How to Sell Cisco Video Surveillance
Cisco has released an 8 page guide for their partners on how to sell Cisco video surveillance for small and medium size businesses. Most of it is standard IP video marketing.
The most noteworthy aspect was their stressing that their VMS software was free (while competitors charged up to $1500). I am not sure which competitors they were referring to (probably Axis) as most small to medium sized offerings provide free software up to 16 channels.