Axis, Avigilon and Hikvision Markups Revealed

Author: John Honovich, Published on Nov 23, 2015

100+ integrators told IPVM their top camera lines and their average markups. This note breaks down and contrasts the markups across Axis, Avigilon and Hikvision, revealing interesting trends and differences in profitability and competitive performance.

Metrics

The average markups are:

***+ *********** **** **** ***** *** ****** ***** *** ***** ******* markups. **** **** ****** **** *** ********* *** ******* ****** ****, Avigilon *** *********, ********* *********** ****** *** *********** ** ************* and *********** ***********.

*******

*** ******* ******* ***:

[***************]

  • **** **-**%
  • ******** ~**%
  • ********* ~**%

Ranking ****** *** ******

** ***** ** *** **** ***** ****** (************ ******) ** ********* *** ******, *** ************* *** ****** ** follows:

  1. ******** - *********** ** **** ***** *** ******** *******
  2. ********* - **** ******* ****** *** *****
  3. **** - *** ******* ********* *** **** *****

*** *******, ****** *** ******* ***** ****** **** *** ******** sells ** ~$*** *** ********* ** ~$***. **** ***** **** average contribution ****** *** ****** ** ~$*** *** ****, ~$*** *** Avigilon *** ~$*** *** *********. ****: ********'* ***** ************ ****** per ****** ** ****** **** ****** **** ********* *** *** fact **** **** ******** ******* *** ******* ********'* ********* ** well, ***** *** **** ****** *********.

Drivers ** ******

*** *** ******* ***:

  • **** ** ********* **********, ** ********** ********* *** ** **** well ***** ** ** ********** *** **** *********** *** ****** their ********.
  • ******** ************ ********* ****** ******* *** ****** *******, ******* **** to ****** ******** ******.
  • ********* ** ****** ********* *** ** ********* ***********, **** ******* can mark ** ********* ******* **** ****** *** ***** ** ***** competitive.

Trends *** ******

***** *** * ********* **** **** ******* *******, ** *** the ********** ** ******* ******** ** * ***** ****** *** the ****** ** ******** *** *********, ***** ********, ** *** expense ** ****, *** ******** ** ****** ************. **** **** helps ******* *** ******** *********** ** ******* *** ******* **** from ******** *** ********* ******* ******** ** ****.

Axis *** *******

************, *********** ******* **** **** ******** *** ****** *******, **** many ** *** *** *** ****** ****** ***** **%. ******** include:

  • "******* **% - **% ** **** ** *** ********** ******* Axis ********** ******* *** ***** *** *********** *** **** *****."
  • "** *** *** **% *** ** ***** *** **** ***'* possible **** *** *** % ******** ** ******** **** ****."
  • "** ****** ** *** **** ********* *** **** **** *** 25%"
  • "**%. ** **** ** **** **** ****** ** *** ************ services ** ** ***'* *********** *** **** * **** ******** on *********."
  • "**% ******. ******* ***********."
  • "**% ** *** ***** **** ** *** ** ******** ******** and ******** * ****** ******."
  • "** *** ** **** *** ******* ****** **% *******."
  • "****** ** ****** **% ** *** ********* *****."
  • "**-**%. ************, ** **** ******** ******* ** *** **-**% *****, but **** ****** *** ********** ******* **** **** *** **** 2-3 *****. **** ***** ** ***********-*** ********* ***** ******* *** squeezed ** *** *** *** *** ********."
  • "** *** ** **% *** ** **** ** **% **** cost ********* ** ***********, *** ****** *****, *** *** ********'* level ** ******* ************"
  • "** ******* *** ******** **** **% ** **% ****** ** most *******. ** ** **** ******* ** **** ** **** a **** ***** ** *** ********* ** **** ** **** a ****** ****** *********. ** ********* ** ** *** ** 10-12% ******."
  • "** ******** ****** * **% ****** ** *** *********, ********* on *** ************ **** *** ********. ** **** *** * new ******** ** ** **%."

** ******, ****** **** **** ******* *********** *** ***** ******* structure ********* ******** *************, ***** *********** ** ***** ******* *****, good *******, ****** ******* *** **** ********** ***** **** **** a **** ****** ******.

Avigilon ******** *******

** ********, ******** ******* ****** ** ** ******* ****** **** Axis ****, ********* ** *** ***-***, **** ******** *********:

  • "*** ******* *** **** ***** **% ********"
  • "**% *** **"
  • "******* ****** ***** ** **% - **%. ** ***** ** could ** ***** ** ****. *** ****** ** *** ****** in *** **** ** ** ********* ** ***** ** ** competitive *** **** ** **** **** ****** ***."
  • "*** ******* ****-** ***** ** ** ** *** **-**% *****. The **** ***** **** ** *** ** ******, *** ** are ** * **** *********** ****** ** ** ***** ******** sticker ***** **** ** *** ****** ****."
  • "******* **% ****** ** **** ** ** ************. **% ** box ****."
  • "**% ** ***%"
  • "**-**% - ********** ** **** * ******."
  • "**% ****** **% ******"
  • "*** ******* ****** ***** ** **-**% ********* ** ****** *** client ******. **** ***** ** ** ********** ******* *** *** customers ***** ********* **** *************."

**** **** ** *** ****, ******** **** **** **** ******* in **** ****** (****+ ***** ********) *** **** ***** ***** overall ******* *** **** **** ** ******* ** ******* ******* to **** ** ***** *******.

Hikvision **** ******

******* ** ********* *** ***** **** ********* ********* ***%+ *******, the ******* ** *** ************ *****: 

  • "********* ** *** *********... ** *** * *.* * ******** if ** *** *** $*** ** **** *** $***. ** seems **** * **** *****"
  • "*** ******* ****** ***$, * ***** **** *** ***$"
  • "********* **** ************ ** ************, ****** ***** ** ******* **% markup"
  • "***** [*******]: ********* ***% ******"
  • "** *** ** **** ** ****** **** ******* *** **** on * **% ****** (***% ******)"
  • "***% **'* **** ****** *** ******* ** ***"
  • "****** ** ***** **-**% ******* *** **********"
  • "*** [********* ***] - *** ***% **** ***** ****** **** supplier ** ***% *** ** **** ****** **** ******** + slightly ****** *******"
  • "*********... **-**% ******* *** ******* *** ** ***** * **** to **** **** ****** ** ****** ** *** **** ********* say **** **** *** **%"
  • "***... ******* ****** = ***.**% *** ** ** *** **** of *** * *** ***** **** ***** ****** *** ***** be ***** **** * *** ** ** ***********."

*******, *** ***** ********* ****** ***** ***** **** *******, **** had **** **** ******* *******, ** ***** *****:

  • "**% *** **** *** ****** **** ****."
  • "******* ******** ******* **% ** **% ********* ** *** ** it * *** ** ******* ********."
  • "*****'* ********* *** ****** *************. **** *** ****** ****** *** a ***** ****** *** ********* *** ******* ******* ******. * stick ** *** **-**% ****-** ****** ** **'* **** ** justify **** ****** ** * ********** ****** ** * ********."
  • "* *** ** **** ******* **% ** *** *** *** (if * **** ** **** *** ** **** ** *** the ***) ** **%, ** **% ***** ** *** *******. I **** ****, ********** ** *** *** ***, *** ******* are ******** * ********* *** *** **** ** ***** *** (online). ** ******** *** ****** ******** *** ***'* ******** *********** markups."

****** ******** *** ********. ****** ******* ********* *** **** ****, reducing ***** ************** *** ********* *************. ***** ******* ******* ************* but ********* *** **** ******, ********** ***** **************.

*******

** ******* **** *********'* ******* ****** ******* **** ******* ** the **** ******, ** *** ********* ****** ** ********* ******* and *********'* *** **** ********* **** **** ********* ************ ** common ** ****.

********'* ****** ******* ****** **** ****** ** **** ** **** continue ** ******** ***** *******. ********, ****' **** ****** **** **** poor ** ** ** ******** ** *** *** ***** ******* **********.

*** *** ******** **** *** *** ** ******* **** ***/** Avigilon ********* **** ***** **** ******* ** ****** ******* **** Hikvision. ** **** *** ****, ** ***** ********* ****** *** balance ** ***** *** ******** ************* ** *** *****.

Comments (42)

Sal Visone

IPVMU Certified | 11/23/15 02:35pm

** *** **** ** *********, ** ** ****** ** ******** seek *** *** ******** ** *** **** ********* ***** **** still ****** ** ******** *** ******* ****** ******* **** **** more ****** ******* ** ******** ********** ******** **** *** ****** bring **** ******* ****?

* ***** ***** ** ** *** **** **** ******** ***** about ********* ** * *****. *** **** ***** *********** ** currently **** ******* ******.

John Honovich

IPVM | In reply to Sal Visone | 11/23/15 02:41pm

****'* ** *********** ******** / ***********!

***** *** ********* **** ******* **** ** **** ****, **** LTS ***** *** *** ** **** **** *****.

** *** ***** ****, * ** ******* **** ********* **** do ** *** **** *** **** ***** ******** ** **** build ***** *** *****.

***, *** **** ** *** **** ** ******** ***** *** of ****, *.*.,*******: *** *** ***-** *****, ********* ***** ******** ***** ******** Risk

Undisclosed Integrator #3

In reply to Sal Visone | 11/24/15 04:30pm

* *****. **** ** **** ** *** *****. ** *** a *** ********* ***** ***** ***** ** ****** ******* (**** Hikvision ******* *******) *** ** *** *** **** *********** *** 3 **** ******** **** ********* *******. ** **** **** ******* in ***** ** ****** (**** **** ** *****) ***** * don't ***** ********* ******.

Undisclosed Integrator #4

In reply to Undisclosed Integrator #3 | 11/24/15 08:35pm

** *****. ** *** ********* ** *** ***** *** ***** be ********** ** ** *** ********* *******. ***** *** ** able ** ******* ** **** *** ***** *** *** **? If ***, ** *******.

* **** ******* ** **** ****** ** ** ***** *********** don't **** **.

******.

Sal Visone

IPVMU Certified | In reply to Undisclosed Integrator #4 | 11/24/15 08:59pm

*********** * ********** - ** ***** * *** *** ** to ******* ***? *'* ***** *'* *** ****** *** * would ** ****.

John Honovich

IPVM | In reply to Sal Visone | 11/24/15 09:05pm

****: **** ******* ** ***********, ** ***'* ***** ****** ********* to ******** ***** *******. ***, *'** ***** *** ******* ** connect.

Itamar Kerbel

11/23/15 03:36pm

***** *********** *** ***** ** *** *.*.* *****?
* *** **** ***** ** ***** **** *** :)

John Honovich

IPVM | In reply to Itamar Kerbel | 11/23/15 03:50pm

**, ~**% ***** *******, ~**% ******* ***** *******

*** **** ** *** ***, ******* ****** **** **% ** 200%, **** **** ** *********** ******* ***** **%.

Undisclosed #1

11/23/15 04:27pm

*** *** ******** **** *** *** ** ******* **** ***/** Avigilon *********much ***** **** cameras to better compete with Hikvision. If they did that, it could certainly change the balance of power...

****** **** ***** ** ******* **** *********'* *********** ********?

John Honovich

IPVM | In reply to Undisclosed #1 | 11/23/15 05:00pm

*** ***** **** **** *********?

********* ** ******* ***** *** ******* **'* ******** ******* ******** and ******* ******* ** ********* ******* *******? ** ****, ******** or ***** ****** *** **** *** ******* ***, **** ***** be **** ****** *** *********, ***/**?

Sal Visone

IPVMU Certified | In reply to John Honovich | 11/23/15 05:43pm

** ***** ********* *** **** *********, *** * **************** ****** ** ***** **** ***** ********* ******* ** *** ***** term, **'** **** **** ******** ***** ***** * ************ **** roped ** ** ********* *** **** ********** ****** **** (*.*. Geovision), ** ****** ** ******* *** ** ******* ******* ** too **** ** ******* ** * ****** **** ***** ******* depends ** (**** ** **** *********). ** ** *******, ********* ropes *** **** ******* ***** ****, *** **** *** *** outwait *** *** ***** *** **** ********* ********. ******* **, it ** ********* ****** ***, ** ****** ** *** **, damned ** *** ***'*.

***** **** ** **** ********, *** ***** ***** **** **** into *** **. * ****** ** ***** ******** ***** ***, and **** **** *****, *** **** *** *** **** ****** to *** *** ***** ***** *** *** **'* ***.

***** *** ** ** ***** ********* (** *** **** ** Avigilon (******) ** **** (******)) **** **** ******* ****** * competing *****, ** ** ***** ** ** **** *****.

*** *********** ** *** *** ** ** ****** *** ***** out ** *********, ** ****** ***** ********** **** *** ******* Government ** ******* ** *** **. ** *** ********, ******** is ******* ** *** ********* *** ** *** ********** ******* of ****** ********, ***** ********* ** ** ***********.

John Honovich

IPVM | In reply to Sal Visone | 11/23/15 11:20pm

"** ** *******, ********* ***** *** **** ******* ***** ****, and **** *** *** ******* *** *** ***** *** **** financial ********."

***, **** *****!

** **** ***, * ***** *** ******* *********** ************* *** in * *** ** *******.

Undisclosed #1

In reply to John Honovich | 11/23/15 05:56pm

******* ********* ** ****** ***** ** ***** ******, **** ** because ** *********, *** ******* ** ***** * ***** ********.

** *** ***** ******** ***** **** ***** ******* ** *** prices? *** **** ****** *** **** ***** ** **** ******?

*** **** ******* ** *** *** *** ** *** ****** while ****'** **** ****** ***** ** *** ******.

**** ** **** ** ***** ** "******* ************."

Undisclosed #1

In reply to Undisclosed #1 | 11/23/15 09:59pm

**** ************ ******* ** ******* ** ******** **** ***********.

************(*******-*******) ** *** ********** ** ***** **** * ******* ** cure ** ******* ******* *** *******.****

** ******* ** ***** ********, ***** ******* ** **** ** ones *** ****, ** *** ***** ** **** ********.

** ******** ******* ** ***** ************* *** ****** *****, **** is ****** * **** ** ************

** ** * ******* ** *** ********* ******* ******* ** Hik

Predatory ******* (also ************) ** * ******* ******** ***** * ******* ** ******* is *** ** * **** *** *****, ********* ** ***** competitors *** ** *** ******

** *******, *** ******** ********* *****-**** **** *** ****-**** ****. Therefore, *** *** ******** ** *******, ** **** **** ********** strength (********* ********, ********** ******* ** ***** ******* ** ********** revenue) ** ****** *** ******* **** ******.****

** ********, ************ ** ****** ***** ********** ** *** *******. It *** **** ** ********, ** *** **** *** *** outlast *** ********. **** ***** ********* **** * *****, *** I ***** **** ** **** ***** *** ******* ** ** after ****** *** ****** *** ****.

**** **** ** **** **** **** ******* ***** *** ** taken***** ************ ** ** ***. ******* *** ******* *.*. *****, **. He ********* ********, "** **** *** *** ***** ** *******!"

************ ******.

John Honovich

IPVM | In reply to Undisclosed #1 | 11/23/15 11:11pm

"******* ********* ** ****** ***** ** ***** ******"

* ***'* ******* **** *** ****** ***** ** ***** ****** in ***** *******. * ** ********* **** **** * ****** here ***, *********, **** *** ******* ***** ** ************ ******** ******** ***** *** *** ****** ******* *** ********.

"**** ** **** ** ***** ** "******* ************."

* ***** **** ** ***** ****, ** ****** ****** ***** that **** *** * ******* ***. ** **** ** *** incorrectly ********** ** ***.

**** ****, * ***** **** **** ** ********* ** ************.

Undisclosed #1

In reply to John Honovich | 11/24/15 01:28am

** **** ** *** *********** ********** ** ***.

* ****** *** ****'* ********? ** *** ****** **** ******* else **** ** ** **** ** **** ** *** *************?

***** ***, *****'* ********* ***** ** **. ******, "*****'* ***** to ** ******* ************", ** ****** **** ** ************.

***** ** **** "******* **********"?

**** *** ******* *** ******* **** ***** **** ** ** were * ***? ;)

John Honovich

IPVM | In reply to Undisclosed #1 | 11/24/15 01:34am

**** ******* ** ***, ** ****** ***** ******* **** ** did *** *** ** *** **** *** ******** ****** **** word.

******* ** *** ** **** **, * ***** ** ***** that ** ** **** *********** ** **** ** ***** **.

Thumbnail img 0859

Scot MacTaggart

11/23/15 05:32pm

* ****** ** ******* **** *** *** **** **** ****** to ** *** ******* ****.

Paul Galburt

11/23/15 05:39pm

* ** ***** ******** **** ***** **** ***** ****** ****** but *** ************ **** ** **** ******* ** *** ***** *****. ***** you ***** *** (** *** ******* ** **** *******) **************** **** *** *****? * ***** ******* ***** ** ****.

Thumbnail pp 5

Brian Rhodes

IPVMU Certified | In reply to Paul Galburt | 11/23/15 05:43pm

*** ***********, *** ***** ****** ** *** ********** ******* ***** paid *** ***** ****.

*** ***** **** **** ******* ** ****** *** ***** ***** used:******* / ******* ********

John Honovich

IPVM | In reply to Paul Galburt | 11/23/15 05:50pm

****, **** ** *** ** ******* *** ******** **** ******** formula / *******:

"**** ** *** ******* ****** ** ********************** **** *********? (*.*., ** *** *** *** *** *** sell *** ***, ****** ***** ** **%) ***?"

Thumbnail last saturday

Mark Jones

11/24/15 01:04pm

** ******* ******** ** *** ***** **** **** *********** ******* to ***** ***** ****** ******* ** **** * ****** ******. It ******** ** ****** **** **** ***** ****** **** ****** keep ***** ****** ****.

Thomas Marino

11/24/15 01:41pm

***** ** * ********** ******* ****** *** ******. * ****** calculate ** ***** ***** *** ** **** ***** ******. *** example ** * **** ** **** ** **** ** * 20% ****** ******, * **** ****** ** **** *** *** item ** **%. ($*** / ** .* = $***), ******** to * **** ** ** **% ($*** * *.* = $120). *********, *********** ********* ** ********* ******** ********** **********, *** those ** *** **** *** ******, *** *** ******* ***** on *** ***** *** *** *** ********** *** **** ******** does **********.

******, ** ** ***** *** ** ** *** **%+ ******* all *********** ******** *************, ******* **** ** *** ****** ********. We *** *** ***** ******* (** ******) **** ** ***, and **** ** ***'*, ** ***'*, *** ******* *** *** it ***** ******** *** ** *** ***.

John Honovich

IPVM | In reply to Thomas Marino | 11/24/15 01:45pm

"*********, *********** ********* ** ********* ******** ********** **********, *** ***** of *** **** *** ******, *** *** ******* ***** ** the ***** *** *** *** ********** *** **** ******** ********** is ****."

**, ******* **** ******* ** ******.

"*** ******* ** * **** ** **** ** **** ** a **% ****** ******, * **** ****** ** **** *** the **** ** **%. ($*** / ** .* = $***), compared ** * **** ** ** **% ($*** * *.* = $***)."

** **** ****, *** ***** **** ** * ****** ** 25% (*.*., ($*** * *.**) *** *** *** **** ******.

** *** ****** ******* **** ***** ****** ** *** ******** tend ** *** **** *** ******** ******* ****** *** ******* is ***************, ** ** ************** ***** *****.

Thumbnail last saturday

Mark Jones

In reply to John Honovich | 11/24/15 01:51pm

**** **** *** ******** *** ******* ****. *** * ***** you ***** ** (** ***** ***) ********* ** *** **** don't **** *** **********. ** ********* ** *** *** ****. Brian's ******* ***** ** ****** ******, *** ** ****** ** class *** *** ******** ** ********.

Thomas Marino

In reply to John Honovich | 11/24/15 01:58pm

*** ** ** **** ** ****** *** ********** ******* ****** and ******.

*******, * **** **** ** ****** ** **** ** *** right ***** ** ************* **** ***** ********* ******* **** ********* statements, ** **** ********* **********, *** **** ** ** ******** your ***** *** *** ****** *******. **** * ******** **** project, * ** **** ** ****** ******** *** ****** **** project **** **** ** ** ****** ****, ** *** **** as ******* ** ******, *** ****'* ******* *****,

John Honovich

IPVM | In reply to Thomas Marino | 11/24/15 02:04pm

******, ***, ****** ** ****. ***** ** ****** ********* ****** margins *** *******, ** ** **** ********** ** *** ****.

Andrew Thomas

11/24/15 01:41pm

*** **** **** ** **** ** ***** ** ****** *** valves ** * **********. **** ****, ********** *** *********, *** labor *** *****. **** *** ******** ****** *****, *** ****** is *** *** ***** *** **** **** *** **** **** business. ***** ** ** ***** **** *** **** ********* ***** and **** ********* *** *** *** **** ******** ** *** price *** *******. **'* ****** *******, **********, *** ********. *** is ****** ********* ** ********* *** ***** **** *** *** willing ** ****** ** *******, *******, ******* ***** ** *** and ******* ********* ****** **** ***?

* ***'* ******** *** ** ********* *** **** *******....

Margins

John Honovich

IPVM | In reply to Andrew Thomas | 11/24/15 01:50pm

"* ***'* ******** *** ** ********* *** **** *******...."

**....

*********'* ******* *** ****** ********* **** ******** ***********. ********* ** still ********* ******* ***** *** ********, ***** *** * ******** cost ** **** ****. ** ****, ***** ***** ******* *** going ** ** **** ****. *********** *** ********* ********* ********, which ***** ***** ***** ******* *** ***** ** ** **** lower.

Undisclosed Integrator #2

11/24/15 03:07pm
** ****, ** *** *** *****, ****** *** ***** ***** determins *** ***** ******. * ******* ** *** *** *** 2 ******** *** ***** *** **** *** ********* ******* **** labor ** * ***** ****. * ******* ** ****** ******* out *** **** ** *** ********. *** **** ****** ***** at *** ******* ** * ********* *** **** ***** *** vise *****.

John Honovich

IPVM | In reply to Undisclosed Integrator #2 | 11/24/15 03:34pm

*, ****'* ** *********** ***********. * ** ***** **** ********* dealers ****** **** ***** ** * ***** **** *** ****'* primarily * ******** ** **** ***** ******* *********, **** **** overhead *** ***** **** *********.

****** ***, ** **** ******* **** ** ****** **** ** labor **** ********* *******, **** ***** ******** ** ********* *** Hikvision *******, **?

Thumbnail last saturday

Mark Jones

11/24/15 03:35pm

*** ** **** **** *** ****** **** ***'*. *** ***** they? ** ********** ********.

Undisclosed Integrator #5

11/25/15 01:53am
*** **** **** ** **** ** ******* * ******? * ask ******* ** ***** ** ****** ********, ************ ****, *** been **** ** ***** ** *** ******* ********. ******** ****** on *** * ****** * *** ****** **** ******, *********, but ******* *** ******* ** ******* ******* ***** *** ***** cost ********* ** * **** *******. ** ** ***** ** months ** ***** * *** ******* ** ****** **** ***** sense *** ** ** **** ***** * ****** **** ** seems ** **** ***/***** *** **** ******** *** ** ** an **************** **** ** ******* ** *****.

Undisclosed #1

In reply to Undisclosed Integrator #5 | 11/25/15 03:16am

** ** ***** ** ****** ** ***** * *** ******* to ******...

******. * ***** **** **** ***** ** *** ** **** if **** ***** **** ****** *** ******* *** *** *** build ****. ;)

**'* **** ** *** **** **** ******** ** ******* **** new ****** ** *** **** **** *** ***...

John Honovich

IPVM | In reply to Undisclosed Integrator #5 | 11/25/15 08:17am

"*** **** **** ** **** ** ******* * ******? * ask ******* ** ***** ** ****** ********, ************ ****, *** been **** ** ***** ** *** ******* ********. "

***** ******** / ***********.

*** ****, * ***** ** *** **** ** ** **** development **** / *********. **** ******** ****** *********** **** *** new ******* ***** *****, ** ******* *** ******** *** ** deal **** ****** *** ** *** * ****** ** ****** ****.

* ******* **** **'* * ********* ******** ** *** *** to ** **, ** **** ***** ** ** ******** / conservative ***** ******* ****** ** ****** ***** **** ********** ****** end ******* **** ********** (*.*., ** **** ******** * $*** integrated ** ****, **** **** **** ** ***** $*** ** $800 ****?)

**** ****, *** ***** / *****, ***** * ** **** most ******* ******, *** **** **** * ***** *** *** really **** ** ** ********, **** ** ********* / ***** did *** ***** *** **** **** ****** **** **** ** the ******.

Undisclosed #1

In reply to John Honovich | 11/25/15 08:56am

** **** ******** * $*** ********** ** ****, **** **** that ** ***** $*** ** $*** ****?)

***, *** ** ***** ******* ** ***** ** ********, *** neither. *** *** ********** ** ** **** ****** *** ******* as ****.

John Honovich

IPVM | In reply to Undisclosed #1 | 11/25/15 09:05am

*********** *** **** **** * ***** ********** ** *******, *** ******* ** **** *** ******* ***** ** $***+.

Undisclosed #1

In reply to John Honovich | 11/25/15 11:30am

************** **** **** * ***** ********** ** *******...

************** **** **** * ***** ********** ** *******...

*** *'* ***** * ******* **, *** *** ** **** so ****?

*** *** ****** *** *********** ****** **** *** ****** **** in *** ******** ****-*** *****-**** ********:

****** *** ** ***** ****** *** ***** **, **

***** ** *** **** * ********** ** **** *.***!

Andrew Thomas

12/01/15 01:43pm

*&* ***** *******

*'** **** ****** * *** **********, *** ********** ** ***** a ************ ** **-******, **% ***** ****** ** ****** *** real ********** **** ********* *** * ****.

John Honovich

IPVM | In reply to Andrew Thomas | 12/01/15 02:06pm

*** **** *** ******* ***** ** ******* ***** ****** ** 38.82% *** *&**** ******. ****'* **** ******** *** **% ***** margins.

********* **** ****** *** **% ***** *******. *** *******,*******'* ***** ******* *** ~**%*** ******* *** ********** ******* **** ***** ******* *** ******** product **-***** *** ************* *****. ***********, ** *******, *** *** that **** ******. **** *** *******, *** ******* ********** ******* gross ****** ** ~**%.

Andrew Thomas

In reply to John Honovich | 12/01/15 02:18pm

**** ** *** **** ****** **% - *** ***** ** be *******?

********* ************ ** ******* * ************ ** * **-****** ******* any ***** *********.

John Honovich

IPVM | In reply to Andrew Thomas | 12/01/15 04:54pm

*** **** ****** ** ****** **** ********* **** ****** **** their *** ********, ******** ** ***********/***. ***** *** ********** **** higher ***** ****** ********** **** **** ****** ***** *****.

***** * **-****** ** ***** ************ ******** ** **** ********* and, ** *** ******* ***** *****, ******* **% ***** ******* for **-******* ***** ************ ******** ** **** ******** *************.

** *** **** ********* **** ** ******** / ***** ************ integrators **** ****** *********, ****** *****.

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Convergint Total Recall CrimeEye Product Profile on Jul 11, 2017
Deploying video surveillance in metropolitan areas often brings challenges, including lack of infrastructure or excessive costs to extend...
Best Manufacturer Perks on Jul 07, 2017
A decade ago, the best manufacturer perk was likely a trip on the Pelco jet: But the Pelco jet is long, long, long gone. What types of perks...
Hikvision USA Hires VP of Business Development on Jul 05, 2017
Hikvision USA is expanding again, this time in its drive to move up market to larger integrators and end users. In this note, we analyze...
PTZ Usage Declines 2017 - Statistics on Jul 03, 2017
PTZ usage is declining, now at ~6% of all cameras integrator use, down from ~10% of cameras used in 2014, according to new IPVM...
Distributor Favorability Ranked (North America) on Jun 29, 2017
  What North American security / surveillance distributors do integrators favor the most? The least? 150 integrators rated and commented on the...
Top 5 Improvements For Manufacturer Sales People on Jun 28, 2017
Manufacturer sales people are very important to integrators, but it takes more than just punching a clock to be successful and truly valuable to...

Most Recent Industry Reports

Security Robots Are Just Entertainment on Jul 21, 2017
Great entertainment, no real security value.  That is the happy (or sad) state of security robots in 2017. Knightscope robot's drowning, the...
Wireless Burglar Alarm Sensors Guide on Jul 21, 2017
Wireless sensors for burglar alarm sensors are an increasingly common option for the historical labor intensive wired alarm systems. However,...
Competing Against ADT on Jul 20, 2017
ADT is one of the biggest players in the security industry, with ~$4 billion revenue. In 2017, they were acquired / merged with Protection...
Hikvision Launching Deep Learning Recorders on Jul 20, 2017
Hikvision has become a common choice for super low cost NVRs. Now, Hikvision is aiming to move up market, with deep learning NVRs that claim far...
PR Campaign Exploiting Manufacturer Cybersecurity on Jul 20, 2017
Manufacturers increasingly have a bulls-eye on their back. As cyber security solutions providers grow, they realize a great way to get publicity...
Axis Door Station Tested (A8105-E) on Jul 19, 2017
Axis continues their push into niche markets, especially audio, with network speakers, an IP horn, and video door stations. We bought and tested...
Manufacturer Favorability Guide on Jul 19, 2017
This 120 page PDF guide may be downloaded inside by all IPVM members. It includes our 20 manufacturer favorability rankings and 20 manufacturer...
$8 Billion Utility Georgia Power Enters Surveillance Business Offering Avigilon And Genetec on Jul 19, 2017
Utilities are typically considered major customers of surveillance integrators but one utility, Georgia Power, with $8+ billion in annual revenue...
Knightscope Laughs off Robot Drowning on Jul 18, 2017
A day after a Knightscope robot drowned, Knightscope has issued an 'official statement' making fun of the issue: The implied message is that...
Microsoft Video AI Cloud Services Examined on Jul 18, 2017
Microsoft has released one of the most amazing video analytics marketing videos ever. In it, they detect oil spills, track individual people giving...

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