SSN Publisher Quits, Starts New Print Trade Magazine

By: John Honovich, Published on May 11, 2018

[link no longer available]

After a decade as the publisher and face of Security System News (SSN), Tim Purpura [link no longer available] has joined the UK's Hand Media where they are starting a new print trade magazine for the Americas.

It is the first new print security magazines in years. Good idea or not? In this note, we review the state of the trade magazine world and how Hand aims to go global.

[**** ** ****** *********]

***** * ****** ** the ********* *** **** of******** ****** **** (***), *** ******* [**** no ****** *********] *** joined *** **'***** ********** **** *** ******** a *** ***** ***** magazine *** *** ********.

** ** *** ***** new ***** ******** ********* in *****. **** **** or ***? ** **** note, ** ****** *** state ** *** ***** magazine ***** *** *** Hand **** ** ** global.

[***************]

Security ***** ********* ********** ***** *****

****** *** ************* ****, where ************* *** ***** moves **** ****** ***********, the ******** ***** ********* have ******* ************ ***** or ******** ** *** past *** *****.

*** **** ******* ******** trade ******** **** *** also **** ***, ** 2016, **** *********** ****** ********* **** to **** *********'*****-******* ** ************. *** ********* of **** ** **** in **** **** * years ******** ********** ** SSN.

Purpura / **** ******

******* ********* ** **** that *** ****** ** to ** ******.**** ******* **** ***** *********** *****, ***** ** *** of *** ****** ******** publications (**** **,*** ******** print ***********). ** ****, Hand **************** **** ****(**) *********** ****** ****. ***, **** **** hired *******, ** *** US, ***** ******* **** to ****** **** ***** America, ** **** ***** they ********** **** *** little ********.

*** ******** ** ********* more ****** *** *********** ****** to ***** ******** **** it *** * ****** ago.

Starting ******** ********

******* **** **** *****, launching ** ***, ******** News **** ******** ******** will ** *******, *********, to ** ******** ******** of **,*** (*** ******** **** **** ******* Media ***):

*** ***** **** ** on **** ****, ** start, ***** ** ********* team *** ***** ** hire ** ******** ****** later **** ****.

Magazines ********* ********

** *** ******** ********, magazines **** ** ** regional (*.*., ** ********* are ****** ***-******** ** the ** *** **** versa *** ** ****). To *** ****** **** Purpura *** **** *** overcome ****, **** ***** ** the ***** ** ****** the ***, ***** *** provide ******** / ********** to *********** *** **** a ****** / ******* reach ******.

The ****** ** *****?

**** ****** *** ******** industry, *** ****** ** print ** *******, ** more *** **** *********** is ******** ******. ** the ***** ****, *** 2017********** ****** **** ******** integrators **** **** ****** to **** ******** ***** magazines** ***** **** ******. However, ** ** *** clear ** **** ******* print ** ****** ** just **** *** ***** magazine ******** *** ****.

**********, *** ******** ****** will ** *** *************. While ******* ************* **** overall *** **** ** print ********, **** **** who **** ** ** a *** **********, ********* and, ** * ****** extent, *****, **** ****** top ******** ** ***** magazines. 

*********, ** ** **** to *** **** *** market *** ***** ***** advertising ** *** ******* so ** *** ****** that ******* ******** (*** he *** **** *** experience *** ***********) ** could *** **** ******** on *** ***** *********.

*** ****** *****, ******, is *** ** *** of ***** ***** *********, including ****, ****** ************* themselves **** *** ******** of ******* *** ******* press ******* **** ** increasingly *** ****? *** I **** ** * ********** way, *** **** **********

Update: ******* ****** *** ************

********* ****: ******* *** left **** ***** / Security **** ******* *** ******************* ***** ******* ** Morse ********* ***.

Comments (30)

**** * ***** ** print *********, * ***** of *** *** *********** I **** ** **** through ** *** ** the ******** * **** to ****. *** **** recent ************ * **** subscribed ** *** **** to ** *****. ** this *****, **** ***** magazines **** **** ** my ***** ** ****** go ***** **** *** trash. 

**-****-**** *** *** ***** target ******** ;)

** *** ***********, * have ** ******* ***** readership ***** ***** *** how **** ***** ****** read ****, * ** curious ** ****.

*’* *** ****** ** have ********** ** *** magazine *** * **** read ***** ** *** dentist ** **** ** battery ** ****** **** on ** *****. (***** Installing ******)

**-****-**** *** *** ***** target ******** ;)

***'** ******** *****. ** that ****, **** ******** won't ** ****** **** enough *** ****** ** remember ***** **** ** 10 *****. **** ***** I ******* ********** ****** * ********* ******* ******* the **** ** ****. The ****** **** *** articles ***** ** ** email. ** ***** ** click...I ***'* **** **** to **** ** ** app ** * ***** magazine. **** ** ******** the **** **** **** I ******** *****. 

******* *******, *** ************* still ****** *** ***** ads *** ***?

**, ******, * *** not **** *** ******, I **** ****** ** for ****.

******* *******, *** ************* still ****** *** ***** ads *** ***?

*** *********...

*** **** ****** * have ** **** **** a ************ ** ***** and **** *** ******* spending * ***** ******* at ***** ***** (***** **** something **** $*** *** person *** ****** **** booth), ******** $*,*** *** a ***** ******** ** is **********. * ***** think ****** *****, ********, Facebook, ***. ** *** more **** ********* *** ***** when ***'** * ****** big *******, *** *** spend ****.

****, *** ********* *** the ****** ****** ******** things ***** *** ** you *** ** **********, which *** **** ******* as ****.

*. ****** ******** *****

*. **** *** ********

*. ************** ********

*. *** *.

*. *** *.

******** **** **** ******** Magazine

**** ** ** ******* in ********* ****** ** they *** *** **** name ** *** *****?

*** **** ****** **** talk ***** *** ******** verbally (********* **** ***** want ** ** *** first *****)? ** *****'* exactly **** *** *** tongue.  "***, *** *** read **** *********** ***** ** * * * A *"?  ***** ***-***? That ***** **** *** the ***-******** ***** :)

* ***'* ***** ** need *** **** ***** publications, *** ** * was ********* ***, * would *** ** **** such * **** *** boring *****. ****** "**** desk" ** *** **** just ***** ** ********* the **** ** ** out-of-date **** ******** ******.

***** ******* **** ** ****://***.****************.***/

** *******:

  • ****://***.****************.***/
  • ****://***.*****************.***/
  • ****://***.*******************.***/
  • *****://***.******.***/
  • *****://***.*************.***/
  • *****://****.***/

***** ***** **** **** URLs :) *** ** fairness, **** ** ******* we **** ****://*************.**** *** ipvm.com *** ** *** best $*,*** ** **** spent.

$*,***???? **** ***** **********! You're *****. ** *** had **** **** *** I ***** **** ***** joined! *'* ****** *** kidding. ** **, **** long *** ***** ** you're ********. ** ******** launched****.******* *** ******* ********* to *********** *********, *** now. 

*******, * *** ******* and ****** ** **:

** ***...*****, ***** ** not ****, ** **** be, *** ***** *****'* still ** ******** **** prefers *****. ** **** in **** **** ****************-******** (I'll ******* **** ** a ******) **** **** have * ****** *-***** portfolio ** ******* ******* the *** *** **** to ******* **. *****, in ****, **** ** gone. ** *** *** long ***, **** *** most ****** ******* **** the **** *** *** to *** *********** "*****", there ** * ***** with **************** ***** **** the **** ** *****.*** may *** ** ***** of ** (***** ** served *** ******** ***********) however *** **** ** will ** **** ** North ******* *** ********** will **. ***** ** will ******* ** ****, maybe ***.

* ********** *** *** insight. ******.

***** ** *** ****

****'* *** ** **** print ** ****. ** all ** *** ********* stopped *********** ** *** trade *********, ***** ***** not ** ****** ****** willing ** ******** ***** print ********* ** **** the ******** *****. 

*** *** ****** ***** on digital *******. ***** *** opportunities *** ***** **** even **** ***'* ***** after ***** ***. **** dominates *** ******* ***** in *** ******** ********. That's *** ** *** that ***** ***'* **** opportunity. ** *** **** John * **** ** the ***** *** *** and ***** ****** **** on *** ****** ****** getting **** ******* **** random ***** ** **** and ******* ***** ******** on ********. **** * life! (*'* ** ******* here...maybe...if ** ** ******** on *** ***** ***** this * **** **** more ******* *** *** man ***)

********* * ***** ******** is **** ** ********** an ***** ****** ** a **** ********* ** nothing **** **** * phone ****. ****, ***** lines ***** ***** *** a *** ** ****** still **** ****. *******, when ** ***** ** our ********...***** ***** *** dead. 

***** */* ** *** workforce ** *** ** are ***********, ** **** millennials **** ******** *** workforce. *********, **** **-** millennials *** *** ******* getting *** ** ** be ** *** ********* leadership ** ******** ********* over *** **** *** years. *** ** **** you; ****'** *** ***** to ** ******* ** advertise ** * ***** magazine. *** ******** ******** landscape ** ********. **'** seeing **** *** **** tech ******** ********* ******** products ** ******* ** the *** ********* **** seem ** ** ** the *** ***. *'* sorry, *** * ***'* see *** * ***** magazine ** * **** business ******** ***** **** be ** *** *****. Here's **** ****** ** start ***** *** ** the **** *** ******** the *** **** ** in **** ***. 

** ****...*'* *** ***** to ******** **** ***, how **** ** ******** has *******. ***** ** still * **** * the ******** *** **** prefer *****. *** **** how **** **** **** last. *** ********* ** is *** ******** * strong ****** ******** (***** we **** ** *****) will ** ****.

 

****** *** *** *** of **** ******* ** a *****, ** ******** sounds **** ***** ***** now.

 

 

*****, * ***** ***’* responses **** **** ********* professional *** **** *******.

****, * ****** *** the ******** ** ***** QR ***** ** ******** print ** ********** *** working ***** ****?

******, * ****** **** a **** **** ********* John ** ** ****** enjoying *** ****, *** that’s **** **. 

**** ** ** ****** enjoying *** ****

********* *****'* *** ***********, * am!

***** *** *** *** complement, **'* ***********.

** *** ** *****, while * ***'* **** any ******** *****, * don't *** **** ** many *** *** ***'* imagine **** *** ********** many *****. **** ** opinion.

*** *** ****** ***** on ******* *******.

* ***** ** ********* factor ** **** *********** pay * ******* *** print ** ******. *** security ***** **** **** a **** **** ** ~$5,000 *** *****. ** LinkedIn ** ********, **** targeting **** *** ******** professionals, **** ***** ** hundreds ** ********* ** impressions (**** ********* ** click ********, *****, ******, etc.).

***** ** ***** ****, but *** ***** ** big, *** ***** *** countries ***** ***** ** still ******. ****, *** look *** **** ** a ******** *** *********, it ***** *** ** the ***** *** *** you, *** ** *****'* mean *** *** ***** for ********.  

******, *** ***** ** how ***** ********** **** how **** ****** *** reading *** ***** ******? I **** ********** **** the ****** ** ****** published *** **** ** the **** ******** *** to ********* *** **** are ***** ****?

**** ** * *** challenge *** **** *** reason *** **** *********** are ****** ** ****** advertising (*** **** ** trade ************, ** ***** in *******). 
***** ***** *** **** know *** **** ****** they ********* *** **** out, *** ***** ** no *** ** ******* how **** ****** **** the ******** ** **** they **** (*.*. *** it **** ** *** waiting **** ** ** installers, ** **** ** one ******, ** **** directly ** *****. ***** is ** *** ** knowing ** *** **** cover ** ***** ** only ***** * *** 6).
** ** **** *** campaigns ** *** ********** to ***** **** ***** subscription *********** ** ***** valid, *** **** **** tells ** ** ******* info ** *****.
*** *********** ** **** that ** **** * magazine ** ***** (*&* India) **** *** * "letters ** *** ******" section, ** ** ***** in ***** ****** *** reading *** **** **** enough ** ***** ****. 

*&* ***** **** *** a "******* ** *** editor" *******, ** ** least ** ***** ****** are ******* *** **** care ****** ** ***** back.

****'* **** ** ****! Interesting!

*******, **** ** *** thing * ****** ***** with ***** ******** ******** generally. **** **** **** few ******** *****, ** me, ** * *** sign ** **********. ** people *** (*) ******* and (*) **** ** interesting, ***** ****** ** people **********.

*** *** *****, * think **** *** ** the ******** ** **** initially ***** ********* *** not ******** ********** ** a "*** *** *******" of *************, *** ** a *** *********** *** to **** *********** ** the ******.

** *** **** ***, but ** *** ******** System **** ** **** month. ** ***** *** a ************ ** ******* sent ***** ** **, Thanks!

** *** ****, * do ***** ******* ** from **** ** ****. I *** ** ** in ** ******** *** integrators ** **** ***** their ****** *** *****.

**** **** ***** ****, i ***** ***** *** a ************ ******* ** an ****** **** ** guy

* ***** ***** *** a ************ ******* ** an ****** **** ** guy

********! *** *** * both **** **** **** someone ******** "********* ***** Train *******" *** **** be *** ***** *** with *** ****** ***! :)

***, ** *** ***********, I ***** * *********** that **** *** ***** way - *** *** fanboi,**** ************** **** - ***** Cosmo ***** **** ***** trunkslammer, ****'* **** * better ****** **** ** entertain ****** *** *** ad ********.

**. *******, *** ** the ******* ********** ** the *********** ***** *********, and ******* ** ** this **********, ** *** challenge ** *********** ************ integrity ******* ******** ***** the **** ********* **** are ****** *** ***** with ***********. ** ***** a ******** ** **** which *** ***?

**** ** * ******* that ****** *** **** in ***** ************. ***** is ** ******* ******** IMO. ************ *** *** up * **** ************ model **** **** *** be ********** *********** (*** problem ** **** ****** are **** ** *** information *** ****) ** you ** * ****** will **** **  ***** the ********* ** *********** (and ** ** *** case **** *** *****, take **** ****** **** a ***** ** ****).
***'* ****** **** *** people **** **** ** the ***** ******** ** care ***** ***** ****, find ******** ** ** and *** ** ** it **************.
***** *********** ******* *** not ******* ** *** a ********, *** ** does *** **** **** are ******** ******** ** don't **** ***** ***** integrity.
**********: * **** *** a ******* **** ********** security ***** ***** *** publishes ******** ************.

* ********** ****, *** hope ** ****'* ***** as * ***. * really ** ******* ** trade *** ******* *) acknowledge *** ******** ******** and *) ******* **** I ***** *** ******* concerns. ** ***** *** a ******** ****** ** theory ** **.

***** ********* **** ** away **** **** **********. The **** ** ****** is ****!!!

*** *** *********** **** *** *** Don ********:

**** ** ******* ** the ****** *** *** at ***, ********** ****** ********~** ***** *** *******:

******: ******* *** **** Hand ***** / ******** News ******* *** ******************* ***** ******* ******* *********.

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