Flock Safety Raises $47 Million

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Sean Patton
•Published Nov 03, 2020 16:33 PM

Major investments continue. Now, Flock Safety, an ALPR-as-a-service startup, has announced $47 million in funding, "to solve more crime and protect privacy."

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In this note, based on a conversation with Flock's CEO Garrett Langley, we examine Flock Safety, where they have been successful, and where they look to expand.

No ******* ******* / ********* ** **,*** ** ******

***** ******** ** ******* *** ********* for *******, *********, ***. ****** ********* they *** ** **** *,*** ** cities *** *** ********* ~**,*** ********** cities **** *** **** * *****.

**** ********* ******** ** ************** **** purchased ******* ** **** - **** (~$1 ******* ** * ********** ******** we *****), ***** ********* ******* * mix ******* *** *********** *** ***********/********** customers.

Sharp ******** ****** ** ****

***** **** **** **** *** **** 150 ********* ***, **** *** *** funding, *** ******** ** ****** ** ~300 *********.

******** ***** * **** ** ***-**** followed ** * ******** ** ********* in *** **** ****:

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***** ********* **** ************ ** ****, "taking * *** ***** ****".

Focused ** "*****"

*****'* *** *** * **** ******** goal **** **** ****** ** *** providers - ** "********* ***-******* *****". In *** ********* **** ****, *****'* CEO ********** ********** ****** ********* ** growth **** ***** ***** ** ***** reduction, *********** ** ** ***** ************ providers *** *** ** ******* *********** efficiency.

Vehicle *******

** ********** *** *****, *** ******* has ******* ** ******** ****** **** people, **** ** ******* *** **** focus, ***** ** ********* **** **** surveillance ********* **** ***** ****** ******** surveillance.

Expanding ** "***********" ****** ******

***** ************ ** *********** ** *** traditional ****** ****** *** *** ******* on ***** *** ****** *********** ****** that **** ****** ** ***** ***** next ****,"***** ** * *** ** *********** in *** *********** [************] ******."

No ****** ***********

*******, ***** **** **** ** *** have ***** ** ******* ****** ***********, noting *******, *** ******* *** ********.

Flock's ***-**-*** ****-**-*-*******

***** ****** '******' ** ****/******* *********-**-*-*******, ********* ************ homeowners, ******** ********, *** *** *********** to ****** *** ****** * ****** of *****-*******, ********-********* *** ******* ** high ******* *************, ******* ****, ***.

****** **** ***** *********, ***** *** in-house *********** **** ********** ******* *** systems *** ****** ** *****-** ******* required ** **** **** ***********. ***** does *** ***** ********** ** ***** retrieval ********, ******* **** ********* ** the ********* ** ******.

*** ********* *-****** ********* ***** ********* Flock's ********:

"Wing" ****** ****** ********

******** ** ******* ****, ***** *** offers *** ***** ****** ******* ******* its"****" ****** *********. ***** **** **** *******-****** ********* were ********* **-***** *** *** ****** on*** ********.

**** ****** ******* ********* (******* ****, color, ******* *****, ***** ** *****, etc) *** ****** *** **** ******** as *** ****** *******.

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***** ********* *** ******* ** ********* from *******, **********, ********, *** ***** LPR ***********, *** *** **** *********** to ******* **********. **** ***** ** purchase * ***** ****** ** **** its ***********.

"*** ****-**********" *** **** ********* **** Axon

***** **** **** *** "*** ****-**********", but **** **** *** *** ********* with *********** *** ***** *** *******. Because **** **** ~** ****** ********* across *** ** *** ************ ***** in "**% ** *** ******", ******* Flock *** ********** ******** **** "******* what **** ******".

*****'* *************** ** **** **** ******** ***** Axon, ****** ****** *********** ***** *** target *********. ****'************* ***** *********** ***** ** ********** * ***** integration ** ******* ****** *** *** Flock's ***** *** ** ***** ********.

Verkada **********

*****'* ***** **** *** *** ********** *******, *** **** **********'* $**+ ******* ***** ** ***** 2019(****** *** ******* *** *** *** round *** ******* ************ **** ** Sequoia).

** ** ******** *** * ** to **** ********* ** *** **** market. ***** ***** ******** ** ******* on ****, ***** ***, ***** **** Verkada *** ***** **** ** ******, they ****** ** **** ****** ******* since, ** ****, ******* *** ***** on '******* *******' ******* ***** ***** has ******* ** ***.

***********, ** ***** *********** ******* *** two ******* ****** ********* ** **********. Verkada ******** **** ** ** *********** webinar **** ***** *** *** ** forthcoming *** ** ****** ***** ** expand **** **** ************ ****** ********* in ***** ** ****** ******* ** eliminate *****.

**** ** ***** ** ****** ************ Companies

**** ****, $***+ ******* *** **** invested, ** *****, **** *******, ***** Eye, *** *** *****, ******* ******* financial ***** ****** **** ************ *********.

Flock *********

***** ** ****, ***** *** **** a ***** ****** ** *** *** segment, ** ****** **** **** ******** funding, *** ******* **** ****** **** the ******* ***** ************ ******.

Comments (4)
UI
Undisclosed Integrator #1
•Nov 03, 2020

** **** * *** ** ***** (they *** ****-********** ** **** *** direct ** *** ****) **** ****** due ** "*****." * ***** ** the **** ************ *** ** ** still *** **. ** *** ** HOA ** * ******* **** **** more **** **** * ************.

(3)
MM
Michael Miller
•Nov 03, 2020

******** ********* *** * ******* **** this *** ********.

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(4)
UI
Undisclosed Integrator #2
•Nov 03, 2020

***** * ***** *** **** *** direct ** *** **** ******, * understand *** ******* ** ** ** marketing *** ******** *******.

**** *** *** ******* ***** *** LPR, ***** **** *** *********** ******* concerns, *'* **** **** *** ****.

*** **** ****** ********** ** ******** players?

(2)
U
Undisclosed #3
•Dec 11, 2020

**********, ** ******* *** *****