Now Avigilon's VP of Marketing is Out

Author: John Honovich, Published on Aug 13, 2015

In 3 months, the EVP of Engineering, the SVP of Sales and now the VP of Marketing of Avigilon have exited.

In this note, we review what happened and how this is likely to impact the company and its stock.

** * ******, ****** ** ***********, ****** ** ******** *** *** ** ** ********* ** ******** **** ******.

** **** ****, ** ****** **** ******** *** *** **** is ****** ** ****** *** ******* *** *** *****.

[***************]

VP ***

***** ** ***** ** ********* ****** **,******** *************** ** ***** ********* "**** ********* ** ****** ********* *** **************"** ********* ****. ***, **** **** *** **** *****, *** has ****, ********* ** ******** *******.

** *** ***** ** ** ******** ********* ****** ** *** company's **** ***** ****, *** **** ****, ** *** *********, Herndon *** *** ****, ****** ** **** ********** **** ******** had *** **** *** ******** ******** ************ ******.

******: ********** *** ******** ********* **** *** *****, *** ***** is ***** ** ******** ******** ************. *******,*******'* ******** ******* *** ***** *** ***** ** ********.

Challenging ***

** ******* **** **** ************, *** **** ******** ****:

  • ** ******** **********, ***** **** ******* **** ** ***** *** dynamics / ************** ** *** ***** ************ ******.
  • ********* **** **, * *** ** ******** ******, ************ ******* and ****** ** ***** ** ********'* *** ** *** ***** approach.

** ******* *** ******* **** *** **** **** ** ********, combined **** ********'* *** ********* ********* ******* (******** ******* **** ***** *****, ***.) *********** ** *** ****.

Marketing **** **********

**** ****** ****, ***** **** **** ***** * ****** ** changes ** ********'* ********* **** ****, *** **** ******* ***** the**** ** *** ******** ** ******* ********** *** ********* ** **** ** ************** *******.

************, ******* *** ***** * ****** ** *** ********* *********, ********* some **** **, **** ** *********** ** ****** ******* *********.

Scaling / ****** **********

******** ********* ** *** *** *** $*** ******* **** ****** and *** **** ****** ****** ** ******* ****. ***** ********'* ******* growth **** *** *** ********'* ******* **********, ****** ** ****** the **** ** ***********, ***** *** *** ********* ** *** course ** * ****** ** * ***** *******.

** ******, **** ** *** *** ***** **** ********* ******** has **** ** *****. **** ****, *** **** ******* ***** after *** ***, *** ** **********, ******** *** ** ********* and ** ** **,*** ******. *** **** ****** ****, ************* *** *** ***** ***** sanked ** *********.

**** *** ***** ** ********** ***** ************* ********* *** **** of ******* ******** ** ****** *** ******** ** *************. ****, it ****** ******* ****** ***** *******, ***** ***** ****** '**********', *** ******* *** *********** ********** problems.

** ******, **** ** **** ******** ****** ********* ******* ******* **.

Comments (29)

Undisclosed #1

08/13/15 02:11pm

We did speak to an Avigilon marketing person on the company's main phone line, who said that, to her knowledge, Herndon had not left, though we also understand that Avigilon had not made any official internal announcement either.

Can we legally execute large-block trades based on this information?

John Honovich

IPVM | In reply to Undisclosed #1 | 08/13/15 02:30pm

Making stock trades is an issue between you, your attorney, and your financial advisor, not IPVM.

Undisclosed Integrator #2

In reply to Undisclosed #1 | 08/13/15 08:01pm

According to Avigilon, only if you're buying.

Undisclosed #1

08/13/15 04:48pm

At Avigilon 'Resigning' without being asked is grounds for dismissal.

Undisclosed Integrator #2

08/13/15 08:00pm

For all you know the "booth babes" may have been her idea. But maybe she quit when someone mistakingly asked her to be a booth babe.

John Honovich

IPVM | In reply to Undisclosed Integrator #2 | 08/13/15 08:04pm

The 'booth babes' preceded her tenure at Avigilon, e.g., Avigilon Paints Half Nude Women With Their Logo at IFSEC 2014.

Undisclosed Manufacturer #3

08/14/15 06:28am

They have a high turnover of staff in MEI region. They are just told when they come to office that they are fired and should pack up and leave... No wonder no one wants to apply for jobs there

Undisclosed Manufacturer #4

08/14/15 11:37am

Undisclosed Manufacturer #5

In reply to Undisclosed Manufacturer #4 | 08/16/15 08:57pm

If only someone could photoshop Schmode holding Alex Fernandes...

Undisclosed #1

In reply to Undisclosed Manufacturer #5 | 08/16/15 09:34pm

I would have to pass on that.

Transforming Prof. Smash into Dr. Sapartheshi was hard enough.

Undisclosed #1

08/15/15 10:39pm

Apparently you have touched off a un-civil war over at stockhouse*, turning fanboy against fanboy and pumper against promoter...

The final post, (to date) is a study in the art of non-denial denials and back handed touting:

That blog loves to create and stir controversy over the hottest companies in the industry as it sells memberships. Take it with a pinch of salt until stories come from more reputable sources that don't hide behind a paywall.

*Warning, nasty name calling prevalent, though the intentional mispellings to avoid the vulgarity filter are somewhat humorous.

Avatar

Luis Carmona

IPVMU Certified | In reply to Undisclosed #1 | 08/16/15 12:57pm

Those stock boards are rarely ever civil, I may be wrong about Stockhouse, but most are anonymous and unmoderated, meaning the human Id (Freudian) is predominant,

Undisclosed Integrator #6

08/18/15 01:28pm

Is anyone truly surprised at this departure along with earlier exits of the Executive Vice President of Engineering, Senior Vice President of Sales, the Director of Product Management along with their Marketing Manager?

Why would you need any of these people when your future focus seems clearly set on becoming the Surveillance Industry’s #1 Patent Troll.

Perhaps we should pull the quarterly report and see how many new lawyers have been added to the Avigilon Team?

Undisclosed Integrator #6

08/18/15 01:38pm

Patent Troll

Dennis Dyer

08/18/15 01:54pm

This thread is like a camera with low light gone bad, you know some one is out there but you can't see them in the dark. Since there isn't any evidence, there is nothing credible to take away from the footage.

John Honovich

IPVM | In reply to Dennis Dyer | 08/18/15 01:57pm

No evidence of what?

Avigilon itself is not disputing that the VP of marketing quit.

Dennis Dyer

In reply to John Honovich | 08/18/15 05:25pm

I am simply referring to the "undisclosed" comments - we can't see them - don't know who they are - could be the competition, could be anyone. An accusation or comment from someone we can't see is not as credible as a comment from someone we can identify or identify with, so take it for what it is - undisclosed. Just like surveillance footage when we can't quite identify the subject. It will be interesting to how this all pans out for Avigilon. You know you are out in front when evryone keeps trying to kick you in the but.

I will add that undisclosed is far better than no comment at all, just don't know how credible it is.

John Honovich

IPVM | In reply to Dennis Dyer | 08/18/15 05:31pm

Avigilon has burned a lot of bridges with their ex-employees and former partners. That's a big factor here.

EJ Nemec

In reply to John Honovich | 08/18/15 05:49pm

Not just burned their bridges, went out of their way to be predatory against their own dealers.

Didn't stand behind their product when they were clearly defective (HD JPEG2000 dome comes to mind).

P!ssed people off to the extend they created a site called avigilonsucks.com; now defunct, but it gives you an idea of the bad will they created. Not me, by the way.

https://web.archive.org/web/20140517001518/http://avigilonsucks.com/

If you look back at my past posts, I had to file as undisclosed when I was forced to deal with them, but since that's no longer an issue, I go out of my way to let people know how bad they were/are. Do I have sour grapes? Not really, they just screwed me so bad, I haven't forgotten 3 years later and I'm happy to help other people make an informed decision.

Undisclosed Integrator #2

In reply to EJ Nemec | 08/18/15 06:05pm

Oh come on, John, we know that's really you. ;)

John Honovich

IPVM | In reply to Undisclosed Integrator #2 | 08/18/15 06:07pm

Avigilonsucks.com? lol

No, I think the few Avigilon loyalists left think that of IPVM.com though

EJ Nemec

In reply to Undisclosed Integrator #2 | 08/18/15 06:07pm

LMAO, too funny. Nope, not John. Though I'm sure there are plenty of people who feel the same way.

Avatar

Hal Bennick

In reply to Dennis Dyer | 08/18/15 04:24pm

Must...stop...sarcastic...atom...bomb...

EJ Nemec

08/18/15 04:43pm

Couldn't happen to a nicer company. :)

Undisclosed Manufacturer #7

08/18/15 07:56pm

You forgot about the Business Develpment Team, manged by Dan Martel. In the last year they have lost thier Manager for Casinos, Education, Verzion, Healthcare, and many more managing thier Top Tier integrators. It seems if you have talent, you are a threat and must be eliminated.

Chris Dearing

IPVMU Certified | 08/19/15 05:47am

...Vice President of Global Marketing and Communications...

Question, when you are in charge of global communications, and you give notice, is your last job to write your own press release?

Jason Spielfogel

08/19/15 09:59pm

/pops popcorn

John Honovich

IPVM | 09/03/15 06:05pm

Update: Herndon's LinkedIn profile now shows she works at Ericsson. If only she waited a few weeks, she could have been free of Schmode...

Undisclosed #1

In reply to John Honovich | 09/03/15 07:01pm

Then again she might have been the final straw...

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

UK Fines Security Firms For Illegal Direct Marketing on Jan 16, 2019
Two UK security firms have paid over $200,000 in fines for illegally making hundreds of thousands of calls to people registered on a government...
Avigilon Favorability Results 2019 on Jan 15, 2019
Since IPVM's 2017 Avigilon favorability results, the company was acquired by Motorola and has shifted from being an aggressive startup to a more...
Gorilla Technology AI Provider, Raises $15 Million, Profiled on Jan 15, 2019
Gorilla Technology is a Taiwanese video analytics manufacturer that recently announced a $15 million investment from SBI Group, saying this...
Arecont Costar Layoffs on Jan 14, 2019
Arecont Vision, a Costar Company, has laid off more than 10% of their workforce in a move the company described to IPVM as a result of "important...
CES 2019 Show Report on Jan 10, 2019
IPVM was at CES 2019 for the second year (see our CES 2018 Show Final Report) and is reporting on announcements and interesting news from the show...
2019 Video Surveillance Cameras Overview on Jan 07, 2019
Each year, IPVM summarizes the main advances and changes for video surveillance cameras, based on our industry-leading testing and...
CyberExtruder Face Recognition Profile on Jan 04, 2019
CyberExtruder offers 3D modeling face recognition software that they say provides quicker and more accurate matches than other 2D face recognition...
"At Hikvision, We Build Trust" on Jan 03, 2019
Hikvision has joined a growing number of video surveillance manufacturers marketing their trustworthiness. In a recent trade magazine full page...
Last Chance - Security Sales Course 2019 on Jan 03, 2019
This is last chance to register for the IPVM sales course: This sales course is customized for the needs and challenges specific to...
European Startup Ajax Profile - They "Stand Against Evil" on Jan 03, 2019
European intrusion detection startup Ajax Systems proclaims: How are they standing against evil? And what are the differentiators and potential...

Most Recent Industry Reports

Access Control Records Maintenance Guide on Jan 16, 2019
Weeding out old entries, turning off unused credentials, and updating who carries which credentials is as important as to maintaining security as...
UK Fines Security Firms For Illegal Direct Marketing on Jan 16, 2019
Two UK security firms have paid over $200,000 in fines for illegally making hundreds of thousands of calls to people registered on a government...
Access Control Cabling Tutorial on Jan 15, 2019
Access Control is only as reliable as its cables. While this aspect lacks the sexiness of other components, it remains a vital part of every...
Avigilon Favorability Results 2019 on Jan 15, 2019
Since IPVM's 2017 Avigilon favorability results, the company was acquired by Motorola and has shifted from being an aggressive startup to a more...
Gorilla Technology AI Provider, Raises $15 Million, Profiled on Jan 15, 2019
Gorilla Technology is a Taiwanese video analytics manufacturer that recently announced a $15 million investment from SBI Group, saying this...
2019 IP Networking Book Released on Jan 14, 2019
The new IP Networking Book 2019 is a 285 page in-depth guide that teaches you how IT and telecom technologies impact modern security...
Arecont Costar Layoffs on Jan 14, 2019
Arecont Vision, a Costar Company, has laid off more than 10% of their workforce in a move the company described to IPVM as a result of "important...
The False SCMP Story on Hikvision NYC AI on Jan 14, 2019
In the past week, one of Asia's largest publications, the South China Morning Post (SCMP), posted an article about "Chinese [facial recognition]...
WDR Tutorial on Jan 11, 2019
Understanding wide dynamic range (WDR) is critical to capturing high quality images in demanding conditions. However, with no real standards, any...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact