Good morning to everyone. I am of course a strong proponent of IPVM. I never hesitate to turn people in the industry on to it whenever I can, both inside and outside of our company. I now check the site at least twice per day and follow their feeds on Twitter.
Of the many things I find useful is direct feedback from customers. Some of the best services we have come directly from customers in the form of feedback. I often read negative reviews both here and elsewhere to get a feel for what customers like and dislike and then go to work on improving what we have to offer. I also take away many good ideas from other members who are integrators. Discussions on compensation, products, policies, procedures, do's and don'ts, what works and what does not are very helpful as we continue to evolve and grow our business. While I am quite independent in my thinking, I see no reason to reinvent the wheel. For me at least, a good idea does not have to be my idea. I don't mind borrowing from the best and brightest in the business and I do without an ounce of shame.
The technical reviews of products are something you do better than we do. The sheer volume of products today vs 15 years ago makes it much harder for us to conduct our own, and your international presence is one we just did not have access to.
The courses and technical guides are an excellent resource for me. We do have our own in-house continuing education effort and I don't mind saying that if nothing else, I get relevant and timely ideas on areas where we should be concentrating our efforts, as well as what is right around the corner; the "what's next" factor. Surveillance has never been about what is on a screen. Anyone can deal with what they see. A good business model, like good security should be centered around what you don't see; what you don't know. IPVM helps me bridge that gap.
The camera calculator is a no-brainer. I now have a visually vivid method to demonstrate to each customer what they will have when we complete a project and we all know that a picture is worth a thousand words. Have I been able to show a client the difference between what we will offer and what the competition offers? Yes. Has it made a difference? Yes.
I could go on for a bit more, but I would like to mention one other thing that goes overlooked or unmentioned and that is the value of SEO content provided by IPVM. Because we are a smaller firm than most, I wear many hats here. I have to be involved in many aspects of our business model. From the perspective of SEO, backlinks are very, very valuable. Quality backlinks account for almost one-third of a company's Google SEO rankings. In the world of backlinks and SEO, quality is more important that quantity. All of our backlinks from IPVM rank extremely high and believe me when I tell you, I do check.
My thanks to the staff and please continue the good work.