ASIS 2009 Attendance Down to 2004 Levels

By: John Honovich, Published on Oct 05, 2009

With a significant drop in attendance for the second straight year, attendance to the ASIS International tradeshow is now down to 2004 levels.

Peaking in 2007, ASIS attendance was 23,708 (audited), up from a reported 19,000 in 2004. Now, in 2009, ASIS is reported unaudited attendance of approximately 19,300, dropping from over 21,000 in 2008.

In total, attendance has dropped almost 20% since the 2007 peak.

In terms of exhibitors, compared to 2008, both number of exhibitors and square footage of exhibitor space was down 15% (from 850 exhibitors and 270k net square feet in 2008 to 715 and 230k in 2009). See ASIS 2008 for the comparison.

What will be interesting now is whether these numbers stabilize, increase or continue to slide down? As this state of the economy is the key factor, it is hard to determine currently.

[Update: See ASIS 2014 Attendance Down]

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