2010 IP Camera Sales Surge, 2011 Even Stronger

by John Honovich, IPVM posted on Nov 29, 2010 About John Contact John

2010 has been a landmark year for IP camera adoption, with surging sales and widespread mainstream adoption. We forecast 2011 growth will be even stronger. The key driver has and will continue to be the maturation of megapixel IP cameras.

The table below provides a graphical overview of recent trends:

Throttled by global recession, IP camera sales bottomed out in 2009 with a relatively slow growth rate. However, dozens of new IP camera releases during 2009 and an improved economy in 2010 drove the growth rate significantly higher. In 2011, we forecast even higher year over year growth as more new IP products come to market and IP camera standards are adopted.

At the end of 2009, we projected a sharp rebound in IP camera sales and 200% growth between 2010 and 2012. This year's results put us on target for this forecast.

On a practical level, this means IP cameras are being used in smaller and simpler projects and increasingly the majority of new projects. On the flip side, this is resulting in declining analog camera sales and the potential for rapid sales declines in the next few years.

Inside the Pro Section

Pro members may access the full report including our (1) 2010 Financial Review, (2) megapixel vs analog competitiveness comparison, (3) 2011 Financial Forecast (including commentary on ACTi, Arecont, Axis, Sony and Vivotek) and (4) 2012 / Future projections (including impact of market saturation, price declines, software only and HDcctv).


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