Axis Pays Forbes To Post Article

On LinkedIn, Axis VP touted his 'latest Forbes article':

Forbes is a venerable name in media, so it was a bit surprising to see a manufacturer writing for it, until you go to the article and see:

So Axis is paying Forbes as part of some 'technology council' Forbes has created. What was most surprising was that it only has gotten a few hundred reads in a week, which is terrible, even by security trade magazine standards.

The Forbes part may be surprising but it shouldn't. While decades ago, Forbes was a premium brand they have increased these advertorials and brand content offerings in the past decade.

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****, ** ******** ****** related ** ***** *******? Put *** **** ** the *******.

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* ****** ***** *** Avigilon ***,**** *** ******* ******* called '**********':

***,**** **** ***** ************ **** ********** ******* at $***,*** *** ******** print ** ****:

*** ******** ** *********, it ***** **** **** would **** ** ******* print. ***** *** ****** it's ***** ** *** trying ** ****** *** how **** ***** ** justify **.

***, **** **** ***** answer ****** **** ********** started ** $***,*** *** included ***** ** ****:

* ***** ******** *** quite * **** **** :)

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*** $**** * **** to **** *** '*********' Forbes ******* - *** they ***'* **** **** anyone!

******* **** ********* **** offers **'* ********* ******* many ***** ********* ******** beyond ***** **** ** post ***** ******* ****** stories ***** *** ****** masthead - ****** ***** other '********' *** ***** dumb.

**** ******** * ****** ***** a *** ***** **** about ****** ******** *** why ** ****** **'* basically ****** ******* *** their ***** ** ******* industry ***** **** ***** egos.

**'* ***** ** ***** Nilsson ****.

*** ***** *** ******** marketing-cum-PR ****** **** **** pushing *** '******** ******* leadership ***** ***** *** a ******* ******** ******' mantra.

*** **** ***'** ********* the ******** ****** **** your ******* ********** ********, why *** *** ******?

****** *** *** ***-***-**** articles *** *******. **** when **** ****** ***** to ******* ** * believe ** *** *** of ***** ************ ******** sections, ** *** **** you **** ******** **** content.