I spoke with a member today who asked for feedback on educating customers / selling IP vs analog, especially for those that are budget / cost constrained.
I'd like to throw this out to the group and see what your approaches are.
Let's get the bad out of the way first. Trying to argue that IP is actually less expensive (the old Axis approach and the more recent Anixter one). Or silly top 10 lists.
The most obvious beneficial tactic is to show the image quality improvements from moving from SD to megapixel (e.g., 1, 2). If you cannot sell them on more details, I am not sure what you can.
The bigger strategic issue I see is picking an IP line that can compete with analog pricing (for markets/application/users that prioritize price). For someone seriously considering analog, $500 IP cameras are likely a deal breaker, regardless of how good you are at selling, simply because of the massive price gap that creates.
To be cost competitive here, you need a sub $200 IP camera to close the gap to a level where the improved details / quality can be justified.
Agree/Disagree? Other approaches?