love the mention - it's about time!
don't like the placement - makes Athena look legit
The only thing I would compare it to is when I first got into the surveillance camera industry after 9/11 when price was no object," Honvovich said.
One firm, Athena Security, which sells a "fever detection system" has already clocked in more than 1,000 orders in the last two weeks since they launched their new product, the company's CEO, Lisa Falzone, said.
ah, well, you can't control everything...
Security Dealer Marketing
Congrats John for being picked up again by the mainstream media!
IMO fever detection will help only when you are symptomatic but what about when you are asymptomatic and contagious?
Yep, very strange article. It does not look like a serious investigation with the conclusion, it is like rumors.
On the one hand, industry experts which told that it doesn't' work in the way how some companies try to sell this technology, on the other hand, "companies" which say that their services best of the best for detect fever, their service sold like pies and save lives.
Where is fact-checking? Where references on IPVMs researches? Have they tried to contact at least one of Athena’s "1000 clients"? Did they contact U.S.Air Force to ask them about their cooperation with Athena? Have they contacted at least one camera manufacturer to get their answer regarding recommendations on using thermal cameras for those purposes? e.t.c.
People will read this article as follows: some experts told this is not accurate and doesn't work appropriately. Companies (maybe also experts?) say that their services are working as designed and can save human lives. We don’t know which of them is right, but Athena said that they already have 1000 clients and maybe they know something that the experts don’t know.
Very, very bad NBC News. This is not journalism, this is rumors.
#1, #2, good points about issues with the story. We have worked with many reporters from the world's largest publications and this is a general challenge.
These reporters have wide coverage areas and editors who generally want them to write high-level pieces. The combination of these two almost always results in many details being omitted or obscured and sometimes just wrong.
The plus side is that outlets like NBC News, Reuters, the NY Times, etc. can draw a lot more attention to a broader audience than a specialist like IPVM.
Net/net, I think these publications are a benefit to drawing attention to these topics but as you both point out, have problems with important details.
Kudos to IPVM for exposing this false advertising when literally nobody else could/would. Top 4 results for a Google Search of "athena thermal camera covid" are now :
#1,2,3 - Fastcompany.com, Forbes.com, PCMag.com announcing Athena's claims of a COVID detecting camera
#4 - IPVM debunking this claim in great detail.