Smartphone Explosive Growth Impacting Video Surveillance

Author: John Honovich, Published on Aug 28, 2010

Smartphone explosive growth will disrupt video surveillance user's expectations and interfaces used. In this note, we examine smartphone's current market share and projected growth rate, concluding with predictions on changes for the video surveillance industry.

Smartphone/PC State of the Market

  • In 2009, according to Gartner, approximately 60 Million smartphones were sold globally , a 50% year over year increase from 2008.
  • In 2009, according to IDC, approximately 300 Million PCs were sold globally with about 130 Million desktops and 170 Million laptops.
  • In 2013, IDC forecasts 390 Million smartphones will be sold. In the same time period, IDC forecasts approximately 510 Million PCs will be sold with about 140 Million desktops and 370 laptops.

A few conclusions can be drawn:

  • Smartphones adoption is growing very quickly.
  • Smartphone use 3-5 years ago was extremely small.
  • Today smartphone unit sales are closing in on desktop unit sales.
  • In 3 years, smartphone sales are likely to be the same as laptop sales and close to the sales of all PCs.

Video Surveillance Market

Contrasting the smartphone market to video surveillance, the typical enterprise video surveillance system consists of the following applications:

  • A Windows only thick client (50 MB or more) that must be installed on PCs.
  • A simplistic web interface or a web interface that is entirely dependent on ActiveX controls.
  • A Windows Mobile / PDA application that is rudimentary and rarely used.

The video surveillance industry is extremely Windows centric.

Future of Video Surveillance and SmartPhones

While historically a Windows centric approach was logical, the rapid growth and prominence of smartphones is changing this. A few years ago, when smartphone use was negligible and most everyone used a Windows PC, the strategy made perfect sense. However, smartphone use is already significant and will become a crucial element of most video surveillance users in the next few years.

Smartphones will not be Windows dominanted, demanding new applications from video surveillance providers. Whether it's iPhones, iPads, Android, etc., the old model of ActiveX controls will not work.

Already we seeing an explosion in new entrants and established VMS providers introducing iOS apps. We think this will continue, and will need to continue, to meet the evolving expectations of the growing smartphone user base.

Comments : PRO Members only. Login. or Join.

Related Reports on Sales

Dahua NA Consolidates Rep Firms Led By Ex-FLIR Team on Aug 01, 2018
When Dahua acquired Lorex / FLIR SMB, Dahua NA had 11 manufacturer rep firms and FLIR had another 6. Now, Dahua NA, led by the ex-FLIR team, has...
Wave Retorts: SDS 'Desperate' And 'Defeated' on Aug 01, 2018
Distributor SDS has sued Nortek and distributor Wave Electronics alleging bribery, conspiracy, antitrust violations and violations of state laws...
Security Sales Course January 2019 on Jul 31, 2018
The next IPVM Security Sales Course will be held in January 2019. Register now and save $50. This sales course is customized for the needs and...
Milestone / Canon Spinout Arcules Cloud Launch on Jul 30, 2018
Canon and Milestone's VSaaS Startup spinoff Arcules launched their platform at Google Cloud Next. IPVM spoke with CEO Andreas Pettersson about the...
Dahua Overseas Head Is Out on Jul 27, 2018
The long-time head of Dahua's overseas (i.e., International) business, VP and GM Michael Chen, has been quietly removed, amidst struggling...
Hikvision Strong Domestically, International Business Struggles on Jul 25, 2018
Hikvision's H1 2018 results are out. Overall revenue growth has sharply dropped, with the company acknowledging their "facing geopolitical...
Uniview Super Low Cost 4MP Tested on Jul 25, 2018
Even lower cost than Dahua and Hikvision, China's self-proclaimed 3rd place company, Uniview / UNV, is offering aggressive pricing including for...
Bribes Alleged, Nortek Sued For Antritrust Violation on Jul 23, 2018
A case of an unhappy distributor rival or did a manufacturer accept bribes?  Nortek Security and Control has been sued by distributor Security...
Eastern and SavvyTech Merge, Form ENS, Targets ADI on Jul 09, 2018
ADI, ENS is coming for you. Or, at least, they hope. Two US distributors, NY based EasternCCTV and California based SavvyTech have merged, to...
Arlo IPO Filing Reveals Key Financial and Competitive Details on Jul 09, 2018
Arlo is going to IPO at a projected valuation greater than Axis. Now, Arlo has released their 175-page Form S1 Registration Statement for its...

Most Recent Industry Reports

Cut Milestone Licensing Costs 80% By Using Hikvision and Dahua NVRs (Tested) on Aug 13, 2018
Enterprise VMS licensing can be quite expensive, with $200 or more per channel common, meaning a 100 camera system can cost $20,000 in VMS...
Nortek Sues SDS, Battle Over Unpaid Bill and Cancelled Lines on Aug 13, 2018
Nortek and SDS legal battle continues. As IPVM reported, SDS sued Nortek alleging bribery and antitrust violation. However, Wave fired back at SDS,...
Uniview Intrusion Analytics and VMD Tested on Aug 13, 2018
IPVM's IP Camera Analytics Shootout featuring Avigilon, Axis, Bosch, Dahua, Hanwha, Hikvision created some ill will with a Uniview distributor who...
ADT Employees Protest ADT CEO on Aug 10, 2018
So many ADT employees were so upset with ADT's CEO speech reported on by IPVM, that ADT's CEO was forced to send a mass email to employees to...
Axis / Avigilon Legal Battle Rises on Aug 09, 2018
In what is shaping up to be high-powered, will-not-back-down battle, Axis and Avigilon are squaring off in multiple legal contests. In 2017, IPVM...
Camera Focusing Tutorial on Aug 09, 2018
A camera's focus is fundamental to quality imaging. Mistakes can cause important problems. In this guide, we explain focus issues and proper...
Dahua Ban Response: NOT Chinese Government Owned on Aug 08, 2018
Dahua has responded to the US Congress passing a US government ban on Dahua and Hikvision's products. While Dahua offered the now standard...
Bad Move: ADT Markets Rival Amazon on Aug 08, 2018
Amazon may be lining up ADT as its next victim but ADT is happy to promote Amazon. Amazon has made major moves recently, including acquiring...
Hikvision PanoVu Mini Tested (Multi-imager + PTZ For ~$500) on Aug 07, 2018
Hikvision has released their first PanoVu Mini multi imager, the PanoVu DS-2PT3326IZ-DE3, with four 1080p imagers, including a PTZ and integrated...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact