ADT is spreading a very important announcement, one that IPVM must share.
And if you didn't already realize this, it proves ADT has more money than brains.
ADT is in business and thriving – reports otherwise are false. pic.twitter.com/l5EmHiZ7zW
— ADT (@ADTstaysafe) July 13, 2014
Is This Necessary?
Why has ADT issued such an alert?
Only 1 online claim could be found insinuating this. A Google searched for "ADT Going Out of Business" returned nothing and a Twitter search for the same returned one result from 2012. This Facebook page had a peculiar ADT ad:
Wait? What? Don't believe ADT is going out of business unless ADT tells it to you directly?
ADT is a large multi-billion company who is very profitable. Who would even believe such a claim?
Best Defense - Do Nothing
I am sure someone somewhere said something about ADT going out of business. After all, there's a lot of people in the world.
But going on the defensive and posting denials is actually worse because:
- Assuredly almost no one has ever heard of such claims nor believes them
- Denying them actually makes people wonder if it's true
Obviously, ADT feels like a punching bag, but they seem absolutely incapable of handling it productively.