PSIM Companies Dangerous Positioning

Author: John Honovich, Published on May 26, 2009

Another pro-PSIM magazine article: This article focuses on all things that PSIM must do. Essentially, it must do everything - total integration.

While the goal is noble, strategically, it is a dangerous. Total integration is incredibly hard. There are so many different subsystems involved that require custom work to be done. The result is expensive systems that tend to be fragile.

Far better to tak the approach of doing as little as possible to get a few systems working together and slowly increasing abilities. This is the standard process that allows technologies companies to develop over time. This is how companies as diverse as Axis and Facebook successfully expand. 10 years ago, Axis was a fringe webcam company that security incumbents did not take seriously. If Axis had tried to push their products for mainstream security use then, it would have resulted in incredibly inexpensive products that most refused. Instead, they grew steadily over the years and now the security incumbents all want to support Axis' cameras.

The main PSIM companies are taking the opposite approach. They are spending tens of millions of VC money trying to accelerate technical barriers that cannot be overcome in the short term.

Ironically, one of the defense contractors recommends basing PSIM solutions on open standards. This, of course, entirely misses the key problem with PSIM. There are no standards amongst DVRs, access control systems, IDS, etc., etc. Until you get those standards in place, PSIM vendors are forced to develop custom support for hundreds of vendors - an almost impossible situation.

Yes, PSIM is a worthwhile concept but you need to be able to execute reliably and at a low cost. Until that can be proven, PSIM is destined to remain a niche offering.

Comments : PRO Members only. Login. or Join.

Related Reports

ONVIF Favorability Results 2019 on Mar 15, 2019
In the past decade, ONVIF has grown from a reaction to the outside Cisco-lead PSIA challenge, to being the de facto video surveillance standard...
Church Technology Director Security Interview on Mar 07, 2019
With 40+ years of experience in IT from a wide array of verticals, including US and foreign military, and large corporate and industrial settings,...
Cable Firestopping Installation Guide on Mar 06, 2019
Installing cables through firewalls is a critical installation issue. Failing to properly seal a penetration can cause smoke and fire to spread,...
Prysm PSIM Profile on Mar 05, 2019
A decade ago, PSIM promised significant potential but has always suffered from significant problems. Now, a number of PSIMs have either gone out of...
Mobotix Move OEM Camera Line Tested on Feb 25, 2019
Mobotix has long been criticized for not offering integrated IR, mechanical cut filters, varifocal lenses, optical zoom and other features that...
ONVIF Video Surveillance Tutorial on Jan 29, 2019
ONVIF is well known within the surveillance industry as an interface to connect IP cameras and VMS systems. However, new users may find it...
The IP Camera Lock-In Trend: Meraki and Verkada on Jan 18, 2019
Open systems and interoperability have become core features of video surveillance systems, as virtually all professional IP cameras integrate with...
Managed Video Services UL 827B Examined on Jan 09, 2019
Historically, UL listings for central stations have been important, with UL 827 having widespread support. However, few central stations have...
Genetec UL Cybersecurity Certificate (2900-2-3) Examined on Dec 19, 2018
Proving a company is cybersecure has become a major concern for security companies. But how trustworthy are these certificates? Earlier in 2018, a...
Directory of Video Intercoms on Nov 13, 2018
Video Intercoms, also known as Video Door-Phones or Video Entry Systems, have been growing in the past decade as more and more IP camera...

Most Recent Industry Reports

H.265 Usage Statistics on Apr 19, 2019
H.265 has been available in IP cameras for more than 5 years and, in the past few years, the number of manufacturers supporting this codec has...
ACRE Acquires RS2, Explains Acquisition Strategy on Apr 19, 2019
ACRE continues to buy, now acquiring RS2, just 5 months after buying Open Options. One is a small access control manufacturer from Texas, the...
Access Control Course Spring 2019 - Last Chance on Apr 19, 2019
Register for the Spring Access Control Course. IPVM offers the most comprehensive access control course in the industry. Unlike manufacturer...
Riser vs Plenum Cabling Explained on Apr 18, 2019
You could be spending twice as much for cable as you need. The difference between 'plenum' rated cable and 'riser' rated cable is subtle, but the...
Verint Victimized By Ransomware on Apr 18, 2019
Verint, which is best known in the physical security industry for video surveillance but has built a sizeable cybersecurity business as well, was...
Milestone Drops IFSEC on Apr 18, 2019
Milestone has dropped out of Europe's largest annual security trade show (IFSEC 2019), telling IPVM that they "have found that IFSEC in EMEA no...
The Fastest Growing Video Surveillance Sales Organization Ever - Verkada on Apr 17, 2019
Verkada has the fastest growing video surveillance sales organization ever. In less than 2 years, they already have more salespeople in the US...
Door Operators Access Control Tutorial on Apr 17, 2019
Doors equipped with door operators, specialty devices that automate opening and closing, tend to be quite complex. The mechanisms needed to...
Securadyne CEO: IPVM 'Entertaining For An Ignorant Few' on Apr 16, 2019
Securadyne's CEO Carey Boethel is unhappy with IPVM's report - Failed Integrator Rollup, Securadyne Sells to Guard Giant Allied. Indeed, he...
Dahua Repositionable IR Multi-Imager Camera Tested on Apr 16, 2019
Dahua has released their first repositionable multi-imager camera, the Multi-Flex 4x2MP, claiming integrated IR, true WDR, and flexible...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact