When I was with a big VMS manufacturer, my single largest dealer was a Cisco VAR that focused on schools. They sometimes would make next to nothing on the surveillance system knowing that they were killing it on the network side. This really ticked off the rest of the dealer community (they were a bit despised -- a fact that they kinda enjoyed), but at the end of the day, most realized their business model was pretty solid and were only angry because they couldn't do it themselves. And by the way -- they were also one of the most technically competent dealers in my network, as well, so the customers didn't suffer at all...quite the contrary.
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