PSIM Companies Dangerous Positioning

By: John Honovich, Published on May 26, 2009

Another pro-PSIM magazine article: This article focuses on all things that PSIM must do. Essentially, it must do everything - total integration.

While the goal is noble, strategically, it is a dangerous. Total integration is incredibly hard. There are so many different subsystems involved that require custom work to be done. The result is expensive systems that tend to be fragile.

Far better to tak the approach of doing as little as possible to get a few systems working together and slowly increasing abilities. This is the standard process that allows technologies companies to develop over time. This is how companies as diverse as Axis and Facebook successfully expand. 10 years ago, Axis was a fringe webcam company that security incumbents did not take seriously. If Axis had tried to push their products for mainstream security use then, it would have resulted in incredibly inexpensive products that most refused. Instead, they grew steadily over the years and now the security incumbents all want to support Axis' cameras.

The main PSIM companies are taking the opposite approach. They are spending tens of millions of VC money trying to accelerate technical barriers that cannot be overcome in the short term.

Ironically, one of the defense contractors recommends basing PSIM solutions on open standards. This, of course, entirely misses the key problem with PSIM. There are no standards amongst DVRs, access control systems, IDS, etc., etc. Until you get those standards in place, PSIM vendors are forced to develop custom support for hundreds of vendors - an almost impossible situation.

Yes, PSIM is a worthwhile concept but you need to be able to execute reliably and at a low cost. Until that can be proven, PSIM is destined to remain a niche offering.

Comments : Members only. Login. or Join.

Related Reports

Help Security End Users Facing Coronavirus Improve Remote Access on Mar 24, 2020
Many end-users and integrators are struggling with the impact of coronavirus...
Vehicle Gate Access Control Guide on Mar 19, 2020
Vehicle gate access control demands integrating various systems to keep...
Verkada Raises $80 Million, Triples Valuation To $1.6 Billion on Jan 30, 2020
Verkada's rocketing valuation continues. 9 months ago, they got a...
Facial Recognition 101 on Mar 18, 2020
Facial recognition interest, use and fear is increasing. This guide aims to...
Converged vs Dedicated Networks For Surveillance Tutorial on Feb 12, 2020
Use the existing network or deploy a new one? This is a critical choice in...
Breaking Into A Facility Using Canned Air Tested on Jan 28, 2020
Access control is supposed to make doors more secure, but a $5 can of...
Hanwha Wisenet X Plus PTRZ Tested on Feb 14, 2020
Hanwha has released their PTRZ camera, the Wisenet X Plus XNV-6081Z, claiming...
Avigilon Open Analytics Tested on Apr 16, 2020
After years of effectively closed analytics, Avigilon decided in late 2018 to...
Remote Network Access for Video Surveillance Guide on Jul 27, 2020
Remotely accessing surveillance systems is key in 2020, with more and more...
Add Door Operators To Fight Coronavirus on Mar 31, 2020
IPVM recommends that integrators advocate and end-users consider adding door...
Convergint Coronavirus Cuts on Mar 25, 2020
One of the world's largest security integrators, Convergint, has made a major...
NetApp Video Surveillance Profile on Mar 09, 2020
NetApp is increasing its efforts in video surveillance and told IPVM...
IPVM To Disrupt Trade Shows With Launch of Online Shows on Mar 17, 2020
IPVM is launching Online Shows, a series of ongoing events that allow sellers...
FLIR A Series Temperature Screening Cameras Tested on Jun 04, 2020
FLIR is one of the biggest names in thermal and one of the most conservative....
Access Visitor Management Systems Guide on Jul 22, 2020
"Who are you, and why are you here?" Facilities that implement Visitor...

Recent Reports

Huawei HiSilicon Shortage Impacts Surveillance Manufacturers on Aug 14, 2020
Huawei acknowledged problems and challenges for its HiSilicon chip business,...
Final Rule Does Not Expand Hikvision Dahua Blacklist on Aug 14, 2020
The final White House rule (200.216) has been added and contrary to the...
Taiwan Lilin NDAA Compliant Cameras Tested on Aug 13, 2020
Taiwan-based manufacturer Lilin is taking direct aim at Dahua and Hikvision...
White House Expands Dahua Hikvision Blacklist To Federal Funding [Final Rule Reverses] on Aug 13, 2020
The White House is expanding the NDAA to blacklist anyone who "uses" banned...
Actual Coronavirus Testing Options Examined on Aug 13, 2020
Fever cameras have emerged as an indirect and flawed way to test for...
Video Analytics Online Show September 2020 Opened - Axis, Avigilon, Bosch, BriefCam, Genetec, Milestone + 30 More on Aug 12, 2020
IPVM's sixth online show will feature 35+ Video Analytics companies...
The German Company Powering Many China Temperature Tablets (Heimann) on Aug 12, 2020
Many fever tablet suppliers market German-made Heimann thermal sensors while...
Salesforce Drops Dahua and Hikvision on Aug 12, 2020
Salesforce has dropped Dahua and Hikvision as customers, forcing the two mega...
Access Control Course Fall 2020 - Register Now on Aug 12, 2020
IPVM offers the most comprehensive access control course in the industry....
Genetec CEO Declares "We Don't Negotiate Payment With Patent Trolls" on Aug 11, 2020
Are patent trolls like terrorists? Genetec's CEO is coming out strongly...
Hanwha AI Analytics Camera Tested on Aug 11, 2020
Hanwha has released their Wisenet P AI camera, adding person and vehicle...
Alabama Schools Million Dollar Hikvision Fever Camera Deal on Aug 11, 2020
The Baldwin County, Alabama public schools purchased a $1 million, 144-camera...
Dahua Taunts Australian Government, Continues To Sell Illegal Fever Cameras on Aug 10, 2020
Dahua is effectively taunting the Australian government by continuing to sell...
HID Releases VertX Replacement Aero on Aug 10, 2020
HID is replacing two established and broadly supported types of access...
NDAA Compliant Video Surveillance Whitelist on Aug 10, 2020
This report aggregates video surveillance products that manufacturers have...