Axis Drops Samsung, Closes Off Cognimatics

Published Jul 05, 2016 13:35 PM

So much for open platform.

In Axis' first move since acquiring retail video analytics provider Cognimatics, they are dumping Samsung and closing off Cognimatics.

In this note, we examine this move, what it means for Axis, Samsung and the general market.

Move ********

*********** *********:

****** *******,*************** ***** *********** ** ********** ************ for *** **** ****** ********. *********, the *********** ** *** ******* **** Platform ** *** ** **** *** end ** ***** **** ********* ******.

**** ** ***** ** ****** ****-****** since **** * ****** ****** *************** *** *********** ****** ******* *** Samsung *******.

Axis ******* ***********

** ******** ** ******* **** ***********, Axis *** ******** *** *********** / setup ** *********** ********* **** **** *******:

[***********] ******** ****** ******* ** *** pre-calibrated *** *** ******** ******** **** M30-series, **** *****-*, *****-*, *** *****-*. Pre-calibration ****** *** ****** *** ****** calibration *** ************.

Remain ***********

*******, **** ***** ** ****, *** now, *********** ******* **** ****** ******** from **** *** **** **** ***** people **** *** ** ************ ** sell ***********. **** ******* ** ** counter **********.

Promoting ****** ********* ****

** *** ***** ****, **** ** already ********* *********** ****** ********* ** their *** ** **** ******** ******** marketing *****:

Samsung ****** *******

****** ******* / ******* **** **** minimal ****** ** ****. **** **** partners ******* *** ***** *** * number ** ***** ****** ******** ********* ********* that **** **** *** *** *******.

Axis *******

**** **, **** ** *** *** admission ***,******** * '******** ********' *******. **** ****, ****** ******** ** their ********** **** ********, ** ********** with ****.

** ******* **, **** **** *** to ******** *** ********* ** *********** and ******* *********** ** **** *** own *******. **** **** ** ************ interesting ** **** **** ** **** the *** **** *** ** **** eventually ***** **** *** ***, ******** retailers ** ****** *** *** ** *** Axis ******** **** ****' ***.

*********, **** ** ******* ****, **** even ***** *** **** **** ******** open *********, *** ***** ** ******** less ****.

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