Startup Shaking Up PERS Market?

Author: Brian Rhodes, Published on Sep 04, 2013

Few markets are as technologically stagnant as PERS, or Personal Emergency Response Systems, yet with mobile technology advancing and increasingly aging populations, an opportunity for major disruption exists. A startup named Amulyte has attracted strong backers positioning the company to raise millions. Does the company indeed have a winning, market changing product? In this note we examine Amulyte and contrast it with existing offerings.

The YC Effect

******* ** ****** ** * ********** (**), *** **** ********* ******* ****** ********* ***** *** ********* top ********* *****. ***** ** ******* ** ** ********* ** success, *** ********** ******* *** **** ****** **** *******, *** *** * ******** ******* ** ********* / ********* that *********** ********** ******* ********** *** ******* **** ******* ******* sources. **** '**** *****' ** ******* ******* **** ***** ******* to ***** ** ******* ******** *********** ****** ** *** ***** term, ****** **** ******** ********** ** ******* *******. 

*****************

***********, ******* ******* *** '******** ** ******' ******* ** ******* *** ******* *** ********. *** *** user ***** * ***** ******* ******* ****** **** * ****** button:

** *** ****** ********** *******, **** * **** ** **************, they ***** *** ****** *** * ********** **** ** ***** numbers *** ******** **** ******** **** *** **********. ** ******** ** *******, a *** ***** ****** ****** ****** ** '*****-**' *** ******* real-time ******** ** *** *******.

***** *** ***** ****** ** ***** *********, *** ******* ***** **** *** ************* ***** ** ** hosted ** *** ******* ** ****, ** * ********** ***** can ******** *********** **** *** ******. ** ******** ** *** 'panic' *******, *** ****** ** **** ****** ** *******:

  • ******** ******:****, ** *** **-** ************* ** *******
  • *** ******: ***** ************ *** **** ******, *** **** ******* ************ location. **** ** ***** ** ****, ******** ******** ****** '**** higher ******** *******'.
  • *************: **** ******* ******* ******* ******** ** *** ******. ******** thresholds *** ** ********** ** **** ** ********, ** ******* movement ************* ******* ** ***** *** ***** ********* *******.
  • *******: ****** *** '*** ******* ******', * ******* ***** $**, with ******* ********** ** $*** ***** *******. ***** ** * $30 ******* ************ *** *** *******.

Product *********

******* ** *** *** **** **** ****** ** *** ******, *** the ******* **** **** * ****** ** ********** ******** ** current *********, *********:

** ******** ***********:****** *********** ****, *** ******** ** ******** ****** ***** **** Amulyte ** ****** ******** *** ****** *** **. **** **** use * *********-********* **** **** ** **** ** ********, *** the **** ****** **** ** ****** ***** ******** ***** ** be ******. ******* ****** * **** ****** *********** *****,*** ** ****** ******** ****** ***** ******* ** *********.

****** **********:* ***** ***** ****** ********** ** ****-** ** *** ****** ** *** *****, ********* activity ** *** ******. *********** **** *** ******* ******* ********* ****, ***** ******* ******** **** **** ***** ******* sensors, ***** *** ******* *********** ** ********* ********* ** ** noted ******** *** ****** ** *********. * ******* ********** ** the *** ** ***** *****:

** **** *******:****** *********** ******* **** ******* ****** ******** *** **** ********, often ******* $*** ** ****, ******* ** * ****-********* *** 'baseless' ****** **** ******** ** ********** ********* ** ***** ******* for ***.

********** ******:**** * ******* ** ********, ** ******* ****** *** *** time, **** ********* *** ******* ********* ** ** ********* ******. Unlike *********** ******* **** *** *********** ** ***** *** ***** utility, ******* ** ** ****** ****** ** * ******.

System *************

****** **-*******: *******'* ******** ****** ** ********** *** *** ******* ** *** shipping. *** ** *** **** *********** ********** ******* ** ** fitting *** ** *** ******** **** * *****, ******** **** factor. **********, *** ******* ** *** ******** **** ***** **** the ********* ** *** ***** ** ****/*** *** ********, *** the ******* ** ****, ******, ******, *******, *** **** ********* design *** *** ******* *** ***** **** *** ** ** executed.

*************:**** ****** ********** *********** ********* *** ******* **** ******** ** development *** **********. ***** ***** *********** *** ******* ** *******, the ******* ***** ** ****** ******* *********** ******** ****** *** operational ******. *** *******, ***** ** ** ***** ******** ** how ********* ******* **** *** *** ******** ** *** **** tree, *** ****** ** *** ****** **** ** *** ********, and ** ******** ******** ***** *** *** ******* **** **** released.

********** *********:*******'* ******** *** ** ***** ** **** ****** ********** *********, and*********** ********* ****** ******** ** ******* ******** ******* ***** ******* ** **** *****. ***** * significant ***** ** *** ******** ****** ** *** ******* *** may *********** *** ********* *** *******, ***** *** ** ***** a ********** **** **** ** **** ** ***** ************ ** Amulyte. 

PERS **********

********* **** ********* **** ******* ** * ****** ** ****:

  • ***** ****:*** '*** *******' ** ****, ***** *****, *****-****, ********** ******* (typically ********* *** ******* *****) ***** ***** ** *********** *** monitoring ******. ******* *** ******** *** ********* ** ***-******* ***********.
  • ******** *******:***** ******* *** ********* *****-**** ******* ******* **********, ***** ***** party ********* **** ***** ******* ** **** ********** *** ******** services. ********** ************** *** ********, *** *** *** * ****** central ******* ** '****** ****' ** ********** *******.
  • *** ******:'*** *******" ***** *** *** **** **** ** ********* *** service ******** **** * *******, *** ******** *** ********* **********. These ******** ********* *** **** ** **** *** ********** ******** and ********* ****** ******.

******* **** ******* ********** *** '*** ******', ******** ** ************ with * ******* ******* ******* *** **** *********. ** *** current ****, **** ********** ***** ******* *** ******** ** ** programmed **** ******** *****. ** * ******, **** ****** ****** opportunity *** * ********/********** *** ***, ******** *** ******* ****** a ****** ******** ********* ** ***** ********* *** ***** *****.

*******, ******* *** * **** ****** ** ****** *** **** ******, because ** *** ******** *****, *** *****-** ******, *** ********** setup. ***** *** ******* ***** ** *&*, *** ******** ** the ******* ************************** **********************, ***** ******** ***** ******* ** ********* ******** ** * catchy **** ********** ** * ******** ** ********.

Comments (1)

* **** *** ******* ** * ****** **** **** **** utilizes ***, **** ** ****... ** ** * *** ** pers ************* *** ***** ******* *** ********** *** ****** *****, granted *** **** ********* ** ***** *** ***** **** ****... i *** ******* *** ****** ** ******/******* ********* ** * initial ****** *** **** ******... * ** **** ******* ***** the **** ** *** *******...

Login to read this IPVM report.
Why do I need to log in?
IPVM conducts unique testing and research funded by member's payments enabling us to offer the most independent, accurate and in-depth information.

Related Reports

"First Of Its Kind" Stove Knob Alarm Sensor (2GIG) on Jan 15, 2018
At CES 2018, 2Gig/Nortek announced the Stove & Grill Guard, a "first of its kind" sensor in the security industry, allowing users to be...
Directory Of 92 Video Analytics Suppliers on Jan 04, 2018
This directory provides a list of video analytics providers to help you see and research what options are available. Video...
MIT Biggest Failures: Knightscope Robots on Jan 02, 2018
From the prestigious Massachusetts Institute of Technology (MIT), the MIT Technology review has picked a security industry company among its...
NVRs - Embedded vs Separate PoE Switch (Statistics) on Dec 21, 2017
Many NVRs now offer PoE switches embedded, allowing IP cameras to be connected directly to the recorder. On the plus side, these units can...
2018 Top Sales Interest For Integrators on Dec 20, 2017
130+ integrators answered: This is a key question, especially for manufacturers, as it impacts what areas to focus more on and what...
Failed Retail Video Analytics Startup Analyzed on Dec 19, 2017
Most manufacturers in this industry try hard to cover up failure. But an industry startup backed by Silicon Valley's most prestigious accelerator...
Lock Status Monitoring Tutorial on Dec 18, 2017
Just because your doors look secure does not mean they are. Unless access systems are using lock status monitoring, the doors and areas they...
Startup Flock Declares Itself "The New Standard For Neighborhood Security" on Dec 15, 2017
Mega startup generator YCombinator has backed a startup targeting neighborhood video surveillance and security. Flock Safety is taking a...
Directory of VSaaS / Cloud Video Surveillance Providers on Dec 15, 2017
This directory provides a list of VSaaS / cloud video surveillance providers to help you see and research what options are available. 2018 State...
Testing DMP XTLPlus / Virtual Keypad Vs Alarm.com & Honeywell on Dec 13, 2017
DMP has a strong presence in commercial intrusion alarms, but not in residential. However, the company's XTLPLus wireless combo panel and Virtual...

Most Recent Industry Reports

PoE Powered Access Control Tutorial on Jan 19, 2018
Powering access control with Power over Ethernet is becoming increasingly common.  However, access requires more power than cameras, and the...
If You Have 4 Cameras, You Can Throw Them Away, If You Have 400, They Throw You Away on Jan 19, 2018
Do users care about anything but price? Do user care about cybersecurity? Do users care about trusting their supplier? These have become...
Chinese Government Hikvision Surveillance System On US Government Network on Jan 18, 2018
Hikvision, the Chinese government-owned manufacturer, has publicly claimed that their products are running on a US government network. Moreover,...
Winter 2018 Camera Course on Jan 18, 2018
Learn video surveillance and get certified. Register now. Save $50 on the course, ending this Thursday the 18th, plus get access to 2 class times...
VSaaS Usage Statistics 2018 on Jan 18, 2018
VSaaS has been a 'next big thing' for more than a decade. The prospect of managing, storing and streaming video from the cloud rather than...
Vivint Streety Video Strengthens Door Knocking on Jan 17, 2018
Vivint is famous (or infamous depending on your perspective) for mastering large scale door to door selling. The company has skyrocketed from a...
Axis: "It’s A Question Of Trust And Who You Want To Be Associated With" on Jan 17, 2018
Who do you trust? Who do you want to be associated with? Axis is raising hard questions to start 2018. In this note, we examine these questions,...
Software House Vulnerability Allows Inside Attacker To Open Doors on Jan 17, 2018
A vulnerability in Software House IP-ACM modules allows an attacker to potentially unlock doors, or perform other actions, on affected systems....
'Defiant' Hikvision 'Strikes Back' At WSJ And US on Jan 16, 2018
The fight is on. Hikvision and their owner, the Chinese government, 'strikes back' against the Wall Street Journal and US politicians raising...
The 2018 Surveillance Industry Guide on Jan 16, 2018
The 300 page, 2018 Video Surveillance Industry Guide, covering the key events and the future of the video surveillance market, is now available,...

The world's leading video surveillance information source, IPVM provides the best reporting, testing and training for 10,000+ members globally. Dedicated to independent and objective information, we uniquely refuse any and all advertisements, sponsorship and consulting from manufacturers.

About | FAQ | Contact