ADI's Price Match Guarantee Compared

By: Brian Rhodes, Published on Aug 01, 2014

Few policies are more powerful than "price matching."

If a buyer sees a good deal elsewhere, they have no reason to stray away; just show the competitor price and get it then and there.

Brick and mortar retailers like ADI are under attack from online only providers and the dreaded 'showrooming' effect where a customer checks it out at a store, but buys it cheaper online.

To combat this, ADI has a 'Price Assurance' policy but what's the fine print? Is this attractive to buyers?

In this note we examine ADI's fine print, share feedback on what Anixter, Tri-Ed and ScanSource do, and compare what is the most attractive option.

*** ******** *** **** powerful **** "***** ********."

** * ***** **** a **** **** *********, they **** ** ****** to ***** ****; **** show *** ********** ***** *** get ** **** *** there.

***** *** ****** ********* like *** *** ***** attack **** ****** **** providers *** *** ******* '***********' ****** ***** * customer ****** ** *** at * *****, *** buys ** ******* ******.

** ****** ****, *** has * '***** *********' policy *** ****'* *** fine *****? ** **** attractive ** ******?

** **** **** ** examine ***'* **** *****, ***** feedback ** **** *******, Tri-Ed *** ********** **, and ******* **** ** the **** ********** ******.

[***************]

The ******

** *** **** ****** page, *** ******** ***** "***** *********" ***********:

******** ** *** **** brings ** *** **** print ** *** ******, that ****** "** **** meet *** ***********'* ******* promotional *******" **** *** power ************ ******* ** '*** distributor' *** **** ***** 'current *******'.

*** ***'* *********, **** policy ***** *** **** save ***** *** *** cost ** ********, *** they *********** **** ***** on ************ ****** ** purchasing *** ******** **** a ****** ********. **** policies **** *****, ***** shopping ************ *** ** * valuable ******** ******. 

The **** ***** ***** ****

*******, *** ******** ******** or '**** *****' ******* of *** ***** *** dramatically ****** *** ************, and **** ***** ** no *********:

  • "*** ***** ** ******* to *** ***** ** which **** ***** ** mailed ** *** *** is ***** *** ***-******* order ** ***** ********."

**** ****** *** ****** to **** *******, ******** promotional ******* ** * competing ***********. **** ****** does *** ****** ** normal ******** *****, **** those ***'* *********** ******* in ********* ********* *** the *****.  ***** ********? Sure, *** **** ** a ***** ********* ** items **** **** *** competition *** *** **** carry ** ******** *********.

  • "** ******* *** ***** to ******* ************* ***** cost *********** **** ****** pricing."

****** **** *** **** few ********* ** **** clause, **** *********** ******** any ***** *** **** where **** ****** ******* and ***** ** **** a ********* ****. **** killer ***** **** **** a ********* ******? ** ADI ********** **** ** is **** *** *****, they *** ****.  

** ********, **** ***** the ********* ********* ** this ******, ** ** not ****** **** *********** that ******* '***** ********' policies ***** *********,**** ** '*** ***' retail

***** ************

** ****** ***** ******** security ************ ** *** what '********' ******** **** honor. ****'* * *******:

  • *******:*** *** ** ***** with **** *** ***** matching ** ********** ** a '**** ** ****' basis, ********* *** ******** value ** *** *******, purchase history, *** ****** ********** products ** *** ***** into *******. ******* *** no ******* '***** *****' policy.
  • ***/** ********: *** *** **** **** will ***** *** ****** of ***** ***/**********, *** do *** ********* ***** competitor's ******.
  • **********:******* ******** **** **** ********* to ****** *******, *** any *********** *** **** individually *** *** *** be *******.
*******, *** **** ********** price ******** ** ***** with *******, ***********, ** internet-based ************. **** ***** to ***** '***% *****' guarantees **** **** *** prices ** ** ********** 10%:
  • ******* *:**** ********-**** *********** ***** the ****** ***** *** to *** *****, **** the **** ****** ********* for ******* *****-******** ******* being **** ** ***** for ** '********** ***********':

  • ******* *:******* '***********' (**** **** sells ** *** ******) offers ***** ******** *** 'qualifying *******' **** ** elaboration ** **** ******** are ********:

  • ******* *:*** ***** ***** ******** the **** ************, *** also ****** *********** ***********, excluding ******* ****** *** mandating *** ***** *** NOT *********** - ** contrast ** ***'* ******:

********** ** *** **** of ******** ***** ************, with ** '***** & mortar' ******** ******** *** dubious ******** ********* ** featured ********, ***** ** little **** ** ******** 'better **** ****' ***** matching **********.

 

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