Mobotix Partner Program Changes Examined

Author: John Honovich, Published on Oct 02, 2011

In September 2011, Mobotix announced a new partner program that shifts the company's channel approach in favor of stronger protection of dealer/integrators and decreased direct availability of their products online. In this note, we examine the changes and what this means to the market.

We see the program having two aspects - one being a common tactic and one being a more aggressive one. The common one is to support multiple tiers with increased discounts and project registration. The more aggressive aspect is to root out and stop predominatly online resellers with the stated goal of "maintaining a stable margin."

*****, ******* ******** *** ********** ********* ****** *** *** * common ****** ** ** *** *****. ** ***** ******* ***** how **** *** **** ***** ****** **** ****** ************. **** noted:

"** **** *********** * *** (******* ********** *****) ****** *** training ************ ** ****** **** **** ******* ********** ******** **** access ** *** ******* ****. ** **** *** ******* ******** with ********* ***** ******** ***** ** *-******** **** *** **** actively ******* *** ***** ****** ** **** **** *** ******** are *** ***** **** ** **** *********. ****, ** ** find *** *** ****** ** ***** ******** ** *** *******, we **** ***** *** ******** **** * ****** ******* **** have ** ***** ** ******** *** ***** ** **** **** be ******* **** *** *******. *******, ***** ******* ******* ********** protect *** ******* ********* *** ***** *** *********** *** ****** sales ******."

*** ******** *** *** ******* ** ** *** ************ ********, however, **** ************* ** *** ******** ******* ****.

********

*********** **** **** ********. ** ** *** ** *** **** common ***** ****** **********'* ******* *********** * *** **** ** ***************** ******. *** ** *** **** ****** ********/********** ** ***** ********* through ****** ***** ********. ** ** *** * ******* ********* for *** ***** ** **** * ***** *** ***** ********* pricing ****** ****** ******* .

*** ******* ** **********, ** ***** **** ***** *****. **** have * ****** ********* (****, **** **, ***** *** ****** complex) ******* **** ****** ******* ********* *** ********. ** ** a ******* **** ****** ******** **** ************ *********** (****** ** noted ** **** ***** * ****** ** ** *** ***** who **** ******** ******* ******** ** ***** ***). ********, ***** Mobotix **** ** **** * ******** ******** (******* + *********/***), it ** ******** **** *** ** ******** *** ******* ********* by * ****** **********.

** *** ***** ****, *** ******* **** ** **** ******** is ********** *** **** *****. ********** ********** ******* ***** ********* product ***** ** *** ***** ****** ********** ***** ***** **** this ** ****** ******* ****** ******* ************, ************ *** ******* errors.

*** ******* ************ ****** ************* ** *** ***** ****** *** have * **** **** **** ******** **** ******* ** ** is ****** ** ****** ******* *** ******* **** * ******* is ***** **** **** ** ** ***. ** **** ** interesting ** *** *** **** ***** *** ******* ** **** would ** *** ******* ** ****** ******* ** **** **** approach (******** *** ************ **** ******* ******* ***** *** ************* lower *******).

*******, ** **** ** **** ****** ********* *********** ** **** Mobotix, ** ** ***** **** **** **** **** *********** ** propose ******* **** **** ******* **** *** **** ***** *** a ********'* *****. **** ** *** ****** ** ******* *** a ******* *********** ** *********** ****** ****** ********* ********** *** Mobotix ** ****, *********, ****, ***. ***** ******* *** ********** technological ************, *** ******* ************ *** ******** ** *** * fit *** **** ***** *** **** * **** *********** **** and ****** **********.

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

Genetec and Axis Power Comcast's SmartOffice on Mar 29, 2017
Comcast has more than 20 million subscribers and $80 billion in revenue. Now Comcast is partnering with Genetec and Axis to deliver a...
2Gig Intrusion Megatest (GC2 & GC3 Panels Tested) on Mar 28, 2017
2Gig is one of the most widely used intrusion systems, with two product lines that are the main offering of many alarm companies, huge national...
Anixter Favorability Results on Mar 28, 2017
Anixter's direct sales and integrator anger about it has been in the news recently: Anixter / Bosch Sells Direct to Amazon Anixter Touts...
Dahua Distributor Bad Breakup on Mar 27, 2017
A Dahua distributor in Europe claims that Dahua took over his top customers, revoked his distributorship status, and left him with a large amount...
Hikvision Attacks IPVM on Mar 20, 2017
Hikvision has attacked IPVM repeatedly over the last month, both in the international press and in its dealer communications. Attacks Listed On...
Dahua US Imports - Here Is Their #1 Customer By Far on Mar 17, 2017
We have been reviewing shipping records of both Dahua and Hikvision products coming in to the US. This is to help prepare the Dahua OEM and...
Brivo Opens Up, Adds Mercury Support on Mar 16, 2017
Brivo's cloud-based access control was built around the companies proprietary hardware controllers, and was often seen as a limitation by...
Top Trade Shows For Security Integrators on Mar 16, 2017
100+ North American security integrators told us what trade shows they attend and why. The most well known shows are ISC West and ASIS but there...
Burglar Alarm Screens Tutorial on Mar 14, 2017
Many residential alarm subscribers arm their alarms before going to bed at night. Wiring window screens allow these subscribers to leave their...
Axis: Minimal Made In China Products, Ending This Year (Except For In China Sales) on Mar 13, 2017
A member recently asked about where Axis is made because a school had raised concerns about the "security of Chinese manufactured cameras."  Here...

Most Recent Industry Reports

IP Cameras Lose Buy America Protection on Mar 28, 2017
IP Cameras have lost the US government's 'Buy America' protection as the Security Industry Association (SIA) successfully lobbied the government to...
2Gig Intrusion Megatest (GC2 & GC3 Panels Tested) on Mar 28, 2017
2Gig is one of the most widely used intrusion systems, with two product lines that are the main offering of many alarm companies, huge national...
Anixter Favorability Results on Mar 28, 2017
Anixter's direct sales and integrator anger about it has been in the news recently: Anixter / Bosch Sells Direct to Amazon Anixter Touts...
Save $50 - IP Networking Course May 2017 on Mar 28, 2017
This is the only networking course designed specifically for video surveillance professionals plus it includes live training, personal help and...
Chinese Government Spies on Churches With Video Surveillance on Mar 27, 2017
The Chinese government is using video surveillance to spy on churches in China, reports UCANews, explaining: The [Chinese government]...
Hanwha Wisenet X Tested on Mar 27, 2017
Hanwha has released their latest generation, the Wisenet X series, powered by their new Wisenet 5 processor. This new series claims improvements...
Burglar Alarm Sirens Guide on Mar 27, 2017
Sirens are used to alert users to an alarm condition. In this note, we examine how to choose, locate, and install alarm sirens, including Siren...
Dahua Distributor Bad Breakup on Mar 27, 2017
A Dahua distributor in Europe claims that Dahua took over his top customers, revoked his distributorship status, and left him with a large amount...
Everbridge Mass Notification Service Examined on Mar 24, 2017
Everbridge is expanding in the security space. In January 2017 Everbridge acquired PSIM platform IDV, and have also begun integrating with other...
Hikvision Removing Auto 'Phone Home' on Mar 24, 2017
Facing pressure over their cameras auto phoning home and their Chinese government ownership, Hikvision has begun quietly removing automatic...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact