Surveillance Startup Entropix Wins Silicon Valley Competition

Author: John Honovich, Published on Jun 02, 2016

Industry people often complain about the lack of high tech startups over the past decade. With more and more former startups / independents (e.g., Exacq, Aimetis, Brivo, VideoInsight, Milestone, etc.) being sold off, there are fewer new ones rising to replace them.

Now, a new startup lead by former Arecont leaders, Entropix, is gaining ground in Silicon Valley.

In this note, we examine their recent progress, their upside and risks.

******** ****** ***** ******** ***** *** **** ** **** **** startups **** *** **** ******. **** **** *** **** ****** ******** / ************ (*.*., *****, *******, *****, ************, *********, ***.) ***** sold ***, ***** *** ***** *** **** ****** ** ******* them.

***, * *** ******* **** ******** ******* *******, ********, ** ******* ****** ** ******* ******.

** **** ****, ** ******* ***** ****** ********, ***** ****** and *****.

[***************]

Competition ***

*********** *** *** **** ********** **** ******* *** ** ***********. ****, ** ******* ****** **** *****, is ** ************ / ***** **** ********* ******** ** ******** California. **** ** ********* **** ******* *********.

**** ** *** ***** ** ********'* ******* *****:

******** ** ******* ***** ****** * ***** *** **** *** **** certainly **** ****.

Upside ********

*** ****** ** **** ***** ** **** ********** ****. ** is *** ******* **-******* ****** ** ****** ***** ******** ** kitting *** *** ***** ********** **** * ******** / *********** device.

**** ******** ** ******** ** * ******** **** *********** ********* ***** resolution ****** **** **** ****** **** (*.*., ***** ** ***** becomes ** **** *****), ***** * *********** ** **** ******* on ******* *** ***** ********** / '***********'. *** ******* ******** is *** ****** *** ***** ***** **** *** ***** *********** (e.g., *** ******* ***** *********** ************* *********** ******* ******** **** *********).

**** ** * **** ********** / ************ ******** **** ***** be **** ******.

Risks ********

*** *** **** ***** ** *** *** ******** ***:

  • ********** ********* ** **** ** *** ***** **** ************ **** users *** ********* **** **** **** ****. **** *** ******* at ~$*** ******** *********, ** **** ***** ***** *** ** little **** ** ******* *******. ** *** ********, ******** ****** that ***** *** ******** ****** (** ******* *** *******) ** continue ** **** ********** ** ******* ***** *********. *** *** one *** ** **** *********** ********* *** *** **** **** meets *** ****** ** * *** **** / ********** ** Entropix.
  • ******** ***** *** "******** *******". **** ** ** *****, **** ********, it ******** ** ***** ******** / ************ **** ******** ***** surveillance **********. *** **** *********** **** ********, ******** ***** *** cameras *** *********** **** ***** *** *** *****. **** **** surely ****** ******** *** **** ****** ********.

**** ********** *********** ** *** ******** ******** ****.

Broader *** ************ *******

******* **** ******* ** **** ** ***** ************, **** ***** have ***********, ******** ****** ************* ******* ** *** ************ *****. For *******, **** *** ******** ***** ********** *** ************* **** smartphones. ** ***** **** **** ***** *** * ***** ******** to ******* *** ****** ****** ******** *** *** ******* ********** ******** ******** to **** *********, ** ******, ******* ******** ** ****** ** friends *** ******.

** **** ** *********** ** *** *** *** ***** ******** winds **, *** ** **** *** ******** ***** ********* ****** *** video ************ ******.

Comments (12)

**** ** ********* **********! *****'* ** ******** **** **** ********** is ** *** ***** *****. ***'* *** ******* ******** ********, and **'* **** **** ******* *** ********* **** **** **** affine ********** ** *** '****' ***-** ******* *** ***** *** pictures.

******* ***'* *** **** ****** ** ***** ***. *** ******** needs ****** *****, *** ****** ********* ** ***** **********. ** seems **** **** ********** *** **** ******** **** *** **** commoditized ** *****, *** ****** *** **** **** ********* **** can ****** **** ****** *******.

*** ********* *** ****** *** **** *************** **** ** ******** folks **** **** ******* *** *****. ******* *** "****** ****" but ****** *** **** ***** **** ** ***** ** ********** - ********** **** *** ******* ** ****** **** ******.

******** *** ***** ** ******** **** **** ****** **** ***** zoom ** **** * *** *** ****.

* **** * ******* **'* ***** ** ** ********* *** simply ***'* "**-***". **** *** ***** **** *** *** * retina *******, ** * ***** **** *******... ********** **** ** going ** **** ** **********.

******* ********* **** **** ************* ***** ** ********** ** ***** into *** ******** ******* (**** *** ***** '******' *******) ***** be **** ** **** ********* ****** **** **** ** ******, and ***** ****** ************** (*.*. ********) ********* ** ******.

*'* ********* ** *** **** ****** **** **** ** ******** has ** ***** ********, ******* *****, *** ***** ********** **** 'conventional' ****** ********* **** **** ******* ****.

***, **** ********. ** ******* *** ************* *******, *** ********* are *** ***** *** **** ****** / **** ***********? * mean ** ***** ** ****** **********, **** *** ****.

*'* ********** **** **** **, *** ***** ** ** *** to *** **** **'* *** ** *** **** ********* ******** of **.

*** ********** ** * ****** ***** ***** *** ******** ** it **** ***** ******** ** *** *** '*******' *** ******* in ******, ***, *** ** **** ******* *********** *** ******.

*** *** **** ******* **** ******** ******* *** **** ***** now, *** *** ******** ** ** **** *** ******* **** mainstream.

*** ****** ** ******** ******* *** **** **** ** ***** to ******. ** ** ****, * ************ *** **** ** available **** *** ** **** ******* ****** ** **** **** to ********* *** *** *****. *** ******* *** ** ***** have **** * **** ******* *****, *** ***** **** **** very ********* ** *************.

*** ***** ***** ******* ** *** ******** (**** ***) *** sprint ***** **** *********** ******** ** ******, ***** *** ****** dinosaurs *** ***** **** **** ** ******* * $** ***** camera.

**'* **** ******* *** ********, **** ******* ****** ** ******* and ******** **** **********. ***** *** ***** '*** ************' ******* are ****** *********** ** *** ****** *********, ***** ***** ** to ******* **** ******** **** **** ** ******* ******* ********** dollars (*** ***** **** ** *********** ********).

*** ********** ** *** **** ****** ********, ** ******* ** you ********* *******. *** ***** ******** **** **** ***** ** the '******* ****' ****, ******* *** ** **** ******* ******** funkyness.

*** **** **** *****************, *** ********* **** *** ** ******** to ***** *******. **** **** ****, *** **** ** ****** the '********' ** **** ** **** ***** ***** ***.

****'* *** *********** ********** ** ********, *** ******** ** ******* commodity. *** *********** ** ***** **** *** ****** **** **** take **** ******, *** ****'* ******** ****** ** *** ******. At *** *****, **** ****** ** * ******** ****, *** it *********** ** * ****** ******** ****.

** ***** ** **** ** ******** ******* ********, ******'* ***** startup, ******* *****, ****** **** *** ****** *** **** ** quickly *** ***** ** ******** ****** *** ***** ******* ******* to ******.

***** ** *** ******. * ***'* **** ** ***** * camera *** **!

***** *** ***** '*** ************' ******* *** ****** *********** ** the ****** *********, ***** ***** ** ** ******* **** ******** will **** ** ******* ******* ********** ******* (*** ***** **** of *********** ********).

****,***** *** ********* ******** ****** ******** *** ** ******** ** **.

*** ***** ******* **** * ******* ***** *** ***** ** well. *** *** ****** * *** *** ****** ************* (*** VMS *********) ** ***** ** ********* ***** ******* **** ***** companies *** ** **** ** ******* *****. ** ********, *** are ******** ********* (*** *******) ***** **** ******* ***** *** barrier ** *****.

*, ** ** ***, ********'* ***** ** **** **** *** actually ******** ********* *** ******* ***** *** *** ****** ***** at ***** *********** *** **** '***** *********' ******* **** *** specific ***** *** **** (*.*., ****** ** *** ***% ** the ****, ******* ** **** *** *** *% ** *** time *** **** **). * ******** ***** **** **** ****** reasonable (** ******, ******** **** ** ***** / ****** **** the *********** ***** ****** ** ******** ***** *** *** ********).

**** ****, ** * ****** *****, * ** ****** ***** the ******** ********* ********.

*********** ******** *** ****** ***** ** ****** ******* ***** (***) stream **** ** * ********* *** **** ***********.

********'* ********:

"** *** ******* ** **** ******* * *.** ***** **** whatever ** ***** ** **** ****** ****** ****** ******."

** **** ** *********** ** *** **** **** ** ** practice, ***** ***** ** ** **** ******* ******** **** *********, i.e., ** ***** ** *.* *** ** ***** ** *** more ******* **** ******* **** *** **** ********* *********, ****** tell ***** **'* ********.

* *** ******* ****** **** */**** ** *** **** ** not ***** ****** ****** *** *******, ** ***** *** **** people * ***** *******.

***, ****'* *** **** ****?

** **** **** * **** *****?

**** *********** **** ****. *** ******** **** ***** ** **** to ** ** *** ************ ***** ********* ******* **** ********** would ** ****** ** *** ****** *** *** ***** ******?

**** ******* *** **** ***** **** *** ** * ***** case ********, ********** * ***** **** *** ******* ***** **** sometimes *** ****** ***** **** **** * ****** *** **** zoom ** *** *** *** ******.

** **** ** ** ******, * ***'* ******* **'* * viable ******** ** *** ******* **** ******* ** *** ********* reasons, *** *** ** ***** ***** **** *****, *** ***** together...

  1. ***** *** *** (***********) ********, *.*. **** ********* *******
  2. ***** *** ******/***** ** ****** *** *******, *** **** **** half ** **** (******* ******)
  3. **** ***** ** ******** *** ******* ******* **** ***** ****, so *** ** * ****** ******* ***** ** ********* *** storing ****** *** **** *** ********* ****** ****?

*** ***** *** *** *** ******** ***** ******? ****** **** could **** **** ***** ** **** ****** ** ***. *** I've **** **** * *** ***** ******.

***, *** ********** ** ***** ** ***. *** **** **** showed ** **** ** **** ** ********** ***** *** **** is, ****** ****** *****'* ********** ** ****** **** *** **, leaving ***** ** **** *** ******** ******** **********.

***, *** *** ********* *** ****** **** *** ****-********** ** video ***** ** ** ~** ******* ******* ** * *****, (towards *** *** ** *** *****).

**** **** ***** *****?

***** * ***** **'* **** ** *** *** *** ****-**** sci-fi ******** ****** ** ****, * **** *** * ******** stumbling *****.

**** *** ********** ** ********, *** ***** * **** ******** convict ******* "********" ** * ***** ***** **% ** *** data *** ************ ******* (* *** ** ***** * ******)? Obviously **'* **** *********** **** ****, *** ********** **** ** a ******** *********** ** **** **********.

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