Online Video Surveillance Store For Sale
By John Honovich, Published Feb 04, 2015, 12:00am ESTWant to own a 5+ year old online video surveillance store?
The owner of one contacted us, letting us know it was for sale. Thinking that members might find their business details interesting and perhaps someone might want to buy, we are sharing the details inside.
RadiusVision
The company / store is RadiusVision.com and they target industrial, remote monitoring and perimeter applications and have specialized in wireless and solar applications. They resell Moboxtix, Axis, Arecont, FLIR, Sightlogix, etc.
Financial / Operational Specs
The company claims $300,000 in 2014 revenue, down from $600,000 in 2013. Gross margins are reported to be in the 25-30% range.
~3,000 visits to the site a month are estimated, almost all from search. The company also has a toll free number - (800) 448-6140
In the past 5 years, they estimate ~300 total customer and an average sales price of ~$8,000.
The company has no full time staff but has a few people working part time, as needed. The site is run on Wordpress with the WooCommerce plugin.
Sale Price - $100,000
The owner is seaking $100,000 to sell the business. This would be free and clear of debt / liabilities.
If interested, contact Jeff Sandine [link no longer available], jeff@radiusvision.com
Analysis
The price is not that high. On the other hand, you are not getting a lot. Search traffic is fairly minimal, customer base is small and there's not much of a brand. There's certainly some benefits in saving time / effort in getting started and there is the potential of getting incremental / more customers from the existing customers or visitors.
In particular, given that the current ownership has not invested much into the business recently, there is potential to improve the site / marketing.
Warning
Make sure to do due dilligence if you consider buying this or any business, especially to verfiy financial and operational claims. We are just passing this along and have no financial interest in this deal.