ADT Punished by US Government

Author: John Honovich, Published on Mar 14, 2014

The US government is cracking down on deceptive marketers. And the industry's least favorite company, ADT, has been punished.

Inside this note, we break down the issues, sharing the specific deceptive practices, impact and contrast with real customer opinions.

Deceptive Marketing

*** ** ********** ** ******** **** ** ********* *********. *** *** industry's ***** ******** *******, ***, *** **** ********.

****** **** ****, ** ***** **** *** ******, ******* *** specific ********* *********, ****** *** ******** **** **** ******** ********.

Deceptive *********

[***************]

*** ** ******* ***** ********** ******* *** **** ********* ********* and *** *** ******* (************).

****** **************** ******** ** $***,***+ ** ******* *********.

*** ***** ******* ** *** '****** ***' *** **** ** ** ******** ** **** **** ** obvious, ****** ***********, ******** ** ***. ****'* *** *****:

** ******, ***** ****** ***** **** **** ** ***** ********** ********* **** *** ** ******* *** **** *** ******* is ****** **** *** ****.

******* *** ***** **** **** ********** '****************', ***** ***** **************, *** *** ***** *********** ******* *** *****.

ADT ******* / *****

*** *** ******* (********** *****). ** **** ** ***** **********, **** ** *** **** to ***** ***** *******, *** **** ** **** *********** ************, including:

  • ******* *** ********* ******** *** ************.
  • **** **** *** ***** ******** *********** ************ (*** ********* ****** / ****** ****).
  • *** * *****, **** ******* ** *** **********, *** ********* demonstrating **** ********** ** ********* **********.
  • *** ***** **** **** *** ** ***** *** **** ** years.
  • **** ********* ** **** ***** "*** ****** ** * ***** penalty ** ** ** $**,***" ***** ************* *** *** ** pennies. 

Poor *** 

*** ***** ******** **** ** ***'* *******,*********** ****:

"***** *** ******** ****** ******, *** *** ** ****** **** slings *** ****** **** ****."

**** ** ** ****** ** * ******* **** *** '*********' spend ******** ** ********* ** ******* ** **** ******* ************ as **** *********** *******.

*** ******* ** **** *** *** *** *** ********* ****** and **** ** **** ******* ****** *********. ** ** ******** for *** ********** ** ********* ** **** *****.

The ******

*** **** ***** ** *** ********* *** *** ****** **** ADT ***** *** **** ** ** ** ****** ****** ** them. *** ******* *** *** **** ******* *********, *** *** is ****** ** ***** **** **** *******.

Regular ****** **** ***

*** **** *** ** ** **** **** ****** **** ** not ***.

*** ** ***** ****** ** ****** *****. *** ** ********* ***** ***. **** ***** ******** ******** ****. ****'* *** **** *** **** **** ** ** *** time ** **** ***********:

Comments (8)

**** **** ** ******* **** ******* ** ******* (*** ********) only ** **** *** ***** **** **** **** ** ******* office ** ** **.

***'* *** ***** ****** ** ****** *****? *** ***** ***** a ******* ** ****** *****. **'* ****** ****** *******. ** your ***, ***'** ***** ** **** **** ******* ******* *** those ****** *** ****** ** **** * ******** *******. *** still *** ****** ******** *******, *** * ***** *** ***** post ** **********. ** * ***** **** ** *** ***** the **** ***** *** **** **** ********** ******* ***** ** of *** *****. * **** **** **, *** *'* ** vacation, ****** **** *** *** ****** ** **** ******* *** voila **** *&*.

******,

*** ***, *** ********** *** *** ****. ****'* * *** from ***** ***:

** **** ** *** **.

** *** *** ***** ***** ********* ** ***********? ***** *** **** ** ********* *** *** ********** **** reviews ** ****, *** *******. ****'* ** ******* *********** ******* *** *******(** ******, *** **** ******* **** ******** **** *********** ** *****).

***** ** ***** ** *******. *'* ******** * ******* **** them ***** ***. *'** **** **** ** ******* ******* ****. In *** ***, * ******* ** *** ** ****** (** a ******* ***** ** ** ****). ******? **** ****** (*******) than ** ******** ******* ********, ****** ******* ** ********** **** expensive **** *** ***** ****** ****** ...

****** **** ****** ****** *** **** **********. ** ********, **'* the **** *****. **** * ********* ***** ******* ** *****, they ****** *** ****** ** ***** ******** **** ****** ******.

"****** **** ****** ****** *** **** ********** .... **** ****** the ****** ** ***** ******** **** ****** ******."

** *** *** ****** **** *** ****** *** ******** ********* of ***** ******** ******** ******** ******* ******** ******** ********* **** **** **** *** *******?

**** *** *** **** **** ****** **** ** **** * common ***** ** **** *****. ****, ******** ***** ******* **** Canada ***, **** ****** ********* ** ******! ***** *** ******** publicity ******** ***** **** **** **** ******** ****.

*** ** *** ******** *** ********, **** ... ********* ****** see ******** **** **** ***** ** ***** ****. ***** *****, yes *** ********** ******* **. * ****** *********** ***** *** lack ** ******** *** ** *** ****** ***** *** **** to ***** ***'* ********** *******. ****, *** **** * **** such ******* ***** *****, *'** *** ** ******** ** ***** their *** ****** *** ** ********* ****** ******* **** **. Nonetheless, *** *** * *-***** ***** **** *********. **, *** staying **** **** *** *********? ******* **** ****** **** ** complain *** ****'* * ***** *********** *** **** ** ** so.

*** ****** *** ****** *** ** * ******** ... ***** they ****** **** *****. **** **** ***********, ** *** **** them ** *****, **** ** ***** ****.

** ******* ***'** ***** ********* ** **** ****. ****'* ** *******:

Money **** ******* *********

**** ****** ****** ** ****** *** '************ *********' ****** ** 6 ******, ********* ********** ********** ****. ***** *** ***** ** this ******* *** ****** $**** ** ***** **** ****, **** large ************ ********* *** **** ** ***** ** '** ********* asked'.

*******, *** **** ***** ***** *** *** ******/***** ** '***' things *****:

"** ****** *** *** ****** ********* ************ ** *** ****** to ******* *** ************/*******-******* *******, ** **** ****** *** ************ charge ***/** *** ********** **** **** ***** ** **** ********* to ******* **** ********."

**** ** ******* *** * '** ********* *****' **** ******, ****** *** *** ***** *** ***** ** refuse ******* ***** *** ***** **** **** ******** *** ************/******* issues.

*** *** ********, ** ** **** ** ****** * ********* contingent **** ***** '**** *****' ******* ** **** ** **** or ** ** ***'* ****** ** ***** ** ***** ****.

**** *****, ** ** *********, * **** ******'* **** ** uninstall * ****** ****** ******* *** ****** ******* *** **** about ****** * ****** ** ***** ***** * ****** **** elsewhere. * ***** ** ** ********* ****** **** * ** question ***** ****** *** ** *******. **** *** **** **** so ********?

** *** *** *** ************* *** *******, **** * ***** it ** **** *** ******** ** ** ***** ** **** problem ** *** **** **** ****** * ***** *** ********* should ***** ** *** ***** ... *****'* * **** ****** where *** *** ****** **** ** ********* ***** ** ****. Just ******* * *** ****** ********* ****. ****** ****** ** that **** **** *** **** *****, *** ********** ***'*.

**** ****** ** * ***** ... ** ********** **** ****** too.

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