More Revolutionary Than Avigilon, Claims Startup Auglle

Author: Brian Karas, Published on Apr 21, 2016

Startup Auglle is bringing an "all in one" camera to market that they claim is bigger and better than Avigilon's H4ES.

We spoke with the President of Auglle and their head of engineering to get a better understand what they are working on.

This report looks at Auglle's all-in-one and how it is set to stack up against the H4ES and other options.

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Comments (10)

Undisclosed Integrator #1

04/21/16 03:11pm

looks like a good concept but the 21lb weight package scares me...its like going back 20 years to the old huge old school PTZ systems made Burle, Pelco, etc...and the thing isnt even a ptz

Keefe Lovgren

IPVMU Certified | 04/21/16 03:24pm

the power convertor is a nice idea, no need to have power at a pole stepped down... would be nice to see some demo videos once they have some on their page...

Itamar Kerbel

04/22/16 03:32pm

The whole thing seems nice but feels like a beta product. It has some very good ideas with some the are very problematic like weight and size. Also 2 imagers sound like an over kill.

Anyway I'll be happy to see night time demos of the product.

Thumbnail brk1

Brian Karas

IPVM | In reply to Itamar Kerbel | 04/22/16 03:40pm

Itamar -

You can order it with only one imager, as they're modular. Though from my VideoIQ days, we had a LOT of requests for multi-imager setups, so I think that might be popular.

I agree on weight/size concerns, that could be challenging for some installs. I think the compelling part of this is the onboard storage and analytics (assuming they work as needed), more than the imagers. With that in mind, a rugged enclosure for the processing/storage that could withstand 70C, but didn't have the window for the cameras would be less bulky and could be mounted lower on the pole. Connect up a couple of external cameras and you (potentially) have a more flexible/easier install setup.

Undisclosed #2

04/24/16 05:03pm

...Auglle's platform is more comparable to an Avigilon Rialto with 2 HD cameras than to the H4ES camera.

Or maybe an ACC Edge recorder with 2 H4ES cameras?

Thumbnail brk1

Brian Karas

IPVM | In reply to Undisclosed #2 | 04/24/16 10:55pm

The ACC edge recorder doesn't have analytics capabilities like the Rialto or Auglle. Also, the ACC ES didn't have a web gateway interface in the first rev, not sure if the latest firmware has rectified that.

The H4ES camera wouldn't be paired with the ACC ES recorder, they're basically redundant.

You could do the ACC ES Recorder and 2 H4 cameras to get analytics and edge recording in a micro appliance form factor. You'd be giving up the web UI, at least for the time being. The ES also has an MSRP around $2500, and the cameras are several hundred each, and you'd need an enclosure for the ACC ES recorder. So the comparative version would be nearly twice the price of Auglle.

Undisclosed #2

In reply to Brian Karas | 04/25/16 12:02am

Yes, 2 H4, not ES, my bad.

So the comparative version would be nearly twice the price of Auglle.

Though let's remember what we're comparing here:

2 shipping cameras, with proven analytics, from a high quality camera manufacturer

vs

2 unnamed cameras, with home grown analytics from a startup with a LED lighting background.

I can't imagine too many people choosing the latter to save $2000.

Undisclosed #2

In reply to Undisclosed #2 | 04/25/16 07:21am

Also, is the Auglle a decent VMS or do you still need one?

You would also need to purchase ACC with the Rialto/HD camera solution, no?

Thumbnail brk1

Brian Karas

IPVM | In reply to Undisclosed #2 | 04/25/16 12:47pm

From what I saw of a demo in a Webex, the Auglle web interface is very functional. For many applications, I think the Auglle web UI would be very usable. Customers that have a "mixed" system, with some Auglle units and a bunch of traditional cameras, they'd probably want to manage everything through an external VMS.

Rialto does not include an ACC license, but it does come with the View software, which is very functional (but doesn't support anything other than the Rialto or older VideoIQ products). ACC ES includes a 4-channel ACC Enterprise license.

Thumbnail brk1

Brian Karas

IPVM | In reply to Undisclosed #2 | 04/25/16 12:44pm

I can't imagine too many people choosing the latter to save $2000.

Two things to keep in mind in regards to this:
1) For the kinds of installs these are targeted at, the customer is likely to have 8-12 cameras minimum. So, you're looking at a $16,000-$24,000 costs savings, or the ability to get another 6+ cameras "free".
2) Because Avigilon has a tightly controlled dealer channel, some dealers are not able to offer the ACC ES solution, even if it is better for a given application.
I agree that Auglle has an uphill battle against some existing options, but I also think there is room for Auglle, or a product like it, in that market.
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