ButterflyMX Raises $50 Million Expanding Access Control

Published Dec 08, 2021 15:53 PM

ButterflyMX is moving into access control with a fresh $50 million round, after raising $35 million last year.

IPVM Image

Best known for SaaS-based video intercoms, ButterflyMX has now set aim on unified access for areas other than main entrances and has released a mobile keypad reader for this.

We examine the deal inside and analyze what it means for the SaaS access market.

Unified ******

**** *** $** ******* *******, *********** specifically ** ********* ****** ******* ****** its ****** *****-****** *** ******** ********** vertical.

***** *******, ***** **********, *** ****:

**** *** ***** ** ******* **** allow ** ** ******* ******* *** real ****** ******** **** *** **** unified ******** ****** ******** ******** ** simplify ****** **** *** ********** ** entire ********.

******, ***********'* ******** ******** ** *** video ********* ** ******** ********, *** the ******* ** ********* ** ******* access ** **** ***** ****** * facility, ********* ********** **********, **** *****, amenity *****, ****, *****, *********, *********, and ******* ******* **** *** ******** located ** *********** ****-**** *********.

'Unified ******' *****

*** ******* ****** '******* ******' ***** combines ***** *** ****** **** *** intercoms, ***** **** *****, *** ****** control **** *** **** ********

***** ******* ********* *** ******** ** the ***** ******** ******, ** ** fairly ****** ** *** ***** *** access *********, **** ***** **** ********* like***************.

Background ***********

*** *** **** **** ***** ******* was ******* ** ****, *******+ ********* ****** ** ********.

*** **-********,***** ***************** *****, ********** ****** ** ***** ********* providing ********** ************** (*****/*****, **** **********) and **** ** **** ****** *** commercial **********.

*********** ******** ******** ***** **** ******** subscriptions *** **** *** ****** ***** intercom *** *** ****** *******.

New ****** ******

IPVM Image****** **** ********* ***** *********~$*,*** - $*,*** *********** *********** ***** ******* *****, *********** *** launched *$*** **** ****** ********** ** ********** *** ******* ** users ***** *** **** *** ** intercoms ***.

*** *************** *** ***********'* ***** ******* and ***** ******** ******* ** ***-***** SaaS *** *** **********. *** *** is **** ** ******** *** *** the **** ******* **** ******* ******* or *********, ** ~$*.** *** ***** per *********.

*** ****** ****** **** ******** * camera, *** *** **** ****** ** used ** ** ******** *** *** camera ** **** ** ****** ***** clips ** ***** ******, *** ***** streaming.

***********'* ****** ******** *** ********'* ****** credentials **** ** *** *********, *** also ******** *-***** **** ********* ** users *** ******** *** *** ********* via *** ** *****. *** ****** does *** ******* ** *****, *** can *** ****'* ****** **** ****** video. *** **** ** *** *******, and *** ********** ***** ******** ** control ***** ** * ****** *******.

Smart **** & ******** ***********

******* ****** *********** ** ********* ** integrations **** ***** ***** *** ********* used ** *****-****** *******.*** ******** ** ********* ************** ******, ***, ***** ** *** VIZPin, *** *********** ****:

** **** ** *********** **** **** more ***** ***** ** ***** **** including *******, ****, *** ******.

******* ******** *********** ** *********** ******* on ** *** **** ******* *** the ***, *** **** ******** */*-***** type ** ******** ******* *********** ** typically **** ******** *** **** ******** than *** ******** *********** ** * software *****. *********** *** ** ******* if *** ******** ** **** ** future *********** *****.

New ***** & ******

** ******** ** ***$** ******* ***** ************ ** ********* ** *** ~** *********, *** company *** ****** ****** **** ******:

*********** *** ***** ** *** *********, and **** ********* ** *** ** states *** ********** ******.

******** ***** *** *********, *** ***** headcount *** ********* **** **% ***** last **** *** ********* ~***% **** the **** ** ******:

IPVM Image

*** ******* **** ****** ** **** 6,500+ ********** ****** *** ** *** internationally, **** **** ****** ******* *********** across ***** *******:

IPVM Image

Versus *****

*********** ** ******** * ******* ****-***** access ******* ******, ******* ********* ********* *** ******** **** ******, ******* ~$500 *******. ***** *********** ** ********* **** video ********* **** ******, ***** ** expanding **** ****** **** ********* *** video **** *******.

**** *****, *********** ** * ****** platform **** ******** ****** ************* ** use ******** (** ** ****** ** work, *.*.,******* ** * *******) *** *** * ******* ****** of ************ ** ***** *******.

**** ********* *** ************ ********* *** are ******* ** *****-****** *** ****-**** property ********** ********* ****** **** ******* commercial **********.

********** ****** *** ******** *******(~$*,***), ** ******* ****** *** ******* per **** **** ($* *** ********* per *****).

Risk: *************** ******

* ****** ** ***********'* ********* ***** would ** *** ****************** ** ******** access ** ******* ***** *** ********. While *** ******* ******* *** *** keypad ****** *** ********* *********** **** smart *****, *** ******* ** ************ controlling ********* ******* ***** ************* **** ****/****** ******** **** ** * ****** ******* spot *** ******.

Tightened **** ****** ***********

***** *** **** ***** ****** ****** is ******* **** ***********, ***********'* ******** as ** ********* ******** ******** *** help ** ****** *** ****** **** access *******.

****** ****** ********* **** ** *******, Genea, *****, ********, *********, *** ******* are ******* ****** ** *** *****-****** property ********** *******, *** *********** ** adding ********** **** *** ***. *** company ** ********** *************** ** ********** intercoms, ***** **** ****** ********* ** not **** (***************).

Comments (11)
JH
John Honovich
Jan 04, 2022
IPVM

*****'* *** *** ********** **** ********* * ******** ****:

IPVM Image

** * *********:

**********, $*,*** *** *** ** ********* but ******** ** *** ********, ***, $4,000 ** ********* *** ** ********.

*** *********, **** *************'* ******** *******:

IPVM Image

(1)
UI
Undisclosed Integrator #1
Jan 04, 2022

** *** ********* ***** ** *** related ** ***** **** *********, **** that *********** **** *** ***** *** RMR **** *** **********/*********. ** *** good ****, ***** ******** **** *** appear ** **** ** *** **** the ******** ** ***** ********-**** ******** for ****.

** * ********** **, **** *** share *** *** **** ***** ** high-count *** ***** ***** *** ********** initiates *** ***** ******* *** **** to *** *** ****, *** **** sounded **** ** *** **** *** national **** *********** **** ************ **** the ********* ** **** ******* * lot ** *****.

* ***** ********* ******* **** *** access ******* ****** ** * ******** right **** *** **** ******, ***** all *** ***** ** *** ******* at ********** * ********* ***** ***** at *** ** **** **** ***** doors *** *** *** ***** **** asks ** * ****-********* ******-***** ******** can ** ********* *** *** *******/*** door, *** ****** ********* *****, ***. Installing **** *** ***** ********** ******** makes ***** ***** *** *** *** user.

**** ********* ** ******* *** ** th ****** "***** ***" ********** *** integrators **** .. *** **** ******, I **** **** **** ** **** up **** * ****** ***-******* ********.

(1)
Avatar
Wanchai Siriwalothakul
Jan 05, 2022
Smart Entry Systems • IPVMU Certified

** ******* *** ********** ****** ******* for **** **** * *****, *** we **** *** *** **% *** with ** ******.

$*** ***** ********, $*** ******* ****** entry **********.

$* *** **** ******* ***

******* ********* *********

*****, ** ***** *******

***% *** *******

** *** **** ** ** **** because ** ***'* **** *** ********* to ****.

***** ***** *******

IPVM Image

(1)
JH
John Honovich
Jan 05, 2022
IPVM

*******, ** * **** ********* ******, and **** ** * ******* ***** to ****** **, ** *** **** to ********* ******* **** ***** *********, you **** ** ***** ** *******.

*** ******* **, ******* ** *** your ******** ** ** **** ** ButterflyMX, **** **** *** **** ***** and **** *** ** ***** ** far **** ********* **** *** ****. Same ** ******* ** ***** ************ versus ******* ***** *** ***** ************ entrants **** ** *******.

Avatar
Wanchai Siriwalothakul
Jan 05, 2022
Smart Entry Systems • IPVMU Certified

*** ** ******** ** **** ** getting ** *******, ** **** *'* attending ** ***** *****.

*** ******** ** *** ** **** as ***********, ** *** *** ******, both ** ******** *** ** *****. We **** **** **** ** *** installer ** ******** *** *** ******* labelling. ** **** ** **** ** word *** **, **** ** * recent ********:

IPVM Image

**'** **** ******* ** *** **** traction ** *** ***** ** ******, we *** **** * ******* *** switched **** ********** *********** ********* ***** systems *** ******* ** **** *** solution ***********, *** *'* ******* ***** from ******** ********* *****.

JH
John Honovich
Jan 05, 2022
IPVM

**** ** *** *** ******, **** have *** **** ******:

IPVM Image

*** ** ***********:

IPVM Image

*** **** ** ******* ** ***** compete ** ***** **** ***** ******.

Avatar
Wanchai Siriwalothakul
Jan 05, 2022
Smart Entry Systems • IPVMU Certified

****** **** ********* *** ** * double **** *****, ** *** **** to **** *** ****** *** ******* we ** *** **** **** **** operating ********. ** *** **** **** on *** ******* *** ******* ** affordable ******** ** *** *********, ********* in * ****** ***** ******, *** RMRs ** *** *******, *** ***** become **********.

*** ***** ***** **, ******** **** have * *** **** ******, ** don't *** **** ********* ****** ******** or ******** **** *** ******* ****** team. **** *** **** ****** **** their ******* ********, ***** ** *** running ** *** ***** *** ******* Android ********. * ****** ******* ***** by ****** *************.

**** ****, ** ******* **********, ********** the ***** ********** *** ********* ** IPVM, **** ******* **** ** *** indeed ******** * ****** *****.

JH
John Honovich
Jan 05, 2022
IPVM

** *** **** ** **** *** prices *** ******* ** ** *** have **** **** ********* ********

**, **** **. **** ********* ******** are *** * ******* ** **** as **** **** ** ****** *****. For *******, **** ****** ******** ** millions ** ******* * **** ** R&D, ****'* * "**** ********* *******" but **** **** * ********** **** revenue ***** **** ***** ******* **** investment, ******** ** *** ******* *****.

*******, *** *** ******** ******** ***** to **** ***** **** ********. * think *** *** ** **** *** have * **** ***** ******** *** if *** ****** **** ** ******* and **** **** ******, *** **** to *** ** ******* *** ***** up.

(1)
Avatar
Wanchai Siriwalothakul
Jan 05, 2022
Smart Entry Systems • IPVMU Certified

**********, ** *** ******** ** ****** of ** *******. * **** ******** attending * ******* ******* ***** *******, not **** **** ** ***** ********* as * ******* ***** **** **** 5 ***** ** *** ********. ***** somebody **** ***** ** ** **** today's *******.

** *** **** ****** * ******** increase ** ******** ******** ******** ** the ****** **** ** ****. ***** will **** ** ****** *** ** to ****** *** ******* **** *** right ** ***** **.

UI
Undisclosed Integrator #2
Apr 26, 2023

********* ** ******** **** *** *********** in * *** ***. **** **** literally **** **** *** ** * job *** ***** ** **** *** try ** **** ** *** **** under ***. **** **** ***** ****** to *** *** ****, *** ****** are **** **** *** ***** **** wholesale *** ******** ***. ******** ** IPVM ***** ** *********** **** *** publish ** ******* **** ****** ***** integrators *** **** ****** ** **** with **** ******.

(2)
(2)
Avatar
Brian Rhodes
Apr 27, 2023
IPVMU Certified

**'** ***** *********** *** * ******** and **** **** ** **** **** respond.

***** ******** ** ******* ****** *** been ***** *** ******* *****, *** their ******** ** ************ *** ******* is *** *'** ******.

****** *** ****** **** *******.

(1)