NICE, Now Qognify, Releases Object Origin

Author: John Honovich, Published on Sep 24, 2015

NICE physical security has a new name and a new offering.

The former NICE PSBU is now officialy Qognify and they have announced Object Origin.

In this note, based on a discussion with Qognify, we break down how Object Origin works, what its use case is and how it impacts NICE's competitive positioning.

**** ******** ******** *** * *** **** *** * *** offering.

********* **** ****** *** ********* ******* *** **** **** ********* ****** ******.

** **** ****, ***** ** * ********** **** *******, ** break **** *** ****** ****** *****, **** *** *** **** is *** *** ** ******* ****'* *********** ***********.

[***************]

*******

******* ** * **** ** ******* / *********, *********** **** they *** ******* ** ********* ********* ***** ** ********** / senses, ** **** **** ***** ********* / ************. **** **********.*** *** **** * *** ***** ******* *****.

Object ******

****** ******** *********** ********* ****** ******. *** **** *********** *** **** is ******* ******* ** ********* ****** (*****'* * ********* ** the ****** ********, *****'* * *** ** * *******, ***.). Instead ** ******** ******** ** *** **** *** *** **** *** object, ****** ****** ****** ** **** *** ****** ** *******.

**** ** * ******** ** *** ******* **** ******:

****, **** ******, ******** ********* ****** ****** *** (*) *** may *** **** ** **** ** *** ** **** ****** everywhere *** (*) ***** *** ******** ******, ********** ** ******* areas.

****** ****** ******** * *** ** **-****** ***** *** ***** issues ** **** *** ********. ****, ****** ****** **** ***** on * ****** ****** *** ****** ***** *** ****** ** different *******.***** ******* ********** (*** **) ** ****.

*****

****** ****** ** ******** ** *** ********** *** ******* **** and **** *** ******* *** ********** ******.

*********

*** ******* *********** ** ******** ** **, **, ***, ***. speeds ** ******** *** **** ** ****** ***** ********. **** could ** ******** ** ****** ******** *** *** ******** **** that *** ****** *** ******.

******* ******* ** *********, ** ** **** ** **** *** much ****** / ******** / **** ******* ****** ****** **** be ******** ** ************ **********. *******, * ****** ***** **** function, ** ******* ***, ** ********, ***** ** ******.

Suspect ******

**** ****'* *** ************ *** (****) **** ********** ****** **** ******* / ***** ** ***** ******** ****** ***** ******* of *******. ******* **** **** **** ******** * *** ** interest / **** (***** ** ********* *******) *** **** **** have ******* ** **** **** *** ** **** ***********. **** say ** '*****' *** ** ** ***** *** ***** ** us *** **** ** ***** (*.*., *** ***** ** ****** problems ** ********* ******** ** ********* *******).

*************, **** **** **** ********* *** ********** ** ***** **** to **** **** ******** (** * ****, ***.), ***** *** long **** *** ** *** '**** *****' ******** ******** (*.*.,**** ******* ***** / *****).

*******

** ** *********** ******* ***, **** * ***** ** ********* video ********* *** ***** ***** *****, ** ******** ** *** upside *** *******, ****** *** ******** ***** ********* **** ** ********** remain * *** ******* ***** *** ****.

Comments (7)

Let's see. Find an object in a scene, draw a box around it and see when that changes? Sounds like museum search (a common feature) with perhaps a little more intelligence. I wonder how many filters you can apply.

"Sounds like museum search (a common feature) with perhaps a little more intelligence."

Yes, I think they are emphasizing the more intelligent part, i.e., they can filter out what is just motion in front of the object. Again, I don't know how well Qognify's feature works so it's hard to tell how much of a difference it makes.

I am trying to figure out a way to delicately phrase this, but I am in a rush so...... What is with all these dumb ass names lately? Have I just never noticed before?

"What is with all these dumb ass names lately?"

You know Ross, hearing that, Qognify's naming consultant is crying into his large pile of cash right now...

Domain name availability plays a big part, as almost all real names are taken at this point (for .com), so you need to make one up if you want something relatively short. Is it worse than theFormerNicePhysicalSecurityBusinessUnit.com?

Ahhh yes, good point. I did not think of the .com aspect.

It is worse than theFormerNicePhysicalSecurityBusinessUnit.com in my opinion, but I suppose the name is better than making theFormerNicePhysicalSecurityBusinessUnit an acroynm and going with FNPSBU as the name of the company. Actually that was probably their second choice behind Qognify....

Domain name availability plays a big part...

So Quognify was already taken?

Finding when an abandoned object was, well, abandoned, can be done in under a minute using a simple snapshot/thumbnail/whatever search, which every major VMS supports. I'm all for efficiency, but I can't help but be reminded of this xkcd comic (maybe with "time" replaced by "money"):

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports on ASIS

IFSEC Competitor The Security Event Launches, Same Week As ISC West on Jul 02, 2018
IFSEC is facing competition. Led by an ex-IFSEC head, partnered with mega-exhibitor Essen and hosted in IFSEC's old city, Birmingham, "The...
ASIS GSX Show Struggling Getting Exhibitors on Jun 26, 2018
The show formerly known as ASIS, now GSX, is less than 3 months away. And it is struggling to get exhibitors to go back to Las Vegas, just...
IFSEC 2018 Final Show Report on Jun 20, 2018
IPVM attended the IFSEC show for the first time this year. The Chinese took over the show, centered on Hikvision, flanked by Dahua, Huawei and a...
Strong ISC West 2018, Says Manufacturers, GSX / ASIS Expected Weaker on Apr 17, 2018
Manufacturers say ISC West 2018 was strong, continuing the trend we have seen in 2017 results and 2016 results. However, those same 100...
Best and Worst ISC West 2018 on Apr 16, 2018
ISC West 2018 had strong attendance, modest overall new products, and a surge in Artificial Intelligence marketing. First, here are 20+...
False Advertising: Hikvision USA Deep Learning on Feb 23, 2018
Hikvision USA is conducting a false advertising marketing campaign for their deep learning system. Hikvision USA's claim violates US FTC Truth In...
Favorite NVR / VMS Manufacturers 2018 on Feb 12, 2018
There is a new integrator favorite VMS. In 2016, 2 VMSes were effectively tied for top choice. One of those VMSes favorability was stable while...
Top ISC West 2018 Booth Moves on Jan 23, 2018
ISC West spending frequently signals market expansion and trend shifts. In 2016, the surge of Chinese exhibitors underscored the race to the...
ASIS Dumps 'ASIS' For Show, Now GSX on Dec 06, 2017
After 60+ years, ASIS is dumping its eponymous show name and replacing it with 'GSX'. This is a classic marketing mistake. For a show struggling...
The Race To The Bottom Is Over on Nov 28, 2017
The race to the bottom in video surveillance is over. After 3 years of aggressive price cuts and heavy sales and marketing expenditures, the...

Most Recent Industry Reports

Directory of Video Surveillance Startups on Jul 18, 2018
This directory provides a list of video surveillance startups to help you see and research what companies are new or not yet broadly known entity...
Ladder Lockdown and Ladder Levelizer Tested on Jul 18, 2018
Ladders are a daily necessity for surveillance and security installers, but working on an unstable surface can be extremely dangerous. In addition...
FST Fails on Jul 17, 2018
FST was one of the hottest startups of the decade, selected as the best new product at ISC West 2011 and backed with tens of millions in...
Axis ~$100 Camera Tested on Jul 17, 2018
Axis has released their lowest cost camera ever, the Companion Eye Mini L, setting their sights on a market dominated by Hikvision and Dahua. Can...
Amazon Ring Alarm System Tested on Jul 16, 2018
Amazon Ring is going to hurt traditional dealers, and especially ADT, new IPVM test results of Ring's Alarm system underscore. IPVM found that...
Hikvision Wins Chinese Government Forced Facial Recognition Project Across 967 Mosques on Jul 16, 2018
Hikvision has won a Chinese government tender which requires that facial recognition cameras be set up at the entrance of every single mosque...
Installing Dome Cameras Indoors Guide on Jul 16, 2018
IPVM is producing the definitive series on installing surveillance cameras. This entry covers one of the most common scenarios - installing dome...
Security Sales Course Summer 2018 on Jul 13, 2018
Based on member's interest, IPVM is offering a security sales course this summer. Register Now - IPVM Security Sales Course Summer 2018 This...
US Tariffs Hit China Video Surveillance on Jul 13, 2018
Chinese video surveillance products avoided tariffs for the first two rounds. Now, in the third round, many video surveillance products will be...
Last Chance - July 2018 IP Networking Course on Jul 12, 2018
Registration ends today, Thursday. Register now. This is the only networking course designed specifically for video surveillance...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact