Axis Competitive Strategy

By John Honovich, Published Apr 25, 2022, 11:49am EDT (Research)

**** ************** ** ** *** ***** of ****-**** ********** *********** *******.

IPVM Image

***** *** ******* ** ****-********** ** deliver ****-******* *** ******** ** ********** buyers *** **** ***** ** ****, Axis's ******** ***** ** ****** *** this *** *** *** *** ********* culture *** ********* ********* ************* ***** the ***** ********* ** ******* **** decline.

** **** ******, ** ******* *** analyze ***** *********** ****** **** ******** from **** *********, **** ***/****/********, **** Siren/Strobe, **** ***, **** ***-**-*** **** comparisons ** ****** *** ******** (*** / ********).

****: **** ** *** * ******* evaluation. ***** ** *** ******** ** key **** ******* ********** ** ********** the *********** **********, ***** ********** ** immediate ****** ********* ****** ****** ****'* Research ********* ****** / *** ****** **** ******** 2022,****** ********* ******** ****, ************* **** **** *******.

Business ***** ********

****'* ******** ***** *** ****-***** ** solve *** *********** ********** ** *** 2000s *** *** *** ****** **********. This ******* ** **** ********** ********* as ********** ******* *** ******* ******.

**** ******* ** ******* *** ******* (primarily ******* *******) **** *** ****** quality **** *** ***********. **** ******** at **** (*** ***** ******* ****).

** *** *****, ******** ** ******* IoT ******* *** * ***-**** ******* made *****, ***** ******* ******* **** still ***** ******** *** **** ***** differentiate ****** ** ********* ****** ***** quality, ***** ********* ***********, ******** ***********, and ***********.

********, *** **** ***********, **** ****** decisions ** **** *** ******* ** camera *********** ***** *** **** ** resolution **** ***/** ** ********* *** a ******** ****** *** ***** ******.

*****, **** *********** *** ******* *****. While **** ********* ** ********* *** IPVM's ********** *******, *** *** ******* the "****" *** "*****" ******* *** narrowed *** *** ** ********** ****** of ******, **** **** "***" ***** quality ** **** ******.

***, *********** ****** ********* **** ************ shifted ** *** *****, ********** *** importance ** ***-**-*** ********* *** ******* including *** / ***** (*.*, **** competitors **** ** ******* *** ********'* Ava).

************, **** *** ***** ******** ********* in **** ****, *** ******* **** technically ***** ********** *** ******* *** company's ******** ***** (******* ** *** device *****) *** *** ********* ********** are ****** ********* ** ******.

Aging, ****-******* **********

*** ******* ****** ** **** ******* ************ **+ *****, **** ****** **** of **** ******** ** **** ** the ***** *** *** "******" *** starting ** **** **** **** * decade ***.

IPVM Image

**** ********* *** ********* - **** has **** ************* ********* *** *********, even * ***** ***** ***** ******** Axis.

*******, *** *******'* ********** *** ************ approaching *** *** ** ***** ******* with ************ *********** *** *** **** generation ** ********** ** ******* ****.

**** *** ***** *** * ***** of *******, ********* ** ******** ** how ******** ** **** ** *** USA ** *** ***, *** **** lack ** ******* *** ****** **** more ********** ** *** **** ******.

IPVM Image

Swedish ********* *******

**** *** * ****** *********-******** ********** approach, ********* ** ******** ****** ***** to *** ******* ** **** ****** to **** *** *****.

***** **** ** ******* *** ********* (like ****** **** ****-******* **********) ** makes ** ****** *** ********* ** make ***** ********* ***** ******** *** company ******** ***** *** ********.

******* **** ** * ********** ** general ******* ******* ** **** ************, the ****** ** *** ****. **** finds ** **** ** **** ********* that ***** ***** *** *** ************ or *** *********, ***** *** ****** has ******* ** *** **** **+ years.

Supply ***** ******

*** ******* ** **** ** ****'* ongoing ****** ***** ******. ***** ** is **** ** ******* **** ** COVID-19, *** **** *** **** ****** much ***** **** *** ***** ************ competitors, **** *** *** ***** ****** for ***** (*.*.,**** ******* ******** ********* / ********* This ****,**** '**** ***' ***** ******** *****), ** **** **** ** *** almost ****** ******** *** **** ** have *********.

** *** ** *****, ** *** new ** ******* ** ** *** things.

***** ***** ********* ********** **** (*** ******* ************ ** *** ****** ****** ** their **********), ******* ********* *** * relatively ***** ****** ** *** ****** structural ****** *** ******* ***.

Example **** *** ***** ****** *******

** ******* **** *********** **** ** how, ***** **** *** * **-******* of *****, *** * *****, ***** they ****** ** ***** *** ** 3rd ***** *******, **** ****** **** ONVIF ******** **** *** *** *** VMS.

IPVM Image

**** ** ******* * ******** ******** as **** **** *** ** **** its ************* **** *** ******** (******* from ******* ********* ** *******, *****, and ******** ***** *****).

**** **** ***** ********* **** ***** from *** *********** ** *** ***** when ****** ********* ******* ** *******, VMS ********* ******* ** *****, *** the *** ***** ** ******* **** each *****. **** ***** *** ****** has ******* *** ** ********* ** adjust ** **** *** *******.

*** ****** ** ******* ** ***** VMS *** ****** ** **** ****** (see *** *******, *.*. ****:**** **** *** (**** ****** ******* 5) ********* ****:**** ****** ******* * *** ******).

Example **** *** ** ***

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************, **** ******* "***-**-***" *********, * trend ** ******* ***** ** *** **** / 2016 ***. **** ********* **** **** ******* growth ******** ** ******** ** *** same **** ******.

*** **** ***** ********* ** ****** to **** ********, ** ** ***** to ******* *** ************ **** ****** to ******* ******* ***** ***** ********* challenges ** **** *******.

**** *** ******* *****, ***** **** refuse ** **** ***** ****, * fairly *** **** ** ******* ***-**-*** offerings, **** ** ******* *** ******* when ** ***** ** ******** *** model ** ***** * **** ***-**-*** provider (**** ********* *** ** *** camera *********** ***** ******* **** *****, Hikvision, ********/********, ***.).

Example **** *****

*** **** ********* ********* ******* ******* Axis ********** ********** ** ***** ** the *** ***** ** *** **** deal **** *****.

** ****'* ******, **** ********** ****** 2 ******* *** **** *** ***** was ****** *** **** **** ****** to **** ** * ******** *** nearly ** *****, *** **** ****, they ****.

IPVM Image

**** **** **** ***** *** ***** VMS, **** ** *** ******* **** because **** *********** ****** **** **** work (**** *** ****** ** *&*) but ******* ***** ********* **** ***** long-standing ******** *****.

* ****** ****** ******** ** **** ***** *** "***** cloud-native*********** ******** ****** ** *** ******" underscores **** *****. ** **** ******, for **** ***** *** ***** ******* Axis ******* (********* ************) **** **-***** storage ** *** *****. **** ********** are ***** ****, ** **** ********, Ava ** *** "***". *******, *** made ** **** ***** *** ******* is **** **** ** *** *** customer *** **** * ** **** on *** ****** *** *********** ** up *** *******. **** ****, *** same *** ****** *** ** **** but ** ******** **** **** ****** effort.

**** **** *** **** ***** "****", they **** *** ****** *** ********, because ****'* ******** ***** ** ***** on **** "********", *.*., ******* ** through *** ******* ********.

*******, **** ** ************ * ******** flaw ** ****** **** ***** **** decisions ***** ** *** ****** *** and **** ** * ***** ************ provider **** ******** ***** / ******* / ****** / ***, **** *** or *******.

Enterprise ******* ********

******* ***** **********, **** ***** *** great ******** ** *** **********. *** buyers *** ** *** **** ***** or *** *** ***** / *** from ******, *** *** ********** *** devices ***** ** **-***** ******** **** image *******, *********, **** *******, ***., Axis ** ****-********** ** ** *** product ** ****** *** ****.

***** ****** ********* ** ******* ****'* wide ***** ** ******** ** ***** overkill ** *** ***** **** **** but *********** ***** ****** ** **** those ***************.

Example ****** / *****

* **** ******* ** **** ********/******** is ******* **** ************- "*** **** *****-* ******* ****** Siren, *** *****’* ***** ******* ****** siren". *** *** ***** **** ** a **** ** *** *** ***** this ******:

IPVM Image

**** ****** **** *******:

**** ******* ** **********. *** ***** pay $*** (****) *** **** ****, a ******* *** ** ******? * could ** ** *** *** *** X ******* **** * ****** *** siren ***** ** *** **** **** price.

**** ****** **** *******:

**** ** ** ******* ******* ***** VAPIX, **** ** *** *********** ****** our ********** ** ************* ****** ** warn *** ****** ** *** ***** place ** **** ** *** ********* situations. *** **** **** $***, **** is **** *****.

**** ** *** ****** **** **** no *** *** **** *** ** are ********* **** **** **** * good ******** *** *** ********** ******** base **** **** ******** ****** ******* will **** ***** ********* *****.

********, **** ** * **** *** for **** ** ******** ********** ******* to ********** *** ******* ****** ** those ******* *** *****-***** ********* **** go *********.

Example **** $*** ******

* ***** ******* **** *********** ****'* commitment ** *** **** ********** **** at *** ******* ** *** **** market ***** $*** ****** **** ******** ** 2018, ***** *** ********* ******** ** have ** *** ***** *******.

IPVM Image

**** *** ***** ************ **** *** does *** **** *** ********** ********* in *** ***-**** ****** ******* *** buyers ********* ******* *** ********.

****, ******* ** ******** ************, *** effectively ****** *** ***-**** ****** ******. For *** ********** *********, **** ***** protect ******* *** ********* **** *** willing ** *** * ******* *** the ******* ** ****** **** **** well. *******, ** ******* ******** **** away **** *** **** ******.

Hanwha ***********

** *** *** ****** **** ** Axis ********* ** *** **** *** years **** ******. ***** ** ****** Hanwha ** ******** ** ** ********** in *** ********** ******* ****, ** the **** ******, ****** *** **** quite **** ******** ** *********** *** those *** **** *****-**** ******* **** Axis *** *** ** ** ** PRC ********.

Ava / ******** **********

*** *** ******** *** ****** ********** for **** *** **** ****, *** because ***** ********* *** ****** ** R&D **** ****, *** ******* ***** business ***** ****** **** ****** ********* of *** *****.

******** *** * ********** ** *** 2000s **** *** ***-**-*** ***** *** now ** *** *****, ** **** better. ***, ** ********, *** ***** for **** *** *** ***** **** could ****** *********** ** **** *** does, ****** *** ***** **** **** it, *** (*** ******** ** *****) will **** * ******** *********.

Axis ******* ***********

**** *** ******** ** **** ******* with *** ******** ***** *** **********, though ***** **** * ***** **** *****, **** ********** **********.

(*) **** *** ******** ** ****** the ***** ** ***-***** *** ******* it ****** (*****, ******, ******, *********, RADAR, ***.). **** ***** *** ** make ****-******* *** ******** (** ******* with ***** ******* **** * ******* ago).

(*) **** *** *** **** *********** and ** ********** ***** ** ******** from ***** ***********. ** *** **** has *** ***** *** ***** ** deliver **** * ****-******* ***** ** products ** ******* ********** ******.

Axis ********* ******** **** ************

*** ******** ** **** **** ******* will ****** ************ ************ ******* ***** enterprise ********* **** (*) *****-********* ****** increasingly ****** **** **** **** *** (b) ***** ****** ********* ***** ** cloud ****-**-*** ********** *********** **** *******, Ava, ***.

Turnaround *** *****

** ** ******** **** ****, *** its ***** *****, **** **** *** hard ***** ** ***** ** **** new *** *** ** ***** ** is **** ****** **** **** **** focus ** ******** **** ******** *** its **** ********** *********, ********** ** grow ******* *** **** ******* ********** over ****, ***** **** ***********, **** business ****** *** ********** ***** **** adapted ** **** ***, **** *** more ******* ***, **** * ******, close *** ******* *** ** **** surpass **** ** ****.

Comments (2)

**'* ** **** ************* **** ** they ******* ** ******* ***** *** others **** **** ***** *** ***** have ****.

** ****** **** ** ** **** could *** *** ******* ******. ***** is ***** * ******** **** ** it's ******* *** ************ *****.

Agree
Disagree
Informative
Unhelpful
Funny

******* ** ******* ***** *** ****** like **** ***** *** ***** **** done.

************* ** ***** ****** *** * see ** *********** ** ****.

** ********, ********* ******* ****** *** a ****** ** ********* (*******, ******* off *** *** ** ** ****) so **'* ******** *** **** ********* brands ** ******* ***** *** **** has *** ***** *********** ** ***** attracted ** ****.

** *** **** ** **** **** believes ** *** *** **** ******** it ***** ******* ****** ** ***** private ********* ** ******, ***** ***** size *** *****.

Agree: 1
Disagree
Informative
Unhelpful
Funny
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