Pelco Is Back?

In a recent interview, Pelco made a fairly startling claim / refreshing admission:

"Pelco is back. ... We are acknowledging that when Pelco got acquired by Schneider Electric, like every major acquisition, we got internally focused for a period of time.... We lost track of the customer, the market. We paid a premium price for that."

Of course, Pelco is not giving up. Pelco's division head emphasized that:

"We are rebranding Pelco as IP-driven and customer focused. Today, we are an IP surveillance company – 70 percent of our sales are IP-based. We haven’t been an analog company for a couple of years now. Customer-focused is what Pelco is known for, and we lost track of that for a couple of years. We are also focusing on products."

Certainly, it is a positive thing for them to admit it. Some companies / people deny to the very bitter end and it makes correcting the issue nearly impossible.

On the other hand, it is fairly obvious to industry insiders that Pelco has struggled for a number of years, sliding down from their leadership position they held a decade ago, and with lower revenue now that at their pre-Schenider peak.

From IPVM's most recent Pelco test (Testing Pelco SureVision 2.0), their IP cameras have improved and on a similar performance level to major competitors. However, Pelco's cameras are still quite expensive comparatively. And their VMS line(s) remain a problem with underperforming tandem of Endura and DS.

One of the most significant complaints of Pelco dealers over the past few years is the drop in their once legendary customer service - the attitude that Pelco would do anything, regardless of the cost, to help / fix / solve customer problems. Will they go back to that? Are they doing it?

What have your experiences been more recently with Pelco? Do you see signs of them coming back?

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