[link no longer available]DirectView is a publicly traded US company that tells IPVM that it has ambitions to be the next ADI, Anixter, or even Tyco.
In this note, we share feedback from our interview with DirectView's CEO Roger Ralston [link no longer available] about their plans and our analysis of their opportunity and challenges.
Inteview **** *******
** *** *********, ******* ********* **** the **** ********** ***** ** **** they *** ******** ** ****, ****** a ******* ******* ** **** ********* *****:
Company ********
*** ** ******** ****** ******* ** on **** ** ** $* - $4 ******* ******* ** ****, ***** is **** *** *** **** ********* (hundreds ** ******** ** ******** ** annual ******* ** **** *******). *** company ******* * ************ (********** ***** Technologies ***., ********** ******** ******* ***., Ralston ************* ******** ***., ******* ************ Inc, ******* ************, *** **** ****, LLC.
*** ******* **** *** ********** *********** losses, **** **** *** **** **** and ********, **** *** ******* **********:
** ********* **, ****, *** ******* had ** *********** ******* ** ************* $44.7 *******, * ************’ ******* ** approximately $**.* ******* *** * ******* capital ********** ** ************* $**.* *******.
**** ****, ******* ** ****, *** ******* *** ******* **** over $* ******* **** ********* ** the ******* ** *** *******'* ********** shows:
Executives / *********** ***********
*** * *** ********** **** ***** Ralston *** *** ****** ******** ******, though, ** ********* **, ****, *** company ******** **** *** ****** ******** as ***, ****** ** '*** *** the ****** ** *** ************ **** the ******* ** *** ****** ******** to *** *******’* **********, ******** ** practices'. ** *** **** ****, *** Chris ******** [**** ** ****** *********] was***** *** / *** ** *** company.
***** ******* ******** **** ***** *******, as *** ******* ***** ** *** "voting ***** ***** ** ************* **.**% of *** ****** **********."
Penny *****
*** *******'* ***** (*******: ****) ** ******* ** * ******** of * ***** *** *****, **** a ****** ************** ** ~$* ** 2 *******) ** *** ***** ***** shows:
*** *******'* ***-***** ********* ** * function ** ***+ ******* ****** ***** issued ******** **** ***** *** *********** performance. ***** *******'* **** ***, **** ****** '************* *** ************ of ******', ***** ** ***** *** for * ******** ****** *******.
Roll-up ************
********** ***** ******* ** ******** ******* * *********** **** ~$** million ****** *******, ****** ******* ******** Virtual ************ *** ******** ** ****.
*** ******** ** *** $** ******* distributor ** ***********, **** ********* ********* as:
"********** *** ****-***** ********, ************ *** Low ******* ****** *******"
*** ******* **** ******* **** ******* description ** ******** ******, ****** *** company ********* ** **** **** **** are *** *** ******* ********.
***** ***** ********* **** *** ******** competencies ** **** *** ***** *********, DirectView ** ********* *** ************ *** the *********** ****** ** ** ****** to *********** ** "****-**" *** ******.
***** **** ******** ************, *** ********* of ************ ************ ** *** *** is ****** **** ******** ************ **** have **** **** * ******* ** locations ************. **********'* *** ***** ******* sees **** ********* ** **** *** these ****-** ************.
CEO's ******* **********
**********'* *** *** ********* ** ******* nearly ** ***** *** *** ******** featured ** ***** ** '********' ***** ***** *******:
******* *** *** ******* ** ****'* request *** ******* ** **** ******.
*** **** **** ********** ******** ** Ralston's ******* ******** ** ********* ** cannot *********. *******, *** ***** ********, bribing ********** ********* ** **** *********, is ****** ******** ** *** ******** that ** ** ** *** ** a ***********.
Outlook ***********
**** ** ** * *** ** a ******** ****** ******* ***** ** extraordinary ***** ** ***** *** ********. However, ***** **** ** ** * (fraction ** *) ***** ***** *** his ******** **********, ** *** ** challenging *** ******* ** ******* ** this ****** ****.
DirectView is a publicly traded US company that tells IPVM is has ambitions to be the next ADI, Anixter, or even Tyco.
Sure, and I have "ambitions" to be a billionaire and known globally for my mad BMX skills.
This sounds more like they are trying to drive up their stock price than anything else.
Interesting article, Ralston is ambitious, I think however he has too many moving parts here with each requiring its own fuel (money). He is taking the entire industry and taking a shotgun approach i think it is much too broad and needs a bit of narrowing.
