IP Camera Pricing and Markups Statistics 2015

By: John Honovich, Published on Dec 11, 2015

100+ integrators told IPVM their average IP camera pricing and markups.

In this note, we share statistics on:

  • The average IP camera pricing for 2015
  • The average IP camera integrator markup for 2015
  • How pricing and markups compared to 2014
  • The impact on integrators and the industry

Price declines were steep while markups held steady.

Price

***+ *********** **** **** their ******* ** ****** pricing *** *******.

** **** ****, ** share ********** **:

  • *** ******* ** ****** pricing *** ****
  • *** ******* ** ****** integrator ****** *** ****
  • *** ******* *** ******* compared ** ****
  • *** ****** ** *********** and *** ********

***** ******** **** ***** ***** markups **** ******.

*****

[***************]

*** ******* ** ****** price ******** *** ~$***. The ***** ***** ***** the ************ ** ******* pricing *** **********.

 

** **********,** ****, *** ******* ***** was ~$*** ****, ** ~$610 ** * **** of ~**%. ******, *** results show **** *********** ******* cameras *** ** ******* of ~$*** **** *** the ***** ****.

******* ***********, *** ************ of ******* ******* *** converged. ** ****, *** results **** **********, **** a *********** ***** ** integrators ***** $*** *** another ***** $***+. ***, in ****, *** **** has *** ******* **** down, *** *** ****** of *********** ******* ******* at ** ******* ** $800 ** **** *** collapsed.

*******

******* ******** ** ~**%.

*** ***** ** **** is, **********, *** ***** rise ** ***** **** Chinese *******. ***** ******* are ** **** **** expensive **** ********** **** the ***** ******* *********** have **** **** ** raise ******* ****** *** average ******* *****. **** was ******** ****: ****, ******** *** ********* Markups ********.

Profits *** ******

*******, ******* *** ****** has ****** ** ******* of ~$**, **** ~$*** to ~$***, **** **** markups ******. **** ** simply * ******* ** the ***** ******* ***** point. ** ** * major ******* ***** **** integrators **** **** ** their ******* **** ******* markups (********* ** ***** here: *********** ****** ***** **** Sales).

2016 *******

**** *********** * ********* steep ********** **** ** IP ****** ******* ** 2016 *** **** * real **** ** ****** percentage ********* ** ****. The ****** ** **** low **** ***** *************** ** ******, **** **** ********* and *** **** ***** expanding direct ******* ***** ********.

** **** *********** ****** or **** ********* ** match ***** ****** **** lower **** *******, ******* will **** ****. ********, as **** *********** *** offering *** **** ***** cost *******, *** **** markups **** ***** ******** had ** **** *** 2015 *** ***** ****** will ** ******** ****.

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