SenSen Video Analytics Company Profile

By Zach Segal, Published Jun 10, 2021, 09:49am EDT

Australia's SenSen is a publicly-traded company that has made 2 acquisitions in the past year and aims to be the SAP of video, but what does that mean and how is the company positioned?

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IPVM analyzes the public company's financials and speaks with SenSen founder and CEO Subhash Challa to profile the company

SenSen **********

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****** *** ******* ** 2005 ** ************* ** ********** *************** ********* ************ ** ***** analytics ** ****. ****** told **** ****** *** 200 *********, *** ****-**** and ** ***********. ********* and *&* ** ***** in ********* ***** ** employees *** *******, *********** and ******** ******* ** based ** ***** ***** 140 ********* ****, *** the ********* ** **** in *****/******** *********** ********.

****** *** **** ****** as*** ** *** ********** Exchange***** * *********** ******** ** ******* Energy. *** ******* ** valued ** ******* $** million ***** *** ********** *********** *** ******* *********/**** revenue ** $* ******* in * ***** ******* VSaaS ******* *** ****** analytics. **** **** $* million **** ** **** (unaudited *******) ***** ***** cover * ***** ** operating **** ** ***** FY2020 ****.

**** *-****** ***** ****************** ****** ******* ** the *******'* ***** *** vision:

Recurring ******* *******

****** ****** *********** **** **** ******** of ********* ******* **** FY2019 ** ****** **** more ********* ******. (******'* Financial **** ** **** June ****.) **** ******* grew **** $*.* ******* in ****** ** $*.* million ** ****** ** $2.7 ******* ****** *** says $* ******* ** deals **** **** ****** for ** ****. $***,*** of *** $* ******* is ********** ** ***** Scancam ***********, *** ******** organic ********* ******* ****** is ***** **% ***. This ******* ** * 4-year **** ** **% and ******* **** ** 30%. ****** **** ******* zero *****, * ***% Net ********* ****, *** said **** ***** *** 5-year *********.

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Not **********

****** ** *** ********** and **** *** ****** to ** ********** ** FY2022, ******* **** **** have ****** ** ***** on ****** *******. ****** loss *** *** **** reported, *** **** ******** 1st **** ** **** loss ** $***,*** **** 67% *** **** $*.* million. *******, **** *** before ***** ****** *********** round *** ******** *** have ********* ** * result.

Go ** ****** *** *** *******

****** **** **** **** sell ******** *** ******* channel ********. **** ***** that **% ** ******* comes **** ******* ***********, 20% ********** *******, *** 20% **** ****** *********. They **** ** **** and ****-**** *********, * airport, * *******, *** 250 ****** ********. ****** said **** *** ********* targeting ***** *******, *********, New *******, *** ********* Asia.

SaaS *** *****

****** **** **** *********** video ********* *** ***** commoditized *** ***** ****** in * ********* *****. Like ***, ****** ***** to ******* ********* *** different ********** ***** ** one **** **********. ** says ****** ** **** to ******* **** **** a ******* ** ********* sensors *** ******* ******** for ******** ******** **** closely **** ** *******:

***** ********* ** ******* commoditized *** **** ****, this **** **** ** hard *** ***** ********* companies ** **** ** impact ** *** *****.

***** ** ** *********** to ***** **** ***** business ******** **** ***** cameras *** ** *** experience, **** ** ***** high ***** ******** ******** leading ** **********, ****** money, ********** ******** ** customer ******* *** ******* multi-cameras **** *** ***** augmented ** ********** ******* using *****-****** **** ****** and ******** ************.

****** ** ***** ************* a ***** *********, ** not **** ************, ******* that ****** ****** *********** on ***** ***** *** revenue. *******, **** *** seen **** **** ********* players ******** ******** ** VMS *** ****** ************* and ******** ** ***** but ********* ******* **** closely **** ** ******* could **** ******.

Homegrown ********* *** *******

****** **** **** ***** SenDISA ****** *********** ******** is *** **** *** their ***** **** ****/******* and ****** *********. ****** told **** *** ******** was *** **** **** of *********** *** *** be ******* ** **** different ******** *****. ********* can ** ********* ** SenSen's ********* ** ********* to ******* *** ***** tools.

******* *** *******/******** ********

IPVM Image******** ** ******'* ******** for ********* ******* *********** through *****. ******** *** also ********* ** * car's ****** ** ***** their *********, ******** **** or **** **********, ****** parking ****** *********, *** count ***** ** ***** via ***** ********. ** also ***** *********** *** privacy *** ** ****** Airport ******** *** **** left ** *** ****.

*** ******* ***********, ****** told **** *** ********* or ******* *** ** filmed *** **** ***** are ****-********* ** ***** team ** *****. ****, cars **** ******* *** rules *** ******** **** LPR. ****** **** ** an **** ******* *** is ************** ** *** analytic, ***** **** ** relabel **** *******.

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SenFORCE ******* *** **** ******

******** *** ** ******* on *** ** * car ** * ***** Rack ** ******* ** the ******. ******** ******** $50,000 + ** ******** including **** ******* *** a ****** **** ****** GPUs. ** ***** ******* more ******* ******* **** as ***** *** **** and **** ********* *********, hardware ***** ***** ***** $200,000 ****** ****. ****** told **** **** ****** 10%-15% ** ****** ******* or $**-$*** * ******* zone (*** ****** **** typically ****** *,***+ *****) a ***** *** ********.

**** *-****** ***** **** SenSen ******* ** ********:

GeminEye/Mobile ******* ********

******** ** ** ******* smartphone ******* ** ***** SenDISA ******** **** *** be **** *** ******* analytics. *** ***** ** tablet *** ** **** by ** ******** ** mounted ** * ****. SenSen **** ** *** automate ******* *********** *** digitize ******** ** **** have ******** ******* **** periods. ** ********, *** app *** ****** * mobile ******* ********** ** to * ******* ** the *****.

**** *-****** ***** **** SenSen **** **** ********:

****** **** **** ******* varied **** ****** ** use *** *** ** was ********** **** ** end ****'* ******. ***** phone ******* **** ******** rapidly, **** ******** **** they *** *** ******** for ******* *********** **** variable ******* *** ********, or *** **/* *** such ** ******* ** a ****.

SenGAME ******** *** *******

IPVM Image******* ****** ******** *** their **** ******* ******* and ** *** ***** level. **** *** **** recognition ** ***** ******* moving *****-**-***** ****** *** Casino *** **** ***** players. ** ***** **** in * *****, *** solution **** *** ***** 3rd ***** ******* ** either **** ** *** table ***** **** * Rasberry ** ***** **** table *** ******* **********. The ***** **** ** the ******** ** *** on * ********'* ******* server. ****** ******* $***-$*** a ***** * ***** depending ** *** ******** feature-set.

Acquisitions ** **** ************ *** *******

************** *** ******* ***** analytic ********* ********** ***$*.* ******* ($*.** million) ** ****** *** Aus$1 ******* ($***,***) **** in *** **** *** multi-camera ******** ******* **** Network ************ (******** ** **** ** 2018) ******$* ******* ($***,***) ** equity ******** ****. ****** **** **** they **** ** ******* primarily ******* ******** *&*, but *** ******* ********* in *** ****** ** they *** * **** opportunity. **** ***** ********* an ******** ******* ***** help **** ******* *****'* goal ** ****** ******** listing.

******* ********

******* ***** * **** station ***** ********** ******** built ** ***/****. ****** of ****** *** **** fuel **** * ****-***/*** by **** **** *** do *** *** *** added ** * ******** and ***** ** ****** the **** **** **** buy ****. ****** **** Scancam ** ***** **** by *** *** ******** in *********.* ****** ***** ************ *** *********** **** Scancam ** **** *****-**** with $*.* ******* ** annual *******, $***,*** ** which *** *********.

******'* ***** *** *******

****** **** **** **** plan ** ******** *** technology ** ****** ***** using ***** ******* ** license ******. **** ***** that **** **** ** keep *** ****** ********* by **** ******** ***** to ******* *******, *** matching ***** **** * name ** ******** *****. However, ****** *********** ** more *********** **** *** and **** *************.

**** ******* ************ ********

**** ******* ************ ****** relations ******* ******* **** machine ********, ** **** relevant ***** *** ***** movement ****** ******* (******** ** **** ** 2018). ****** **** **** they *** ***** **** Networks ************'* ********** ** expand ***** ******** ******** from ********** * ****** table ** ******** ****** and ***** **** *****-**-***** across * ******.

Hardware *************

****** **** **** **** are ********** **** "****, Hikvision, *******, *******, *** and ******* ***** ******* manufacturers" *** **** **** they ******* **** ****** drivers. **** ***** **** they ********* *** **** because **** **** ***** Axis ****** *** ********* often ******* **.

*** **********, ****** **** they **** **** ******, Rasberry **, **** *******, and ****** ***** ****.

External ********* ************

****** **** **** *** integrate **** "*********, ******* (partial), *********, ******** *** a *** ***** [****]", casino ********** *****, ******* tools, *** ******* **** APIs ** ******** ** their *** *********.

Self ******* ****

****** ******** *** ********** electric *** ********** ******** ************ ***** ** ******* ********** vehicles ********. ****** **** **** SenFORCE's *******, *******, **********, general **** ***********, *** sign *********** ********* ** all ********** ** ********** cars. ****** ****** ** a "**** *** ***********" with ** ***** *** additional ********** ** ***** part. *** **** **** that ****** ********** **** and ***** ** ******* with *** ********** ********* needed ** **** *** vehicle **********. *** **** they ****** *** **** on *** **** ** Australia ** *-* ***** and ****** **** *** is ******* *** ********. They *** ********* **** trillion-dollar **** *********, **** manufacturers **** ****** ****** and ****** ** *****. And, **********, **** ********* told **** *** ***** was ******* ** **** of *** **********.

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