Axis M50 Low Cost HD PTZ Examined

By: John Honovich, Published on Mar 11, 2011

In this note, we examine the features, pricing and positioning of the newly announced Axis M50 small form factor PTZ / HD PTZ line. We think this series (particularly the HD model) will be very attractive given its low price point, lack of competitive options in its niche and more desirable aesthetic properties.

Let's start with a review of the key details of the line:

  • Two models: M5014 [link no longer available] - 720p HD, MSRP $599 USD and M5013 - SVGA, MSRP $499 USD
  • Relatively tiny form factor (see sample M50 picture) - looks more like a fixed dome camera than the turret form factor common with low cost PTZs
  • No optical zoom - it's more of an 'ePTZ' than a true PTZ
  • Pan Range: +- 180 degrees with a mechanical stop - the PTZ can see in any horizontal direction but cannot keep rotating endlessly
  • Tilt Range: 90 degrees - the PTZ can tilt straight down but not back across the other side
  • Supports on-board storage and microphone only audio (listening but no talk back)

Key competitive differences to note:

  • The form factor will be much more attractive than traditional low cost PTZs. The M50 is significantly more discreet as its is far smaller and less obvious where the camera is aimed.
  • Low cost HD PTZs are still quite rare. While there are dozens of low cost PTZs, almost all of them are SD and with the bulkier turret form factor.
  • The premium over HD fixed cameras is fairly modest. For instance, it is $200 more than the Axis M1054, an HD cube camera and only $100 more than the Axis M3014, a small form factor HD fixed dome.

The main practical risk we see is overextending the use of the camera. Since it has no optical zoom and is color only (i.e. no mechanical cut filter), users should be careful about trying to monitor large or dark areas.

Below is Axis's promotional video for the line. While it does show the product, it is light on details and heavy on story telling:

3 reports cite this report:

2011 Mid Year Video Surveillance Review on Jun 11, 2011
The first half of 2011 featured a number of important shifts within the video...
Winners and Losers Spring 2011 on Apr 12, 2011
Now that the dust has settled from the numerous new announcements of the last...
New Surveillance Products Spring 2011 Final on Apr 06, 2011
In this report, we provide a single source listing new video surveillance...
Comments : Members only. Login. or Join.

Related Reports

Sunell "Panda Cam" Thermal Body Temperature System Examined on Apr 09, 2020
Sunell's Panda Cam is the most visually recognizable coronavirus camera, sold...
Hikvision Temperature Screening Tested on May 20, 2020
Hikvision has ramped up the promotion of its 'temperature screening' system,...
Injes Tiny Temperature Terminal Tested on Jul 17, 2020
While temperature terminals have trended bigger, the Injes DFace801 is...
Anyvision Presents AI Facial Recognition and Mask Detection on Jun 08, 2020
AnyVision presented its AI facial recognition and mask detection at the May...
Uniview Heat-Tracker Temperature Screening Series Examined on Apr 22, 2020
Uniview is marketing #UNVagainstCOVID19 with their Heat-Tracker series,...
Opgal ThermApp MD Thermal Screening System on Apr 21, 2020
Israeli thermal provider Opgal claims they were first on the market detecting...
HID Presents Signo on Apr 23, 2020
HID Global presented their new Signo readers they claim read farther and...
TVT / InVid White Light Camera Tested Vs Hikvision ColorVu on Mar 18, 2020
With mega China manufacturers Dahua and Hikvision facing both bans and human...
Hikvision Fever Screening Thermal Solutions Examined on Apr 13, 2020
Hikvision is marketing "safer, faster, smarter" with their Fever Screening...
Sunell Panda Cam Body Temperature Measurement Camera Tested on May 14, 2020
Sunell is far less well known than its gargantuan domestic competitors Dahua...
Meditherm Medical Thermal Cameras Examined on May 07, 2020
US-based Meditherm emphasized to IPVM its 20+ year development history and...
IronYun AI Analytics Tested on Feb 17, 2020
Taiwan / US startup IronYun has raised tens of millions for its "mission to...
Hikvision MinMoe Temperature Screening Terminal Tested on Jun 23, 2020
Hikvision has expanded its temperature screening options. We tested...
Hikvision Salespeople: We Don't Need A Blackbody on May 13, 2020
Dahua jumped out on its cross-town rival selling fever cameras but Hikvision...
Oyla Presents Low-Cost 3D LIDAR Alternative Camera on Jun 23, 2020
Oyla presented its low-cost LIDAR alternative camera at the May 2020 IPVM...

Recent Reports

Google Invests in ADT, ADT Stock Soars on Aug 03, 2020
Google has announced a $450 million investment in the Florida-based security...
US Startup Fever Inspect Examined on Aug 03, 2020
Undoubtedly late to fever cameras, this US company, Fever Inspect, led by a...
Motorola Solutions Acquires Pelco on Aug 03, 2020
Motorola Solutions has acquired Pelco, pledging to bring blue back and make...
False: Verkada: "If You Want To Remote View Your Cameras You Need To Punch Holes In Your Firewall" on Jul 31, 2020
Verkada falsely declared to “3,000+ customers”, “300 school districts”, and...
US GSA Explains NDAA 889 Part B Blacklisting on Jul 31, 2020
With the 'Blacklist Clause' going into effect August 13 that bans the US...
Access Control Online Show July 2020 - On-Demand Recording of 45+ Manufacturers Presentations on Jul 30, 2020
The show featured 48 Access Control presentations, all now recorded and...
Face Detection Shootout - Dahua, Hanwha, Hikvision, Uniview, Vivotek on Jul 30, 2020
Face detection analytics are available from a number of manufactures...
Sunell is The First China Manufacturer to Market NDAA Compliance on Jul 30, 2020
Most China manufacturers are going to be impacted by the NDAA 'Blacklist...
Ink Labs Relabels China YCX Fever Camera And Steals Dahua's Marketing on Jul 30, 2020
A US company marketed a 'thermal temperature scanner' as its own, selling...
Genetec and Dahua-Backed Intelbras Split Examined on Jul 29, 2020
China is the cause of the breakup between Canada's and Brazil's largest video...
This YouTuber is Now Selling ThermoHealth Temperature Screening on Jul 29, 2020
An enterprising 20-year old is mass marketing medical devices on Facebook and...
Hikvision Returns To Growth Driven By Overseas Fever Cameras on Jul 29, 2020
While Hikvision's revenue fell in Q1 2020, it rebounded in Q2 attributed to...
Brazil's Biggest Domestic Surveillance Company Intelbras Profile on Jul 29, 2020
While Intelbras is not widely known outside of Latin America, Intelbras is a...
The Kiosk Market Pivots To Temperature Screening (Interviewed) on Jul 28, 2020
Video surveillance is not the only market that has pivoted to medical device...
Integrator Acquisitions 'A Good Market' During COVID-19, Says Greybeards on Jul 28, 2020
Industry broker Ron Davis of the "Greybeards" says that the integrator and...