Soft on Manufacturers, Tough on Kittens

Author: John Honovich, Published on Mar 14, 2013

Finally, a security trade magazine is taking a bold stand! Unfortunately, it is in favor of felicide, justified by austerity.

UK firefighters saved the life of a stray kitten that got stuck inside a car in the freezing cold. While a local newspaper ran this feel good story, a UK security trade publication, IFSEC Global, scrutinized it, saying "I'm sorry, two and a half hours!? Is this really an acceptable use of Cumbria Fire and Rescue Service's time amid a national picture of huge budget cuts to fire services?"

IFSEC Global estimated that saving the cat cost 1,051 GBP or ~$1,600 USD, concluding, "Call me a miserable pedant by all means, but should we really be celebrating this?"

The Real Cost?

Of course, firefighters, are not iPhone factory workers paid piecemeil. Like police, emergency, and security professionals, their shifts are essentially fixed costs, regardless of activity. Unless the firefighters avoided saving human beings in a simultaneous fire, the incremental cost is far far less.

The Potential Return?

More importantly, the Carlisle Fire Department has brought international acclaim to their town. Even if it cost $1,600, the amount of publicity they have received is easily 100 times greater, which can help in tourism and attracting businesses (except for IFSEC who evidently does not want their tax money wasted on saving a kitten from being burned alive inside of a car).

Taking a Stand

It's a real shame that IFSEC chooses to take a stand on this. While they continue to routinely run marketing fluff pieces as news, they let pass the more serious sins of the industry. I guess it's easier for them to pick on stray kittens than risk offending their manufacturer customers.

Comments (5): PRO Members only. Login. or Join.

Related Reports on Criticism

Robot Vandalism on Dec 11, 2017
Vandalism of security systems is a common concern. It is so common that camera vandalism statistics show that designers routinely sacrifice camera...
ASIS Dumps 'ASIS' For Show on Dec 06, 2017
After 60+ years, ASIS is dumping its eponymous show name and replacing it with 'GSX'. This is a classic marketing mistake. For a show struggling...
Dahua Forbes 'Next Web Crisis' Vulnerability Dispute on Nov 16, 2017
The buffer overflow vulnerability in Dahua products is not in dispute, in fact we covered it when it was first published. What is in dispute is...
Hikvision China Criticizes The WSJ on Nov 15, 2017
Hikvision, through the Chinese government's authoritative news service, has criticized the WSJ investigation into Hikvision. In this...
WSJ Investigates Hikvision on Nov 13, 2017
The Wall Street Journal (WSJ) has released a detailed investigation into Hikvision's government ownership and cybersecurity problems, hitting the...
Ingram Micro: The Blind Lead The Blind on Nov 02, 2017
Ingram Micro, as a huge as they are overall, with $40+ billion in annual sales, has never been a force in physical security, despite, or perhaps...
Deceptive ASIS Attendance on Oct 06, 2017
ASIS is being deceptive with its conference reporting, effectively inflating the event's real actual attendance. What they try, but struggle to...
'Clowns' Allege Ubiquiti 'Completely Fraudulent' on Sep 20, 2017
A short seller has alleged Ubiquiti is 'completely fraudulent'. Ubiquiti's CEO has responded calling them 'clowns'. Here is the short...
Cloud Guy Prints Book, Misses Irony on Sep 15, 2017
On-premise security systems are dead. But $75 print books are alive and well. Such are the lessons from Brivo's CEO new book "The Five...
The 3 Most Outstanding Security Manufacturers (OSPAs) Make No Sense on Sep 08, 2017
The Outstanding Security Manufacturer finalists (US edition) are here: And if you are wondering, "How did those 3 get chosen?" then you are...

Most Recent Industry Reports

Startup Flock Declares Itself "The New Standard For Neighborhood Security" on Dec 15, 2017
Mega startup generator YCombinator has backed a startup targeting neighborhood video surveillance and security. Flock Safety is taking a...
Directory of VSaaS / Cloud Video Surveillance Providers on Dec 15, 2017
This directory provides a list of VSaaS / cloud video surveillance providers to help you see and research what options are available. 2018 State...
Integrator Managing Projects Statistics on Dec 14, 2017
Who actually manages projects for security integrators? Does the average security integrator have dedicated project managers, or are technicians,...
Hikvision NVR Load Testing on Dec 14, 2017
IPVM members recently debated Hikvision NVR's performance under load in Hikvision 30+ Cameras On NVR - Apps And Client Really Slow Down And CPU...
This Manufacturer Shuns IP Cameras on Dec 14, 2017
One manufacturer has chosen a bold strategy in avoiding getting caught up in the race to the bottom: shun IP solutions. We spoke with an executive...
Testing DMP XTLPlus / Virtual Keypad Vs Alarm.com & Honeywell on Dec 13, 2017
DMP has a strong presence in commercial intrusion alarms, but not in residential. However, the company's XTLPLus wireless combo panel and Virtual...
BBC Features Dahua on Dec 13, 2017
Hikvision is not the only mega-Chinese video surveillance manufacturer getting global attention. Last month, the WSJ investigated Hikvision and now...
Hiring Camera Calculator Product Manager on Dec 12, 2017
We are working on making the Camera Calculator even better and hoping you can help us find the right person to join our team. IPVM is hiring a...
Testing $20 WyzeCam, The Money Losing Amazon Vet Startup on Dec 12, 2017
This startup is perfecting the old adage: We lose money on every sale, but make it up on volume But it is no joke. The company, Wyze Labs, is...
Xiongmai New Critical Vulnerability - Same Manufacturer Whose Products Drove Mirai Botnet Attacks on Dec 12, 2017
The Chinese manufacturer whose products were primarily responsible for the 2016 Mirai botnet attack has a new critical vulnerability, confirmed by...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact