No Milestone, Please Not Coupons

By: John Honovich, Published on Apr 14, 2015

Sigh.

After Milestone boasted of adding more storage to their boxes, it could not get any sadder.

Yet it has.

****.

***** ********* ******* ******** **** ******* ** their *****, ** ***** *** get *** ******.

*** ** ***.

[***************]

************* *** * "******* Bulletin"*** *** ****, **********:

"***’* **** **** ****** at ********* ** **-**** promotioncoupon *** * **** **** **% ******** on the Milestone Husky M10! Visit the Milestone booth #20060."

*** ******** ******* ********** ******** **** now **** * *** hard *****, ****** *** previous *******.

*****, ******** ****** ******* ********** ** ********* overall, ** ********* ****** not **** ** ****** to ****. ******** *** 50% ******* ** *** what ****** '*******' **.

******, *** **** ****** are ***** ** ************* * ******? *** those ****-******* ********* **** will *** *** *********'* premium-priced *********?

*****, **** ********* *** have *** **** ********** or ********* ** **** people ** ***** *****?

******, **** **** **** say *** *********'* ******** line *****? **** ********* have ** ****** ********** in *** ***************, **** they **** ****, "***'* just **** **** **** off *******." ** *** other ****, **** ****** differentiation **** ***** **** Husky ********.

*** **** **** ******** 'software ****' ******** ** now ******* ** ****** growth **** * ********* hardware ****. ** **** point, ******* *** ****** is *******.

Comments (18)

Sean Patton

04/14/15 11:55am

No Groupon?

Avatar

Luis Carmona

IPVMU Certified | 04/14/15 12:16pm

"Would you like to apply for a Milestone credit card today and get an additional 10% off your total purchase and 1000 bonus miles?"

Sean Patton

In reply to Luis Carmona | 04/14/15 12:18pm

"Who are you talking to??" "Uh... Jake... from Milestone"

Undisclosed Manufacturer #3

In reply to Sean Patton | 04/14/15 07:03pm

"What are you wearing "Jake from Milestone"??

uhh... khakis?

John Honovich

IPVM | In reply to Undisclosed Manufacturer #3 | 04/14/15 07:12pm

You guys are terrible...

Avatar

Brian Rhodes

IPVMU Certified | 04/14/15 12:42pm

Sean Patton

In reply to Brian Rhodes | 04/14/15 02:00pm

Printed.

Jeremy Ellis

04/14/15 02:12pm
I think the point they are trying to make, is that it is hard to convert integrators away from "what is working" ie. Exacqvision, so this will get those people's attention. Now everyone here is a master integrator and a master marketing wizard? I doubt it.

John Honovich

IPVM | In reply to Jeremy Ellis | 04/14/15 02:21pm

I don't think you need to be a 'marketing wizard' to appreciate that giving away half off coupons for coming to a booth reeks of desperation. Again, if Milestone was a no-name, nobody company I could totally understand. I think Milestone is (or at least once was) better than this.

Undisclosed Integrator #1

04/14/15 02:43pm

What Milestone could use is a new rep firm. I've been trying to get in touch with a Milestone rep for a few weeks and expressed a huge interest in trying out XProtect but they simply do not respond to emails.

Avatar

Kevin Nadai

04/14/15 02:46pm

In my advertising and public relations undergraduate work, we were presented with an early advertisement for Pepsi Cola with the tagline: "Twice as much, and for a nickel too!" Pepsi has been trailing Coca Cola ever since.

Undisclosed #2

IPVMU Certified | 04/14/15 03:57pm

Throwing out 50% coupons is not what market 'leaders' do.

What if the new sales 'strategy' is coming from 'downtown'? As in downtown Tokyo?

Only a pessimist would note that there's room on the last line for exactly two more categories, IP cameras and NVR's...

Meanwhile, setup at Canon's Bumper Sale Booth continues...

Avatar

Hal Bennick

Trafficware, a CUBIC Company
04/14/15 05:45pm

When I see a 50% off coupon, my first thought is "wow, their list price is really bloated". It's sort of like shopping for a watch in the sub-$500 price range. You will find a ton of watches out there for $245, with an MSRP of $795. Huge discount! Crazy thing is, there are exactly ZERO people selling the watch for $795. The MSRP is a scam from the start.

A 50% off coupon just stinks of schlocky scam. "If you order in the next 13 minutes, you'll also receive a Slap-Chop Chopper!"

John Honovich

IPVM | In reply to Hal Bennick | 04/14/15 05:54pm

But wait, there's more!

Here's today's Milestone announcement: They are adding Video Push to the M10, a feature to stream video from phones that previously was only on their higher end systems.

It's a nice niche feature though I am not sure how many 4 or 8 camera recorder users are going to really want / care to use it.

Horace Lasell

04/15/15 12:56am

Sounds like a great marketing approach: perhaps a strategy to woo back potential customers that may have been discouraged by useability issues? Creating that coupon is probably a lot easier than improving the installation experience.

John Honovich

IPVM | In reply to Horace Lasell | 04/15/15 12:59am

"Creating that coupon is probably a lot easier than improving the installation experience."

Is that a compliment or an insult? :)

Avatar

Brian Rhodes

IPVMU Certified | In reply to Horace Lasell | 04/15/15 01:19am

Creating that coupon is probably a lot easier than improving the installation experience.

3rd degree burn

Jack Sink

IPVMU Certified | 04/16/15 08:40pm

2TB as a noteworthy technological advancement? The new Apple watch probably approaches that. We have certainly witnessed the beginning of impact by Canon and perhaps the beginning of the decline of Milestone.

Login to read this IPVM report.

Related Reports

PSIM CNL Acquired By Everbridge on Mar 09, 2020
The end has finally come for CNL. Despite for years saying they would...
HID Presents Signo on Apr 23, 2020
HID Global presented their new Signo readers they claim read farther and...
Verkada Coronavirus Response: Free Temp Systems For Government and Health Care on Apr 07, 2020
Verkada has built a reputation on giving away things for free - free Yeti...
2020 Mid Year Video Surveillance Industry Guide on Jul 27, 2020
The first half of 2020 has been shocking, for the world generally, and for...
Integrators Rising Against Coronavirus on May 27, 2020
IPVM integrator statistics make it clear - Coronavirus's impact on business...
Favorite Video Analytic Manufacturers 2020 on Feb 25, 2020
Video analytics is now as hot as ever, driven by the excitement of advancing...
Hikvision Global News Reports Directory on Jun 18, 2020
Hikvision has received the most global news reporting of any video...
Spectron IR Thermal Fever Screening System Examined on Apr 14, 2020
Most are quick to avoid "fever screening" and "medical" labels, but...
Mobotix Thermal Body Temperature Detection Examined on Apr 07, 2020
Mobotix has jumped into the Coronavirus temperature detection market, but how...
Opgal ThermApp MD Thermal Screening System on Apr 21, 2020
Israeli thermal provider Opgal claims they were first on the market detecting...
The Booming Multi-Billion Coronavirus Fever Camera Market on Apr 21, 2020
The market for elevated body temperature detection cameras, aka 'coronavirus...
Anyvision Presents AI Facial Recognition and Mask Detection on Jun 08, 2020
AnyVision presented its AI facial recognition and mask detection at the May...
Milestone Launches Multiple Cloud Solutions on Feb 18, 2020
Milestone is going to the cloud, becoming one of the last prominent VMSes to...
Mass Exhibitor Dropouts Threaten ISC West October 2020 on May 08, 2020
More than 50 big booths are now available / empty at the planned ISC West...
Colombia's President Promotes Bad Hikvision Fever Camera Setup on Jun 17, 2020
Colombia's President Iván Duque has promoted a haphazard Hikvision fever...

Recent Reports

Genetec CEO Declares "We Don't Negotiate Payment With Patent Trolls" on Aug 11, 2020
Are patent trolls like terrorists? Genetec's CEO is coming out strongly...
Hanwha AI Analytics Camera Tested on Aug 11, 2020
Hanwha has released their Wisenet P AI camera, adding person and vehicle...
Alabama Schools Million Dollar Hikvision Fever Camera Deal on Aug 11, 2020
The Baldwin County, Alabama public schools purchased a $1 million, 144-camera...
Dahua Taunts Australian Government, Continues To Sell Illegal Fever Cameras on Aug 10, 2020
Dahua is effectively taunting the Australian government by continuing to sell...
HID Releases VertX Replacement Aero on Aug 10, 2020
HID is replacing two established and broadly supported types of access...
NDAA Compliant Video Surveillance Whitelist on Aug 10, 2020
This report aggregates video surveillance products that manufacturers have...
Telpo China Temperature Tablets Tested on Aug 10, 2020
The provider for overseas companies ranging from Canon Singapore to US'...
Dangerous Hikvision Fever Camera Showcased by Chilean City on Aug 07, 2020
Deploying a fever camera outdoors, in the rain, with no black body, is...
"Grand Slam" For Pelco's PE Firm, A Risk For Motorola on Aug 07, 2020
The word "Pelco" and "grand slam" have not been said together for many years....
FLIR Stock Falls, Admits 'Decelerating' Demand For Temperature Screening on Aug 07, 2020
Is the boom going to bust for temperature screening? FLIR disappointed...
VSaaS Will Hurt Integrators on Aug 06, 2020
VSaaS will hurt integrators, there is no question about that. How much...
Dogs For Coronavirus Screening Examined on Aug 06, 2020
While thermal temperature screening is the surveillance industry's most...
ADT Slides Back, Disappointing Results, Poor Commercial Performance on Aug 06, 2020
While ADT had an incredible start to the week, driven by the Google...
AHJ / Authority Having Jurisdiction Tutorial on Aug 06, 2020
One of the most powerful yet often underappreciated characters in all...
SIA Coaches Sellers on NDAA 889B Blacklist Workarounds on Aug 05, 2020
Last month SIA demanded that NDAA 899B "must be delayed". Now that they have...