Elerts Push Into Video Surveillance

Published Sep 03, 2014 04:00 AM

Elerts, a mobile alerting startup, is pushing into video surveillance, led by integrations with big name VMSes and hiring of OnSSI's former national sales manager.

In this note, we examine Elerts' positioning, video surveillance integration, pricing and business case.

Product ********

********** ********, ******, ******** * ********** *** *** monitoring ******** ***** ****** *** ******* of "*** *********, *** *********." *************, such ** ******** ** **** ******* police ***********, *** / ************ ******** ***** ******** / ****** / users ** ******** *** *** ** ***** smartphones *** ******* ** ****.

*** ***** ****** ** *** ****** app ****** * **** ** ******** contact ******** ** *** ***********, ******* assistance, **** *** ******* *******, ** even ******* **** ************ ******. ******* app *********** *** ***** *****:

******** *** ***** ** *** **** service, ***** ** **** ************ ** ********** ******* ** **. This ** *** ********* **** ****** common ****** ***** **** - ********, *********, etc.

Virtual ****** *******

******** ********* * '******* ******' ******* **** allows * ****** **** ** ******* security ** **** **** *********** ********* areas **** ******* *******. **** *** command ** ****** ** *** ****, the **** **** ** * ******* security ******* *** ************ *** *******.

***** **** ****** ******* **** *** app ** ******* *** ****** *******. If **** ******* *** *****'* ******, the ***** **** **** * '******* switch' **** ***** * ******** **** to *** ******** **********:

********* *******

******** ********* **** ****** ** * ********* web ******* / ****** ***** **** can ****** *** ******* ** ******.

*** *******, *** ***** ***** ***** a ******* **** ** * **** utilizing *** '****** **' *************.

*** **** ** ** ******* ** an ****** ******** **** ** ***** ******** by * ****:

Video ************ ***********

** *** *** ******* ****, ************ video ****** ** ******** / *******. *******, Google **** ********** ********* / *************** of ******* *** ** *********, **** so:

***** ******* *************** *** *** ** by *** ***** / ********** *** are *** ** *********** **** *** systems.

*********** ******** ** ***** **** *********** on ***** **** *** ******* ******.**************** ***** ****** ** ******** ** associating *** *** ** *** ***** to *** *********** ** *** ********* representations ** ******* ** *** *** (above *******).

*** *** *** **** *********** **** the ********** ******, ***** ** *** instructions **********.

*********** ************

****** **** **** **** * "***** ****** (Boomerang)", **** *********** ******* ******* **** our ***** ** ********* ** *** customer’s ***, **** *** ***** ********** system. ** **** *** **** ** be ********* ** *** **** ******* as *** ******, ** **** ***** ** be ** *** **** ******* ** it *** *********** ********.

[****: ** ******* ******* **** ****** needed * **** ** ** ****** in *** ************'* ********. ****** ********* afterwards **** ******* ***********.]

***** ****** **** **** ****** ** Google **** ****** ****** *** *******, the ********** **** ***** ** *** those ** ******** ******* ** ******.

*** ************

****** ******* *********** **** * ****** of ***** ********* *****, *******, *********, OnSSI *** ******

*******

****** ****** ** **** ** ** annual ******* ** ************* *** ** typically **** ** *** *****. *** annual ******* ****** **** $*,*** **$**,*** ********* ** **** ** *** organization *** ****** *** ************ **** 3rd ***** *******, **** ***** ************.

****** **** ****** ***** ************* ******* ****** '**** ** Down' ********* ** ***** ******** ** active ********. **** ******** ******* *********** across *** ****** ************, ************* ******** lockdowns *** ***** ********.

*********

*** ****** *************, *** ******* ** relatively ***.

*** ** ******** **** ** ******* students, *********, ****** ***** ******** *** app *** ******** *** ** ** emergencies. ***** *** *** ******** ****** face *** *** ****** **** **** would ********* *** ****, ** ***** be * *******.

***** ************ *********** ** *********, ** the ******** ***** ** ****** ******* the *** ******* (***** *** ** video *******) *** *** *** (***** has ******* *********** / ******** *********).

*******, **** ** * ****** **** for ******** ********** **** ** ***** watching.

***********

***** ********* ** *** ***** **************. ******* *** **** **** ***** coverage ****** *** ** ******* ** much ** *********** / *****-********* ** security ****** *****. **** *** *** analyzed **** ***** ****** ** ******** compare / ******** ***** ********* ** detail.

****, ********* ********* ******** **** *** may **** ** ******* *********** ****** to ******** ********. *** ******* '******** ***', ** '****' ************* ******** *** ********* ** *** grid *********** ** ******* *** ********* ***********.

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