Hello -
In a previous life, I sold stuff, and the value of the ISC show was clear to me.
Now I am a member of a small boutique engineering consulting firm, with strong ties to DOD and similar clients.
I am trying to justify our attendance at ISC West. It really isn't that expensive, and I know that I can start to build vendor relationships, but what percentage of attendees are end-users? Is the trend line for EUs up or down?
I'd like to go. I think everyone I meet is a possible partner/lead, but then I came from a product sales group.
What do you think? Thank you in advance for your help.