Avigilon's breathless expansion continues.
When they acquired RedCloud access control less than 2 years ago, the company was only doing ~$2 million annual revenue, low even for the meager standards of the access control industry.
Now, Avigilon is pouring in resources.
Avigilon has hired multiple RSMs dedicated to selling just access control, in addition to their existing territory people.
For example, new employee Scott Delk is selling access control in the US midcentral (Arkansas, Kansas, Missouri, Oklahoma and Southern Illinois). Delk brings extensive experience previously working at Assa Abloy.
Another example, new employee new employee Norman Gilster is selling access control in the US Rockies (Arizona, Colorado, New Mexico, Utah, Wyoming and southern Idaho).
My goodness, Avigilon will have more salespeople selling access control than OnSSI has in their whole company.
Given the slow pace of the access control industry, this is a fairly major move.
Will it work? I don't know.
The challenge historically is that access control is slow to change but Avigilon is likely betting they can use the power of their core video customer base and loyal channel to drive significant growth in access control.