NICE, Now Qognify, Releases Object Origin

By John Honovich, Published Sep 24, 2015, 12:00am EDT

NICE physical security has a new name and a new offering.

The former NICE PSBU is now officialy Qognify and they have announced Object Origin.

In this note, based on a discussion with Qognify, we break down how Object Origin works, what its use case is and how it impacts NICE's competitive positioning.

*******

******* ** * **** on ******* / *********, emphasizing **** **** *** focuses ** ********* ********* based ** ********** / senses, ** **** **** video ********* / ************. They **********.*** *** **** * new ***** ******* *****.

Object ******

****** ******** *********** ********* ****** search. *** **** *********** use **** ** ******* reports ** ********* ****** (there's * ********* ** the ****** ********, *****'* a *** ** * hallway, ***.). ******* ** manually ******** ** *** when *** *** **** *** object, ****** ****** ****** to **** *** ****** in *******.

**** ** * ******** of *** ******* **** shared:

****, **** ******, ******** abandoned ****** ****** *** (1) *** *** *** want ** **** ** set ** **** ****** everywhere *** (*) ***** are ******** ******, ********** in ******* *****.

****** ****** ******** * way ** **-****** ***** for ***** ****** ** they *** ********. ****, Object ****** **** ***** on * ****** ****** and ****** ***** *** origin ** ********* *******.***** ******* ********** (*** **) ** that.

*****

****** ****** ** ******** in *** ********** *** license **** *** **** not ******* *** ********** charge.

*********

*** ******* *********** ** scanning ** **, **, 16x, ***. ****** ** manually *** **** ** object ***** ********. **** could ** ******** ** motion ******** *** *** specific **** **** *** object *** ******.

******* ******* ** *********, it ** **** ** tell *** **** ****** / ******** / **** savings ****** ****** **** be ******** ** ************ techniques. *******, * ****** click **** ********, ** simpler ***, ** ********, could ** ******.

Suspect ******

**** ****'* *** ************ for (****) **** ********** ****** **** ******* / ***** to ***** ******** ****** large ******* ** *******. Qognify **** **** **** received * *** ** interest / **** (***** we ********* *******) *** that **** **** ******* to **** **** *** to **** ***********. **** say ** '*****' *** it ** ***** *** clear ** ** *** well ** ***** (*.*., how ***** ** ****** problems ** ********* ******** of ********* *******).

*************, **** **** **** customers *** ********** ** using **** ** **** lost ******** (** * mall, ***.), ***** *** long **** *** ** the '**** *****' ******** problems (*.*.,**** ******* ***** / video).

*******

** ** *********** ******* now, **** * ***** on ********* ***** ********* for ***** ***** *****, we ******** ** *** upside *** *******, ****** *** robustly ***** ********* **** in ********** ****** * key ******* ***** *** them.

Comments (7)

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Greg Cortina

09/24/15 02:03pm

Let's see. Find an object in a scene, draw a box around it and see when that changes? Sounds like museum search (a common feature) with perhaps a little more intelligence. I wonder how many filters you can apply.

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John Honovich

IPVM | In reply to Greg Cortina | 09/24/15 05:41pm

"Sounds like museum search (a common feature) with perhaps a little more intelligence."

Yes, I think they are emphasizing the more intelligent part, i.e., they can filter out what is just motion in front of the object. Again, I don't know how well Qognify's feature works so it's hard to tell how much of a difference it makes.

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Ross Vander Klok

IPVMU Certified | 09/24/15 03:49pm

I am trying to figure out a way to delicately phrase this, but I am in a rush so...... What is with all these dumb ass names lately? Have I just never noticed before?

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John Honovich

IPVM | In reply to Ross Vander Klok | 09/24/15 05:45pm

"What is with all these dumb ass names lately?"

You know Ross, hearing that, Qognify's naming consultant is crying into his large pile of cash right now...

Domain name availability plays a big part, as almost all real names are taken at this point (for .com), so you need to make one up if you want something relatively short. Is it worse than theFormerNicePhysicalSecurityBusinessUnit.com?

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Ross Vander Klok

IPVMU Certified | In reply to John Honovich | 09/24/15 06:17pm

Ahhh yes, good point. I did not think of the .com aspect.

It is worse than theFormerNicePhysicalSecurityBusinessUnit.com in my opinion, but I suppose the name is better than making theFormerNicePhysicalSecurityBusinessUnit an acroynm and going with FNPSBU as the name of the company. Actually that was probably their second choice behind Qognify....

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Undisclosed #1

IPVMU Certified | In reply to John Honovich | 09/27/15 05:43am

Domain name availability plays a big part...

So Quognify was already taken?

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Steve Nauman

09/24/15 04:55pm

Finding when an abandoned object was, well, abandoned, can be done in under a minute using a simple snapshot/thumbnail/whatever search, which every major VMS supports. I'm all for efficiency, but I can't help but be reminded of this xkcd comic (maybe with "time" replaced by "money"):

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