Industry Reports

Camera Calculator Class and IPVM Member Orientation October 2016 on Sep 28, 2016
Members, learn how to better design video surveillance systems and get the most out of your IPVM memberships with 2 upcoming live classes. Both...
Axis 4MP Camera Tested (M3046-V) on Sep 28, 2016
Axis has brought 4MP to its camera line in the new M3046-V, the highest resolution model in their revamped M30 series. We bought and tested this...
Hiring Spree At Aimetis 6 Months After Being Acquired on Sep 28, 2016
Aimetis was acquired in April 2016, and is now expanding almost all of their departments, hiring employees from Axis and other industry...
Camio Natural Language Processing Tested on Sep 27, 2016
The ex-Googler led team from Camio has advanced its video monitoring offering to include natural language processing. Camio ingests video,...
Access Door Controller Configuration Guide on Sep 27, 2016
Properly configuring access control door controllers is key to a professional system. These devices have fundamental settings that must be...
Hacked Dahua Cameras Drive Massive Cyber Attack on Sep 27, 2016
Cyber attacks are accelerating and IP cameras are behind many of them. Worse, last week, a 'massive' attack was carried out using numerous Dahua...
Axis Secretly Paid Anixter Sales People To Push Axis NVRs on Sep 26, 2016
Internal Axis communication shows how Axis paid Anixter and Tri-Ed sales people with secret bonuses to push Axis NVRs. In this report, we examine...
VLANs for Video Surveillance Tutorial on Sep 26, 2016
Many people confidently say to 'use VLANs' as an answer to IP video networking problems and as a way to signal expertise. But how should VLANs be...
Ambarella CEO Admits H.265 and 4K Not Popular on Sep 26, 2016
Ambarella is the main chip provider for high-end surveillance cameras driving higher resolution and new CODECs. While Ambarella has been pushing...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact