A new report claims that the US security industry is worth $350 billion (annually). So what?
The US GDP is $15 trillion, meaning security is just 2.3% of the economy, though I guess it would be less impressive to trumpet:
"97.7% of Money NOT Spent on Security"
I suppose $350 billion sounds a lot until one understands the context of the size of the total economy.
The report concludes that,
"Market intelligence is a must-have tool for all security directors planning their departmental and personnel budgets and resource needs, as well as for industry suppliers planning their marketing and product growth"
I genuinely do not understand how such numbers make any real difference in actual planning. It feels more like vanity marketing than anything real. Whether or not the market is $350 billion or $530 billion or $53 billion, it is not as if even the very biggest companies could achieve even a fraction of that total.