Axis Pays Forbes To Post Article

On LinkedIn, Axis VP touted his 'latest Forbes article':

Forbes is a venerable name in media, so it was a bit surprising to see a manufacturer writing for it, until you go to the article and see:

So Axis is paying Forbes as part of some 'technology council' Forbes has created. What was most surprising was that it only has gotten a few hundred reads in a week, which is terrible, even by security trade magazine standards.

The Forbes part may be surprising but it shouldn't. While decades ago, Forbes was a premium brand they have increased these advertorials and brand content offerings in the past decade.

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@******...**** **** ** ******* like **** ****? ** there **** ***** **** scratching ******** **** ** passed ** ** **** a **** ********* ****** boosting(boasting) **********?

****, ** ******** ****** related ** ***** *******? Put *** **** ** the *******.

**** ******** *** ***** Forbes ******** ******** ** 2015 **** ***** **** under $***,*** ** **.

* ****** ***** *** Avigilon ***,**** *** ******* ******* called '**********':

***,**** **** ***** ************ **** ********** ******* at $***,*** *** ******** print ** ****:

*** ******** ** *********, it ***** **** **** would **** ** ******* print. ***** *** ****** it's ***** ** *** trying ** ****** *** how **** ***** ** justify **.

***, **** **** ***** answer ****** **** ********** started ** $***,*** *** included ***** ** ****:

* ***** ******** *** quite * **** **** :)

*** ******* **** ******** some ****** ******* **** questions ***** ** **/*** level ******** ********* ********. There **** **** ***** things **** ******** *** whitepapers, *** * ***** much ** *** "*****" was ** ***** ******** in ****** ***** ********* with *** **** **** Avigilon ***** ** ********* as * ***** ******** company **** * **** of ****** **** ** it.

*** $**** * **** to **** *** '*********' Forbes ******* - *** they ***'* **** **** anyone!

******* **** ********* **** offers **'* ********* ******* many ***** ********* ******** beyond ***** **** ** post ***** ******* ****** stories ***** *** ****** masthead - ****** ***** other '********' *** ***** dumb.

**** ******** * ****** ***** a *** ***** **** about ****** ******** *** why ** ****** **'* basically ****** ******* *** their ***** ** ******* industry ***** **** ***** egos.

**'* ***** ** ***** Nilsson ****.

*** ***** *** ******** marketing-cum-PR ****** **** **** pushing *** '******** ******* leadership ***** ***** *** a ******* ******** ******' mantra.

*** **** ***'** ********* the ******** ****** **** your ******* ********** ********, why *** *** ******?

***** ****' ***** ******* on ***** ****** * think *********** ******* *** showing ** ****** ***** advice ** ********* **********.

****** *** *** ***-***-**** articles *** *******. **** when **** ****** ***** to ******* ** * believe ** *** *** of ***** ************ ******** sections, ** *** **** you **** ******** **** content.

**** ** **** ** it, *** ****** ****** to** ** * '*******' podcast:

***** **** *** ** paying ** ** ** Forbes' *******. * ***'* read ******, * **** see ***** ******* ********* and ****** ** **** feeds, *** ******* ******* about ***** ** * negative ***. * ***'* care *** *** ** the ***** ***** *****, but ** ******** *** me **** * ***'* trust ******** ********* ** Forbes. ** ** *** money ***/** ****** ******.

**** **** ** **** stunts **** **** ******* their ******* *** ****-******, under-featured, *** **** ** Plastic. ***, *** **** let ** **** * whopping **% ****** ******, so **** ** * complaining *****?

* ***'* ***** ** much ** **** *****, but **** *** **** home. *** ** **** is **** ** *** game. ****** *******, ********, Facebook, **** **** ** many. ******* *** ********* isn't ** ********* ** it **** ***. ***** our ****** ***'* ****** as ***** ** ****'* or ********'*, * **** the ******* **** * very ********* ********* ******** has ********** *******. * can't ***** **** ** Avigilon *** ***** ****** as * ******* *** marketing. * ***** ** I ***** ****** **. Forbes ******* ********* **** large ***********. ** *** large **** ***** **** this *******, ** *** pay *** ******. * few ******* ***** ** a ****** ******, *** not *** ********* ********* are **********.

****** ** *********** ******* leader. **** ****** **. There ** ** ***** in ****** *** **, you ****** **** **. It ****** *** ** discouraged. *** **** *** you ******** ** *** it *** ** *** masses?

****, ****** *** *** thoughtful ********!

*** ** **** ** part ** *** ****. Google *******, ********, ********, just **** ** ****.

***** ** * ********** though ******* *********** *** what ****** ******** ******** as '*** ** ****'. 'Pay ** ****' ********* means ********* *********. * display ** ** ****** or ******** ** ****** obvious *** ***** '********' are **** ** *** are ****** ****** *****.

*** **** *** *** supposed ** *** ** out ** *** ******?

********* ** *********** *** informative '******* *********'. **'* more ********* **** ****** off ****** *** **'* more *******.

****** ****. ******.

******* ** ** ** end **** * ****** to **** *** *** real *************** **** **** a ******** ****** ****, how **** **** **** anyone? * **** ****** are **** ******* ** open ***** ** ******* for *********?

* ***** ********* (** general) *** *****.

*** ******** ********* **** more **.

* **** ** ***** so ***, *** *** I ******* ***** ** a ****** ********** ** manufacturers, ** ********, *** magazine ******* *** ** support ** **** *****. We ***** **** ** in * ****-*********** ***** and ******* ***** ***** still ** ******** ************ full ** *** *** paid ******** ***** ******* out ** * ********** of ****.

****** ********** ** *************, PR ********, *** ******** editors *** ** ******* of **** *****

**** *********** **** **** sides, ** ***** **** complacency. *** ***** **** obviously ***'* **** ** shut **** ***** ***** publications ***** **** *** been ***** **** ******** for *******. *** *** legacy ************* *** **** as * ****** *** to ** **** ********* (even ** **'* *********).

**********, ****'* **** **** me. ** ***** ********* for ********* ** ******** is ****** *** ******** is **** **** ********* than ***** ********* *** marketing.

* *****, ***** ********* are ***** ** ****** die. * ***'* **** about **** ****** *** doing, *** * **** opted *** ******* ************ and **** ***** **** the ******* ********. * may ** ** *** minority ****. **** ** in *** ********* ***. E *********** *** ******** are *******, **** ***** and ***** ** **** to ******.

******** ********* *** ****** a ****** ** ***********.