"PR People: Never Send Mass Emails -- 100% ... Consider It Spam"

JH
John Honovich
ā€¢Mar 13, 2018
IPVM

We've said similar before but with ISC West in a few weeks, this new post, from the investor who bragged about people hating ADT, is timely:

If you are not media, you cannot imagine how bad 95%+ of PR outreach is. But just like he says, almost all are boring mass emails, which is especially bizarre because in the physical security industry there are very few publications of consequence.

Actually, if you are a manufacturer, I'd love to hear your company's justification or rationale for mass emailing media.

JH
John Honovich
ā€¢Mar 13, 2018
IPVM

Related: If I Was CEO Of A Large Manufacturing Company, I Would Instruct All My Employees To Never Speak To IPVM

Almost all of the major manufacturers have direct contacts with us so we thankfully avoid their PR people but if you don't have an established contact with us better for an exec to email me (john@ipvm.com) than have a PR person send us a mass email.

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