Trade show brawl...
The underdog ESX (Electronic Security Expo) is taking aim at mega show producer ISC (i.e., ISC West and ISC "it's too small to be called" East).
In a new mailer, ESX made it clear how much better it is than ISC. Here's their comparison:
So ISC evidently is behind the trends, has crappy show floor conversations and is not fun and inspiring. It is evidently good for getting your badge scanned by ACTi employees stalking the show floor.
Btw, if you are wondering if 'other trade shows' refers to ISC, yellow is their color, I mean gold, you get my point...
This is a little surprising.
In the security industry, there's an unwritten rule to never say anything critical about anything else (obviously one we do not abide by).
Also, we do not really see these shows as competitors, since ISC West is more for video and access, ISC East is for people who live in a 100 mile radius of the Javits, and ESX is for intrusion dealers, no?