Even without any new initiatives, their pricing is extremely low. For example, the WiseNet III box cameras we tested are about $500 online including lens (both 720p and 1080p versions) with strong low light and WDR performance (and 60fps, SD card support, bidirectional audio, p-iris support, etc.). That's a pretty low price especially for all the bells and whistles.
I don't know how aggressive they are on the dealer side. Be interested to hear.
IPVMU Certified | 02/07/14 04:35am
Not a suprise to me. There camera line seems to be getting larger. They are also bringing in a line of 360 panoramic cameras and they hired a really talented guy from Axis to run the consultant's program.
Im sure they need to be watched. Hey John, i am very interested in their 360 offerings.
Got a response from a few people 'in the know', confirms that Samsung is being aggressive on price, especially active in the past half year, including promotions on certain products, consistent with OP's experience.
btw, Jim, there are a ton of 360 offerings already on the market, anything in particular you find different or interesting about the Samsung one?
IPVMU Certified | 02/07/14 03:19pm
Is Samsung only sold through dealers?
I know that not all VMS support Samsung. Be careful.
Samsung responded to the question of online sales, noting that "Samsung maintains a strict MAP policy" and that "they do not object to online sales by authorized Samsung channel partners" but will "continue to monitor and take action against any non-authorized entity selling online and in any way suggesting that that they are an authorized dealer of Samsung."
I haven't anything out of the ordinary from Samsung in terms of everyday pricing. I did check some prices with my distributors and there wasn't any camera super low levels like you see with Dahua, ACTi etc. Now for big camera projects, they might be sharping their pencil on prices but I cannot say for sure. I've seen Panasonic a little more aggressive but then again I think their numbers have been down. To me Samsung has always been low cost compared to the incumbents of analog or IP.
I wouldn't expect Samsung to drop that low on pricing to ACTi/ Dahua levels but the original poster said the level of pricing discounts were unheard of so I checked prices to be sure and it was pretty much what I expected.