Power of Marketing for Video Analytics

Author: John Honovich, Published on May 08, 2009

What's interesting is that when I talk to industry people, BRS Labs now is consistently listed among the top video analytics companies. This has to be their strong marketing efforts over the last year (since it is certainly not independent test results).

Marketing pays but, of course, buyer beware.

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Top Surprises in the Video Surveillance Industry 2016 on Nov 29, 2016
  The top 3 surprises of 2016 for integrators surveyed by IPVM were: The race to bottom, repeating 2015's Top Surprise Result New -...
Hikvision's ImageNet Win Analyzed on Nov 28, 2016
Hikvision is pushing hard to move up market and win at video analytics. One notable sign is Hikvision touting their #1 ranking for an ImageNet...
Genetec Lower Cost Sharp V LPR Camera on Nov 23, 2016
Genetec has announced the latest offering in their AutoVu Sharp line, promising new features, simplified installation, and lower price. In this...
3VR Sales And Marketing Execs Out, Company Shifting on Nov 22, 2016
Two executives are out at 3VR, both after relatively short tenures at the company. 3VR's CEO says this is part of a shift to cover new markets....
Top Manufacturers Gaining and Losing 2016 on Nov 21, 2016
Hikvision has been the top gaining manufacturer in IPVM's annual integrator survey the past 2 years (see 2015 results and 2014 results). Can they...
Massively Strong Maglock (Securitron) on Nov 16, 2016
One of the market's strongest maglocks has a twist: the 4,000 pounds claimed bond power is not purely magnetic. Securitron's hybrid MM15 maglock...
Sony and Bosch Combine Forces on Nov 15, 2016
Two of the biggest brands in the video surveillance industry are joining forces. Following a wave of industry consolidation and the race to the...
Samsung Brand 'Phasing' Out For Hanhwa Techwin on Nov 14, 2016
The phasing out of the Samsung brand for video surveillance products continues. First, it was the corporate name changing from Samsung Techwin to...
Dahua 4MP HD Analog Tested on Nov 10, 2016
A few years ago, analog was SD only. In the past few years, HD analog, up to 1080p, has become commonplace. Now, HD analog is doubling its max...
China Hot For Intelligent Video on Oct 27, 2016
The clear top theme at the 2016 Security China show has been intelligent video. This is a big shift from past years, and China's historical focus...

Most Recent Industry Reports

Pelco Favorability Results on Dec 02, 2016
This is the first in a series of studies of manufacturer favorability. 100+ integrators rated and explained their views of each manufacturer. We...
Hikvision CEO Declares 'We Do Not Cut Rates" on Dec 02, 2016
Hikvision has led another press trip to China, and this time Hikvision's CEO is sharing insights into their competitive strategy, including...
Network Security Audit App (March Networks) Examined on Dec 01, 2016
Verifying one's video surveillance devices are locked down against common cybersecurity vulnerabilities is increasing important, as hacks using...
FLIR Acquires Drone Manufacturer For $134M on Dec 01, 2016
FLIR has acquired Prox Dynamics, a Norwegian maker of small military-grade drones, for $134M.  FLIR president Andy Teich provided additional...
Down to $50 IP Cameras From Honeywell on Dec 01, 2016
$100 IP cameras are literally old news. And you do not need to buy from spam email vendors anymore to get $50 ones. [premium_content] You can...
Distributor Offers Local Job Site Delivery on Nov 30, 2016
Local distribution branches are a big differentiator for many integrators, as they facilitate quickly picking up supplies locally without having to...
Dump Axis and Hikvision, Arecont Will Pay You on Nov 30, 2016
Do you want to get rid of your Avigilon, Axis, Bosch, Hanwha Samsung, Hikvision, Pelco or Sony cameras? Now, Arecont will pay you to dump them for...
CODEC Guide 2016 on Nov 30, 2016
CODECs are core to surveillance, with names like H.264, H.265, and MJPEG commonly cited. How do they work? Why should you use them? What issues may...
Free Online NFPA, IBC, and ADA Codes and Standards on Nov 29, 2016
Finding applicable codes for security work can be a costly task, with printed books and pdf downloads costing hundreds or thousands. However, a...
Selecting Wood Drill Bits For Installers on Nov 29, 2016
Running cables through studs is common for roughing in residential and some older commercial installs. To do this, you will need to drill holes in...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact